2019 09 20 New Balance Harvard Business Case
2019 09 20 New Balance Harvard Business Case
2019 09 20 New Balance Harvard Business Case
Since,
1906
Current Condition :
New Balance claims to be an
operation based manufacturing
company rather a marketing
focused entity.
3
Our 1. PRODUCTION
NB2E PROCESS FROM
BATCH FLOW TO PAIT
Will prove to be a game FLOW / CONTINOUS
changer for the Company as far FLOW
as the issues that the Company 2. REALIGNMENT OF
is facing are concerned. FACTORY
OPERATIONS TO
Our Group think there
are several initiative will REDUCE
bring the impact of MANUFACTURING
these changes on the LEAD TIMES
operations
6
This will help in reducing the inventory levels and still enable the company to make
different products available in the market. Reduced inventory levels will result in
lower obsolescence of finished products and lower inventory holding costs. The
realignment will also lead to resolving various quality issues which the company is
facing currently as all the processes will be revamped. This will also result in
removing all the non-value adding activities in the current process if any.