Amazon C A S e 12
Amazon C A S e 12
Amazon C A S e 12
Amazon.com, Inc.
RETAILING GIANT TO HIGH-TECH PLAYER?
Resume oleh
I Wayan Purna
51811518
Overview
• Founded by Jeff Bezos in July, 1994
• quickly grew from, online bookstore to the
world’s largest online retailer
• greatly expanding product and services
offerings through a series of acquisitions, alli-
ances, partnerships, and exclusivity
agreements.
Overview
• financial objective: to achieve long-term
sustainable growth and profitability.
• How?
– Maintain a lean culture,
– increasing its operating income,
– efficiently managing working capital and capital
expenditures,
– tightly managing operating costs.
Vision
• founder Jeff Bezos:
• “Amazon” as a huge natural phenomenon, like
the longest river in the world.
• He envisioned the company to be the largest
online marketplace on earth someday.
Amazon Corporate Governance
• The Chairman of the Board and CEO: Jeff Bezos
(owns 19.4% of company).
• Amazon has three board committees :
1. the audit committee.
2. the governance committee.
3. the Leadership Development and Compensation
Committee. (“monitors and periodically assesses
the continuity of capable management,
including succession plans for executive
officers.”)
Retail Operations/Amazon’s Superior Website