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Business plan presentation

 Summarize the key product, service, technology, concept, or strategy on which


your business is based.

BUSINESS CONCEPT
CLEARLY STATE YOUR
COMPANY’S LONG TERM
MISSION.
Try to use words that will help direct the growth of your company, but be as concise
as possible.
 Summarize your market in the past, present, and future.
 Review those changes in market share, leadership, players, market shifts, costs,
pricing, or competition that provide the opportunity for your company’s success.

MARKET SUMMARY
 Identify problems and opportunities.
 State consumer problems and define the nature of product/service opportunities
that are created by those problems.

OPPORTUNITIES
 Summarize the competition.
 Outline your company’s competitive advantage.

COMPETITION
 List five-year goals
 State specific, measurable objectives for achieving your five-year goals.
 List market-share objectives.
 List revenue/profitability objectives.

GOALS AND OBJECTIVES


 List CEO and key management by name.
 Include previous accomplishments to show that these are people with a record
of success.
 Summarize number of years of experience in this field.

THE TEAM
[Full Name]
President, CEO

[Full Name] [Full Name]


Vice President Vice President

[Full Name] [Full Name] [Full Name] [Full Name]


Manager Manager Manager Manager

THE TEAM ORGANIZATION CHART


 List requirements for the following resources:
 Personnel
 Technology
 Finances
 Distribution
 Promotion
 Products
 Services

RESOURCE REQUIREMENTS
 Outline a high-level financial plan that defines your financial model and
pricing assumptions.
 This plan should include expected annual sales and profits for the next three years.
 Use several slides to cover this material appropriately.

FINANCIAL PLAN
 Summarize the risks of the proposed project and how they will be addressed.
 Estimate expected rewards, particularly if you are seeking funding.

RISKS AND REWARDS


 Near term
 Identify key decisions and issues that need immediate or near-term resolution.
 State consequences of decision postponement.
 Long term
 Identify issues needing long-term resolution.
 State consequences of decision postponement.
 If you are seeking funding, be specific about any issues that require financial
resources for resolution.

KEY ISSUES
 Reference supplementary materials and resources

APPENDIX

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