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    Nature of International Business

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    mahbobullah rahmani
    This document defines international business and discusses the increasing globalization of markets and production. International business involves any cross-border business activities and includes the interdependent global economy where goods and services cross national borders. Globalization refers to the increasing integration and interdependence of the world economy. It has led to the merging of national markets into a single global marketplace and the sourcing of production globally to take advantage of cost differences across countries. As a result of globalization, global institutions like the WTO, IMF, and World Bank have emerged to help regulate the global marketplace.

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    Nature of International Business

    Uploaded by

    mahbobullah rahmani
    28 views8 pages
    This document defines international business and discusses the increasing globalization of markets and production. International business involves any cross-border business activities and includes the interdependent global economy where goods and services cross national borders. Globalization refers to the increasing integration and interdependence of the world economy. It has led to the merging of national markets into a single global marketplace and the sourcing of production globally to take advantage of cost differences across countries. As a result of globalization, global institutions like the WTO, IMF, and World Bank have emerged to help regulate the global marketplace.

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    This document defines international business and discusses the increasing globalization of markets and production. International business involves any cross-border business activities and includes the interdependent global economy where goods and services cross national borders. Globalization refers to the increasing integration and interdependence of the world economy. It has led to the merging of national markets into a single global marketplace and the sourcing of production globally to take advantage of cost differences across countries. As a result of globalization, global institutions like the WTO, IMF, and World Bank have emerged to help regulate the global marketplace.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    28 views8 pages

    Nature of International Business

    Uploaded by

    mahbobullah rahmani
    This document defines international business and discusses the increasing globalization of markets and production. International business involves any cross-border business activities and includes the interdependent global economy where goods and services cross national borders. Globalization refers to the increasing integration and interdependence of the world economy. It has led to the merging of national markets into a single global marketplace and the sourcing of production globally to take advantage of cost differences across countries. As a result of globalization, global institutions like the WTO, IMF, and World Bank have emerged to help regulate the global marketplace.

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    © All Rights Reserved
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    Download as pptx, pdf, or txt
    of 8

    Nature of International Business

    Definition of IB
    International Business includes any type of business
    activity that crosses national borders.
    It is an organization that buys and/or sells goods and
    services across two or more national borders, even if
    management is located in a single country.
    Interdependent global economy
    E.g. an American might talk to his stockbroker on a
    Nokia cell phone that was designed in Finland and
    assembled in Texas using chip sets produced in Taiwan
    that were designed by Indian engineers working at a
    firm in San Diego, California.
    A world where the volume of goods, services and
    investment crossing national borders expanded faster
    than world output every year during the last two
    decades of the 20th century.
    Globalization
    It refers to the shift towards a more integrated and
    interdependent world economy.
    Different facets of globalization:
    Globalization of markets
    Globalization of production
    Globalization of markets
    Merging of historically distinct and separate national markets into
    one huge global marketplace.
    Falling barriers to cross border trade have made it easier to sell
    internationally.
    E.g. – Coca-cola, Sony, McDonald’s
    By offering a standardized product worldwide, they help to create
    a global market.
    Global rivalry - Coca cola and Pepsi, Ford and Toyota, Boeing
    and Airbus
    As a result, no longer meaningful to talk about “German market”,
    “American market”, only global market.
    However, imp to recognise cultural differences, differences in
    tastes and prefs across borders, distribution channels, business
    systems, legal regulations etc.
    Globalization of Production
    Sourcing of goods and services from locations around
    the globe to take advantage of national differences in
    the cost and quality of factors of production.
    Companies hope to lower their cost of production
    Emergence of global institutions
    Need for institutions to help manage, regulate and
    police the global marketplace and to promote the
    establishment of multinational treaties to govern the
    global business system.
    GATT and WTO
    IMF
    World Bank
    UN.
    Why study IB?
    Global jobs – Sony has only 50% Japanese workforce.
    Others are non- Japanese
    Use of intl products – e.g. – Toothpaste, shirts, shoes,
    cars, etc.
    Knowledge of IB useful for tomorrow’s managers as
    business in today’s modern world is increasingly
    global.
    To get proper perspective about the role of political
    envt on global business
    Intl business executives play a powerful role in
    determining the relative competitiveness of various
    countries in the global arena. (Narayanmurthy et al)

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