Shaheed Benazir Bhutto University, Shaheed Benazirabad
Shaheed Benazir Bhutto University, Shaheed Benazirabad
Shaheed Benazir Bhutto University, Shaheed Benazirabad
Note: Attempt any FIVE questions. All question carry equal marks. _______100 marks
Q.No.1- Define Strategic Management and discuss three stages of strategic management process?
Q.No.3- a) Discuss the steps which are required to develop a SPACE Matrix?
b) Explain the steps which are required to develop a CPM Matrix?
Q.No.5- Your university has fierce competitors. List five external opportunities and five external threats
that face your university.
Q.No.6- Define vision and mission statements? Explain the importance of a vision and a mission
statement?
Q.No.7- Explain the concept of Porter's five forces Model used for Industry Analysis? What are the
major factors that become barriers to entry in the New Industry?
THE END