Chapter 2

REGION II
ILOCOS REGION
OBJECTIVES
By the end of the chapter, students should be able
to:
1. identify the different major attractions,
activities, accommodations, and cultural
highlights in the provinces within the Ilocos
Region;

2. create different tour packages that carry

different types of tourism activities within the
region; and

3. assess the strengths, weaknesses,

opportunities, and threats of the region in terms of
the 4 A's of tourism.
 Ilocos Region offers a wide variety of tourism products-from a
historical walk of Calle Crisologo, taking a dip in the popular
beaches of Pagudpod, and to take a selfie at the picture-perfect
Bangui windmills. It successfully developed an array of tourism
attractions and activities, hence, having one of the most vibrant
tourism industries.

The Ilocos Region includes the provinces of:

1. Ilocos Norte
2. Ilocos Sur
3. La Union
4. Pangasinan
 FAST FACTS
Capital Land Area Major Industries No. Of No. Of Towns and
(in hectares) Cities Municipalities

La Union San 149,770 Agriculture, 1 19

Fernando Handicraft, Cottage
City
Ilocos Norte Laoag City 346,789 Agriculture, 2 21
Manufacturing,
Furniture, Tourism
Ilocos Sur Vigan City 259,600 Agriculture, Cottage, 2 32
Furniture, Food
Processing
Pangasinan Lingayen 545,101 Agriculture, Handicraft 4 44
 ATTRACTIONS & ACTIVITIES

ILOCOS NORTE
Historical, Cultural and Heritage Attractions

• Laoag Sinking Bell Tower

• Paoay Church
• Marcos Museum and Mausoleum
• Cape Bojeador Lighthouse
Laoag Sinking Bell Tower
Paoay Church
Marcos Museum and Mausoleum
Cape Bojeador Lighthouse
ILOCOS NORTE
Natural Attractions

• Pagudpud Beach
• La Paz Sand Dunes
• Capurpuraoan Rock Formation
Pagudpud Beach
La Paz Sand Dunes
Capurpuraoan Rock Formation
ILOCOS NORTE
Built Attractions
• Bangui Windmills
• Malacañang of the North
• Patapat Viaduct
Bangui Windmills
Malacañang of the North
Patapat Viaduct
ILOCOS SUR
Historical, Cultural and Heritage Attractions
• Calle Crisologo
• Bantay Bell Tower
• Syguia Mansion
 Calle Crisologo
Calle Crisologo owes its name to the illustrious Ilocano poet, writer, and playwright
Governor Marcelino “Mena” Crisologo.
Bantay Bell Tower
ILOCOS SUR
Built Attractions
• Dancing Fountain
• Baluarte
Dancing Fountain
Baluarte
LA UNION
Historical, Cultural and Heritage Attractions
• Baluarte Watch Tower
• Basilica of Our Lady of Charity
Baluarte Watch Tower
Basilica of Our Lady of Charity
LA UNION
Natural attractions
• Tangadan Falls
• Tuddingan Falls
Tangadan Falls
Tuddingan Falls
LA UNION
Built Attractions
• Ma-Cho Temple
• Eagle of the North
• Bahay na Bato
Ma-Cho Temple
Eagle of the North
Bahay na Bato
PANGASINAN
Historical, Cultural and Heritage Attractions
• Cape Bolinao Lighthouse
• Minor Basilica of Our Lady of the Rosary Manaoag
• Redeemer’s Cross
Cape Bolinao Lighthouse
Minor Basilica of Our Lady of the Rosary Manaoag
Redeemer’s Cross
PANGASINAN
Natural Attractions
• Hundred Islands
• Patar Beach
• Enchanted Cave
Hundred Islands
Patar Beach
Enchanted Cave
 Range of Accomodation
Ilocos Norte
Budget (1,500 per night)
• Grand Octagon Resort

Mid-Range (1,500 to 3,000 per night)

• Hotel Tiffany

High-End(atleast P3,000 per night)

• Fort Ilocandia Resort and Casino
 Ilocos Sur
Budget (1,500 per night)
• Hotel ni Among

Mid-Range (1,500 to 3,000 per night)

• Gordion Hotel

High-End(atleast P3,000 per night)

• Hotel Luna
 La Union
Budget (1,500 per night)
• Hotel Almira

Mid-Range (1,500 to 3,000 per night)

• Alcora French Resto Mansion

High-End(atleast P3,000 per night)

• Thunderbird Resorts Poro Point
 Pangasinan
Budget (1,500 per night)
• Ilog Malino Beach Resort

Mid-Range (1,500 to 3,000 per night)

• Villa Soledad Beach Resort

High-End(atleast P3,000 per night)

• Puerto Del Sol Beach Resort
 FOOD AND DELICACIES
Ilocos Norte

• Bagnet
• Empanada
• Pakbet
• Longganisa
• Pinapaitan
Ilocos Sur

• Bagnet
• Empanada
• Pakbet
• Lumpianada
• Vigan Miki
La Union
• Halo-halo de Iloco
• Chuletas
• Dinakdakan
• Jumping Salad
• Ilokano Express
Pangasinan

• Puto Calasiao
• Creamy Deremen
• Nilatikang Bibingka
  FESTIVALS AND SPECIAL EVENTS
ILOCOS NORTE
Pamulinawen Festival
The festival is celebrated in Laoag, Ilocos
Norte, Philippines to commemorate the city's
patron saint Saint William every first week of
February for one whole week.
Pamulinawen is a popular old Ilocano
folk song possibly from the pre-Spanish
era. It is about a girl with a hardened heart.
who does not need her lover's pleading.
It is about courtship and love.
Guling-guling
A traditional festival, implemented by
Spanish monks at the beginning of the
16th century. It is celebrated in Paoay,
Ilocos Norte the Tuesday before the Ash
Wednesday—the last day for merrymaking
before the start of the Lenten season.
The celebration starts with a ritual called
“Guling.” This word can be translated as
“mark” or “sign.” In the old days, the mayor
of the town smeared people’s foreheads with a white cross made of wet rice
flour.
Talip Festival
Aims to commemorate the ancient
peace pact that has brought lasting
peace between ethnic tribes in the
province of Ilocos Norte. It is also
celebrated to enhance fellowship
and stronger ties among the tribes
and Ilocanos intermingling with them.

May 19-20
Ani Festival
The Ani Festival of Dingras Town
celebrates the extraordinary efforts,
passion and dedication of Ilocano
"mannalon" (farmers), recognizing
their vital contribution to the
province's economic development.
ILOCOS SUR
Longganisa Festival
April 28, 2021. The festival is held
every August to coincide with the
town fiesta as a form of thanksgiving
for the bounties from the land.
Various activities are lined up to
drumbeat the affair, the highlight of
the festival is the showcase of cuisines
that features their main product, the Guinobatan Longganisa.
Tobacco festival
Tobacco has been a major staple
of the economy of Halifax County
and the state of Virginia since 1700.
Originating in 1935 in the small
town of South Boston, the National
Tobacco Festival was conceived by
two local businessmen as a way to promote the superior quality of the
local leaf.
Viva Vigan Festival of the Arts
Is celebrated during the first week
of the month of May. It was started
in 1993 by the Save Vigan Ancestral
Homes Association, Inc. A grand
celebration of the town's cultural
heritage takes place in the first week
of May. There is street dancing,
a fashion show, a kalesa parade and,
of course, lots of food.
LA UNION
International Long Board Cup
In La Union province in northern Luzon,
the town of San Juan is fast becoming the
surfing capital this side of the Philippines.
Its big and sparkling waves, availability of
resorts, and warm people, these are factors
that have made San Juan earn the title of
surfing capital of the North. San Juan, a
second-class municipality is famous for its
waves that can reach up to 8 to 10 feet on
a good swell. It made a name in the tourism industry as it continues to
attract tourists and surfers around the world.
Buybuy Festival
A celebration of Burgos, La Union's
Town Fiesta displaying their significant
create "buybuy" or tiger grass. This
crude material is made into soft brooms
and other brightening things. Highlighted
is a municipal parade, exchange
reasonable and handiwork show.
The Buyboy Festival which was started
in 2008 by the Sadiri Iti Pagilian
Foundation, Inc. is an event to promote the San Clemente's quality brooms (walis
tambo) and other local products
PANGASINAN
Dagupan Bangus festival
The Bangus Festival was formally
launched in 2002 by then-Mayor
Benjamin Lim. It was organized
not only as a marketing tool for
Dagupan's bangus product but
also to establish the city's own
festival.
Binongey Festival
Binungey Festival is full of
enjoyable activities to entertain
townspeople and visitors.Binungey
is the mixture of malagkit (sticky rice), gata
(coconut extract) and steamed
in bamboo. It is also known as
Bamboo Rice Cake.
Mango-Bamboo Festival
The Mango-Bamboo Festival is
not just meant to be a festival or
entertainment event. It was called
Mango-Bamboo Festival because
the two products have a greater
chance to compete in the world
market. Reselluelo has a much
nobler vision than entertainment
for holding such a festival.
 MAJOR CULTURAL GROUPS
This region has three distinct groups: Ilocanos,
Pangasinenses and Igorots. Ilocanos occupy the
coastal provinces of Ilocos Norte, Ilocos Sur and La
Union and certain parts of Pangasinan. The natives of
Pangasinan are the Pangasinenses. There are also
Tingguians who live in the secluded mountains of
Ilocos Sur.
 The people are essentially rice producers who also indulge in
extensive agriculture with cash crops like tobacco and garlic. Due
to the limited agricultural potentials in Ilocos, Ilocanos are known
to be thrifty, self-sufficient, and enduring. Outmigration was
caused by dense population pressures in a land with limited
agricultural potentials. It is one of the most densely populated
regions in the country. The agricultural production is not
sufficient to meet local needs thus much of the population went
into the labor market and interregional trade. Tobacco is the
leading cash crop. The textile industry in the area has a long
tradition. Fishing is second only to agricultural production .
 CULTURAL HERITAGE
The Ilocanos have an epic, the Biag ni Lamang
(Life of Lam-ang), which, however, exists only in
the form of a highly hispanicized metrical
romance composed in the nineteenth century.
Ilocos is also the only place in the country where
the Spanish zarzuela (operetta) is still
performed.
 LANGUAGES/DIALECTS SPOKEN

Ilokano, Filipino, and English are predominantly spoken and

understood within the region. Pangasinense, Pangalatok,
Bolinao, and Tagalog are also widely spoken in Pangasinan.
Example of Ilokano words/sentence:

Tagalog-Ilokano
Kumusta ka na?- Kumusta kan?
Maganda ka- Napintas ka
Gwapo ka- Naguapo ka
Agyaman Kami Ti
Panagdengngeg Yo
(Salamat sa pakikinig)