Pragmatic Play To Run Live Casino Studio for Betsson
Pragmatic Play, a prominent figure in the iGaming industry, recently unveiled a strategic partnership with Betsson Group, a leading player in the online gambling market.
This collaboration marks a significant milestone as they introduce a dedicated Live Casino studio to provide Betsson Group’s players with an unparalleled gaming experience.
A designed studio, meticulously crafted to cater to the preferences of Betsson Group’s audience, is the main goal. Featuring a blend of high-quality Blackjack and Roulette tables, this studio promises an immersive gaming environment tailored to meet the unique specifications of the operator.
The dedicated studio will boast nine custom-built tables, each incorporating beloved features from Pragmatic Play’s Live Casino games. These will include multiplayer mode, chat functionality and bet behind options, all aimed at enhancing player engagement and enjoyment.
With eight dedicated Blackjack tables and one Roulette table, the customization will ensure a seamless integration with Betsson’s brand identity and ethos.
Irina Cornides, the Chief Operating Officer at Pragmatic Play, expressed her enthusiasm about the collaboration and talked about the significance of creating a bespoke studio for Betsson Group.
“Creating a dedicated studio for Betsson is a significant achievement for Pragmatic Play’s Live Casino offering. We value our partnership with Betsson and are thrilled to provide them with an immersive live environment tailored to their brand,” she stated.
Chellyanne Cassar, Live Casino Manager at Betsson Group, echoed this sentiment, emphasizing the introduction of brand-new Blackjack and Roulette tables designed to elevate the gaming experience for Betsson players. This reflects Betsson Group’s dedication to providing top-tier gaming experiences to its audience.
Beyond the Live Casino studio, Pragmatic Play continues to push the boundaries of innovation, releasing up to eight new Slot titles monthly. This diverse portfolio, complemented by Live Casino and Bingo games, is seamlessly accessible through a single API.
On a related note, Betsson AB has reported impressive growth in revenue, net profit, and operating profit for Q1 2024 compared to the previous year. Q1 revenue reached $266.3 million, a 12% year-over-year increase, with active customers rising by 15% and deposits by 20%. EBIT grew by 35 percent year-over-year to a record-breaking $61.8 million.
Despite a slight increase in operating costs, Betsson achieved an impressive EBIT margin of 23%. Casino turnover increased by 14%, while sports betting turnover rose by 25%. Casino revenue surged by 19 percent to $193.4 million, while sportsbook revenue saw a slight decline.
Betsson’s expansion includes acquisitions in the Netherlands and a partnership in Argentina, reflecting its international growth strategy.
- Other news categories:
- SlotsUp's news
