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Jio Giga Fiber

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INTRODUCTION TO E-BUSINESS

GROUP PROJECT – 1

BY: RAJAN SANGWAN


SHIVAM KHOSLA
MUSKANPREET KAUR
ANKIT MEHRA
SHALINI SHALINI
What is Jio ?
 Jio is a telecom company owned by
Reliance Industries.
 Itsmain focus is to provide best internet to
people at best prices and thanks to jio,
India now has one of the cheapest
internet service in the world.
Impact of Jio on the market

 Beforethe introduction of jio, the internet


service was slow and expensive.
 Before
the introduction of jio, the average
gigabyte of mobile data costed around
$5.
 When Jio was introduced, it gave very
strong competition to other companies by
giving 1Gb per day for one month for just
$7.
Company’s Strategy

 Unlike other companies, Jio did not offer cheap


plans in the beginning. In fact, It offered “Free”
internet for an year.
 It offered only 4G service which was not offered
by many companies at that time.
Launch of Jio Giga Fiber

 It is launched in the same way as jio telecom was


introduced.
 Company is offering 100GB per month of free data in
selected cities for a refundable deposit of $90.
 GigaFiber is expected to offer fast internet connectivity
for homes at quite affordable rates. Plus Reliance will be
bundling a lot of additional services, including the Jio
DTH service when it launches later.
What is the approach the
technology?
 Reliance has started a public beta test for consumers
and is expanding its fiber network massively across major
cities of the country.
 Consumers can pay Rs 4,500 / $90 as a security deposit
and get complimentary access to 100GB of data per
month at 100Mbps.
About the Technology
 Optical fiber is used by many telecommunications
companies to transmit telephone signals, Internet
communication, and cable television signals.
Researchers at Bell Labs have reached internet speeds
of over 100 petabit per second using fiber-optic
communication.
 Due to much lower interference, optical fiber has large
advantages over existing copper wire in long-distance,
high-demand applications.
Structure of a fiber optic cable
Cost Factor

 The prices of fiber-optic communications have dropped


considerably since 2000.
 The price for rolling out fiber to the home has currently become
more cost-effective than that of rolling out a copper based network.
 By 2002, an intercontinental network of 250,000 km of submarine
communications cable with a capacity of 2.56 Tb/s was completed,
and although specific network capacities are privileged
information, telecommunications investment reports indicate that
network capacity has increased dramatically since 2004.
Challenges

 Financial Challenges: As it is new company, so they have


made mobile towers and for this it will cost lot of money
for them. They also have to buy land for opening the new
customer service buildings.
 Technical challenges: The main technical challenges for
jio company is that they needed the high number of
good Technician which can help them effectively and
efficiently.
 Another important issue is that India is very large country
and for making tower it will take lot time and man power
to lay down the optical fibres in India.
 Cultural challenges: India is country of diverse culture
and languages. Jio has to face lot of cultural problems
like language issue like in south of india the language is
different to north india. So, they have to hire local
employers which can speak local language. This will help
the company to expand quickly in India.
Comparison of Before and After

 Reliance jio started fibre to home broadband


service in 2016 in India which is called jio
gigafibre. The telecom operator started its
journey with maximum 215 million subscribers
within 22 months by being the first to give free
local service with unlimited data, in cheap price
all over the country.
Jio Gigafibre could influence the industry
by introducing new services
 Jio gigafiber is hoping to launch jio DTH service. It also
offers an add on jio giga tv set top box connection. The
company will offer new services like HD video and voice
calling directly from the tv. For this the co-partner
reliance would offer a free jio giga tv connection at
home. With the broadband service the company will put
the jio set top box at home for the DTH service which
seems to be fair. They had done with the infrastructure
and can launch it any time after august.

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