2011 DMO Mojo Gruber
2011 DMO Mojo Gruber
2011 DMO Mojo Gruber
Glenn Gruber
AVP, Travel Technologies
Ness Software Product Labs
Poll
• Who already has a
Mobile App
Mobile is Not a “Nice to Have”
Mobile is Not a “Nice to Have”
Mobile Devices at the Center of Traveler
Interactions
• Mobile is for when
you’re not at home Dream
• Always-on, always-
available
Share Plan
communications channel
– The Local Resource Guide:
• Hardware diversity
– Screen Parameters, Keyboard features
– Memory
– Processing power etc
• Software diversity
– Platforms
– User preferences
• Environment
– Deployment Infrastructure
– Carrier Restrictions
• Difficulty to “write once and run any where”
9
Step 2: Prioritize Platform/Device Support
• Ever increasing
number, ever
expanding
definition of mobile
devices, and
operating systems
We are suggesting that companies revisit their proposed offerings at least every six months
to ensure that they are keeping pace with consumer expectations and skills.
18
Ness Profile
• Global Technology services provider Software Product
Engineering
– Revenues of $572
– 85% from existing clients, $650+MN backlog
– About 7,700 employees Enterprise
Applications & Software
• Superior offerings and capabilities Business Distribution
Services
– Unique software product engineering model
– Global delivery capability
– Experienced sub-vertical, domain teams and IP
– Cutting edge real time products and solutions for the defense industry
• History of growth – 7-year CAGR of 18%
• Combination of established and emerging markets
• Focus on complex, highly regulated industries
– Software and High Tech, Financial Services, Travel Technologies, Life Sciences,
Public Sector, Defense and Homeland Security, Telecom & Utilities
Over 500 Diversified Clients Worldwide
ISVs and High
Tech
Travel
Financial Services
Utilities &
Government
Pharmaceuticals
& Life Sciences
Defense &
Homeland
Security
20
Case Study: Checkmytrip.com
Challenge
Solution
• End-to-end development
• Support for 5,000 phone models, including the Apple® iOS,
Google Android™, BlackBerry® and Windows Mobile™
platforms, as well as Java feature phones.
• iPhone app developed in Objective C w/ xCode IDE; Most
other apps developed using J2ME Polish framework
• App provides access to travelers’ itineraries as well as
integration with Amadeus’ e-Travel
Results