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    Graphic Design

    Uploaded by

    EE Arnav
    This document discusses graphic design layout. It defines layout as the arrangement of predetermined graphic elements like images, text, and styles on a page to achieve an effective flow of information. The document outlines five main rules of graphic design layout: using a grid system, establishing emphasis and scale, balancing elements, applying the rule of thirds, and following the rule of odds. It emphasizes that layout is important in graphic design as it helps convey messages clearly and presents information in a logical way to make key elements stand out.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd

    Graphic Design

    Uploaded by

    EE Arnav
    354 views14 pages
    This document discusses graphic design layout. It defines layout as the arrangement of predetermined graphic elements like images, text, and styles on a page to achieve an effective flow of information. The document outlines five main rules of graphic design layout: using a grid system, establishing emphasis and scale, balancing elements, applying the rule of thirds, and following the rule of odds. It emphasizes that layout is important in graphic design as it helps convey messages clearly and presents information in a logical way to make key elements stand out.

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    This document discusses graphic design layout. It defines layout as the arrangement of predetermined graphic elements like images, text, and styles on a page to achieve an effective flow of information. The document outlines five main rules of graphic design layout: using a grid system, establishing emphasis and scale, balancing elements, applying the rule of thirds, and following the rule of odds. It emphasizes that layout is important in graphic design as it helps convey messages clearly and presents information in a logical way to make key elements stand out.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    354 views14 pages

    Graphic Design

    Uploaded by

    EE Arnav
    This document discusses graphic design layout. It defines layout as the arrangement of predetermined graphic elements like images, text, and styles on a page to achieve an effective flow of information. The document outlines five main rules of graphic design layout: using a grid system, establishing emphasis and scale, balancing elements, applying the rule of thirds, and following the rule of odds. It emphasizes that layout is important in graphic design as it helps convey messages clearly and presents information in a logical way to make key elements stand out.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
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    A Presentation on:-

    Graphic Design
    Layout
    Content:-

     Introduction
     Graphic Designing
    Meaning
     What is layout designing?
     Why layout is important
    while designing?
     Graphic Design Layout Rule
     Importance of Layout in Graphic Design Material
    Introduction:-
    ⮚ Graphic design layout refers to the way in which we arrange the elements on a page which makes up the
    content of a design.
    ⮚ The aim of layout is both to convey the message correctly and to present information in a logical and
    coherent way to making the important elements stand out. Investing into the best logo design canmake
    the content
    easier to understand.
    ⮚ Let’s take
    an example
    of the classic
    newspaper
    layout.
    Graphic Layout Meaning:-

     Layout basically means the arrangement of


    predetermined items such as image, text and style on
    a page.

     It establishes the overall appearance and


    relationships between the graphic elements to achieve
    a smooth flow of message and eye movement for
    maximum effectiveness or impact.

     You just decide on placement, color, text, etc. for


    items you already have.  
    What is layout design?

     In a nutshell, layout design refers to


    the arrangement of visual elements
    within a grid in order to convey a
    particular message.
     Grids are useful in layout design
    because they help structure and
    organize
    content.
    Why layout is important while
    designing?
     Layouts make it easier to convey the message correctly and to present information in a logical and
    coherent way to making the important elements stand out.

    6
    Graphic Design Layout Rules:-
    A layout is the heart of any design.
    There are 5 rules for graphic design layout.
     The Grid
     Emphasis and scale
     Balance
     Rule of thirds
     Rule of odds
    1. Very first rule is Grid:-
     In modern web design, clean grid lines have
    become popular and almost impossible to
    avoid.

     As grids make your designs cleaner, more


    efficient and easier to adapt.
    2. Emphasis and Scale:-
     The eye generally needs a place to rest
    or something of interest to hold on.

     Figuring out the focal point of the


    design will give your eye the guide it
    requires to structure the composition,
    as well as organically build hierarchy.
    3. To balance:-
     Everything in life has to have balance.

     Balance all your elements, so that the


    message is not distorted. You should
    always place your elements in the
    center of the page, keeping the margins
    on all edges.
    4. Rule of Thirds:-
     Use guides to divide your work area into an
    equal three-by-three grid. 

     It is inescapable in design. It’s a fundamental


    guideline that’s so simple and effective, it often
    feels like a cheat: divide your design into three
    rows and three columns.
    5. The Rule of Odds:-
     It says that pleasing compositions
    seem to often have an odd number of
    elements placed in the foreground,
    most commonly three.

     The two objects on the outside both


    balance the focal point in the center,
    creating a simple, natural balance.
    Importance of Layout in Graphic Design
    Material:-
     Layout plays a significant role in a graphic design.

     The success of a layout depends on the


    arrangement of the individual visual
    elements and relationship — or visual
    hierarchy — formed between them.
    All graphic designers must keep this in
    mind at all times when creating
    advertisements, promotional materials
    and works or art.

     In a website design for example, layout is


    extremely important to make the site
    user-friendly, functional and make it look attractive for customers to stay on the site.
    ANY
    QUESTIONS?

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