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Aug 02 Seven Digital Disruptions Dplummer

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0 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved.
Seven Digital Disruptions You Might Not See Coming

Daryl Plummer
VP & Gartner Fellow

21 years at Gartner, 36 years industry experience

Daryl is a managing vice president, chief of Research and chief Gartner @DarylPlummer
Fellow. He is chief of research for cloud computing and a primary analyst
covering multiple cloud topics, business process management, SOA and
Web technologies. https://www.linkedin.com/in/darylplummer

For a broader insight into Gartner you can find us: @Gartner_inc on Twitter and Gartner on LinkedIn.
Webinar: Willful Disruption
and the 7 Digital Disruptions
You Might Not See Coming

Daryl Plummer

#GartnerSYM
2 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
We have said

The Scale of Digital Disruption Is Increasing

#GartnerSYM
3 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Social
Wearable Technologies
Internet of Things Software Defined
Blockchain
Mobile Applications
User Experience Design
Serverless Computing Cloud Computing

Disruption Everywhere
Bio Sensors Augmented Reality
Micro services Gamification

Artificial Intelligence Extreme collaboration


Atomic Computing
#GartnerSYM
Big Data
4
3D Printing
CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Social
Wearable Technologies
Internet of Things Software Defined
Blockchain
Mobile Applications
User Experience Design
Serverless Computing Cloud Computing

Disruption Fatigue
Bio Sensors Augmented Reality
Micro services Gamification

Artificial Intelligence Extreme collaboration


Atomic Computing
#GartnerSYM
Big Data
5
3D Printing
CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Digital
Disruption is
the Critical
Discipline for
Technology
Modern
Business Success
Industry
#GartnerSYM
6 Society
CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Questions About Digital Threats
Could someone use digital to:
Undermine investments
Eliminate workers? Destroy physical product?
in facilities?
Drone-based package delivery Digital music Online learning

Erode product Replace experts Change ownership


Reduce demand?
demand? with machines? models?
Autonomous cars cut Smart lighting Digital diagnostician Transportation
autoinsurance use as a service

#GartnerSYM
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Disrupt, or be
Disrupted!
To overcome
Digital Threats,
you must
DRIVE Digital
Disruption with
#GartnerSYM
8
Willful Intent.
CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Willful Disruption is the
Deliberate and Aggressive use of
Disruption as a Differentiator for
Digital Success
THIS Not THIS

#GartnerSYM
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Willful Intent: 5 Strategies to Drive Disruption

A Willful
Disruption
Intent Model

Self Disruption
Reinvention
#GartnerSYM
10 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Example: A
Digital
Collaboration
That May On Offense:
Reduce Traffic Disruption
with Flying from Airbus
Cars and Italdesign
#GartnerSYM
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"One hundred years ago, urban
transport went underground, now we
have the technological wherewithal
to go above ground,"

"If we ignore these developments, we will


be pushed out of important segments of
the business

Airbus CEO Tom Enders


#GartnerSYM
12 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
The New Transportation
Paradigm At Scale
Artificial
Intelligence
+
Ecosystem
Design =
+
Platform
Integration
#GartnerSYM
13 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Example: A Defensive Disruption Scenario

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14 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Serendipity Destruction
The London Stock Exchange
Value Chains to Value
Ecosystems On Demand
La Caixa and Citizens Financial -
financing for Opportunity
Network, a B2B matching
platform

Self-disruption
Draught Severity
Assessment tool for
Navajo Nation by
NASA Digital Platform for
Earth and space data Challenge
Navajo Nation finds
Water Supplies from
#GartnerSYM
Alerts
15 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Future Disruption Should
Be Measured by Intensity
Recognize

Prioritize

Respond

#GartnerSYM
16 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Gartners Digital Disruption Scale (Illustrative)

Order of
Magnitude Secondary Disruptions
Notable Digital Historical Disruption
Disruptions Circa 2017 Equivalents
Revolutionize: New markets created across Massive secondary
traditionally unrelated industries. All elements of disruptions
5 disruption impacted. Old markets destroyed. Global
World War II
The Industrial Revolution
105
impact. Broad societal disruption. The Web + Internet

Reinvent: New markets created old Semiconductors High secondary


markets destroyed. Traditional leaders Smartphones disruptions
Television
4 displaced. High Reach. . New multimode
business models.
104
IBM Mainframes
Radio Overall
The Sharing Economy
Transform: Existing markets renovated. Virtual Personal Assistants Digital Television Moderate secondary
Large scale societal effects generated. Antibiotics disruptions
3 Aggregation of capabilities. Enhanced or
new business models.
U.S. Federal Highway System
U.S. Civil Rights Movement
103
Autonomous Vehicles

Conversational UX Personal Computers


Extend: Existing markets enhanced. Algorithms
Low to moderate
Adjacent markets leveraged. New methods secondary disruptions
Augmented Reality
2 renovate processes.
Drone Delivery Radio Broadcasts
Assembly line manufacturing
102
Subscription Biz Models

Enhance: Existing markets enhanced. New Digital Twin Production Smartphone Navigation Low secondary
product/technology capabilities or features. disruptions
1#GartnerSYM
Incremental innovations that can spawn higher
level secondary disruptions.
Bimodal Business
eBooks Client/Server Computing
101
17 CONFIDENTIAL AND PROPRIETARY I LEDInc.
2016 Gartner, Lighting
and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates. Direct Access Storage
Disruption Helps Reset the Game on
Business Models
Scale A Business Bypass Barriers
to Customers
Get more Reinvent or Enter
customers New Markets
Sell more Find New Funding
products or Revenue
Build more Create or Extend
partnerships Ecosystems
Extend Your
#GartnerSYM
Better Leverage
Reach
18 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Technology
7 Disruptions
You Might not See Coming

#GartnerSYM
19 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Quantum
Computing
Spooky Action in Every Computer

#GartnerSYM
20 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Traditional A quantum bit, or qubit can:
Computers - set itself to both 0 and 1 at the same time.
- commune (or entangle) with other qubits.
- 5 entangled qubits can store and process as
much information as 32 classical bits;
- 10 qubits = 1,000 classical bits.
- 300 fully entangled qubits can manipulate as
many classical bits of information as there are
atoms in the Universe.

Quantum
No
Computers Detect Cancer Faster
Yes
Design new Drugs
No & Yes
Identify complex patterns
#GartnerSYM
Predict Social movements
21 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Quantum Computing on the DDScale

Revolutionize Quantum Computing 2030

Reinvent

Transform

Extend

Quantum Computing 2017


Enhance

#GartnerSYM
22 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
AI-driven
Counterfeit
Reality
Detectors
#GartnerSYM
23 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Gartner defines Counterfeit Reality
as the digital creation of images, video,
documents, or sounds that are
convincingly realistic representations
of things that never occurred or never
existed exactly as represented.

#GartnerSYM
24 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Example: Can you
Detect Which is Fake,
and Which is Real?

#GartnerSYM
25 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
AI-based Counterfeit Reality DETECTORS

#GartnerSYM
26 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
AI CR Detectors on the DDScale

Revolutionize

Reinvent

Transform
AI CR Detectors 2022

Extend

Enhance AI CR Detectors 2017


#GartnerSYM
27 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
AI-driven
Counterfeit
Reality
Creators
#GartnerSYM
28 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
"Fake reality for sale will be the norm in the next
decade. Surprisingly, its growth will not be about
technology, but it will be about society's propensity
for allowing the deviant to become the norm"

"As people come to expect the use of virtual


technology instead of real-time human interaction,
the psychological outrage expected with
counterfeit reality will be diminished.

-- 2004
#GartnerSYM
29 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
AI-based Counterfeit Reality CREATORS

#GartnerSYM
30 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
AI CR Creators on the DDScale

Revolutionize

Reinvent AI CR Creators 2022

Transform

AI CR Creators 2017
Extend

Enhance

#GartnerSYM
31 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Synthetic
Life

#GartnerSYM
32 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Synthetic Life (e.g. Autonomous Insects and Pets)

#GartnerSYM
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Autonomous Insects/Pets on the DDScale

Revolutionize

Autonomous Insects/Pets 2022


Reinvent

Transform

Extend
Autonomous Insects/Pets 2017

Enhance

#GartnerSYM
34 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Magnetic and
Quantum
Levitation
Or, How Vortex Pinning will
become a thing
#GartnerSYM
35 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Magnetic Levitation: Its not Just about Trains

#GartnerSYM
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Frictionless Bearings Quantum Flux Tubes Beat
Precise Light/Heat Positioning Magnetized train tracks
Pills to detect Cancer
Safe helmets
High speed container movement
Ocean highways
Earthquake resistant buildings
Real hover-boards
Complex control of precision machinery

and yes, high speed Maglev Trains

#GartnerSYM
37 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
MagLev on the DDScale

Revolutionize

Reinvent

Transform

MagLev 2022
Extend

MagLev 2017
Enhance

#GartnerSYM
38 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Software
Distribution
Revolution
#GartnerSYM
39 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Software Distribution
Revolution
Billions at stake
Leverage existing contract terms
Simplify procurement
API Revolution
Channel extension
Visibility of product and services
Dynamic Updates/ No updates
Variety explosion
App store extensions
Single bill
#GartnerSYM Marketplace Mania
40 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Dealing with the 800 Pound Gorilla

Google
Microsoft
Ingram
Alibaba
Apple

#GartnerSYM
???
41 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Cloud SW Distribution on the DDScale

Revolutionize

Reinvent
Cloud SW Distribution 2022
Transform
Cloud SW Distribution 2017
Extend

Enhance

#GartnerSYM
42 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Visual
Recognition &
Precognition
I spy with my computer eye

#GartnerSYM
43 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Visual Recognition => Visual Precognition

#GartnerSYM
44 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Video Revolution, Google video search
Visual Recognition, Emotion analysis in video
Safety identify bad guys
Visual Precognition
Physical things need to process video really fast to
recognize surroundings
Part of the foundation of blurring physical and virtual world
(Video recognition, distribution, delivery, packaging).
Most CIOs cant handle this much video.
Processing medical images.
Augmented reality video in mirror?
Video engagement of customers?
Industries
Mining tractors
Submersibles
#GartnerSYM Drone inspection
45 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Visual Recog/Precog on the DDScale

Revolutionize

Reinvent Visual Recognition/Precognition 2022

Transform

Extend
Visual Recognition/Precognition 2017

Enhance

#GartnerSYM
46 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Go Beyond
Willfull Disruption
Disruptor
CIOs
4 (Vanguard)
Innovation

3 Change
Management Traditional
2 Business CIOs
Transformation
1 (Foundational)
Project and Service
Delivery
#GartnerSYM
47 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Disruptor CIOs find
Ways to Disrupt in Order
to Eliminate the Barriers
to Digital Scale

#GartnerSYM
48 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
Establish
Yourself as a
Disruptor CIO

#GartnerSYM
49 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or its affiliates.
17 20 September 2017 / Cape Town, SA
1 5 October 2017 / Orlando, FL
23 26 October 2017 / Sao Paulo, Brazil
30 October 2 November 2017 / Gold Coast, Australia
31 October 2 November 2017 / Tokyo, Japan
5 9 November 2017 / Barcelona, Spain
13 16 November 2017 / Goa, India
2018 / Dubai, UAE
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Exclusive complimentary piece of research

Digital Disruption and the New Disruptors: Recognize, Prioritize and Respond
A Gartner Trend Insight Report
A stream of innovation in technology and digital business models continues to disrupt markets and challenge
established incumbents. As digital business continues to grow, CIOs will need to increase their ability to recognize,
prioritize and respond to digital disruption.

Free Research

Seven Digital Disruptions You Might Not See Coming

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Keep the conversation going


#GartnerWebinars Follow Gartner Technical difficulties?
Email
Connect with us @nancyatwork @Gartner_Inc gartnerwebinars@gartner.com

Nancy Northrop Gartner

53 CONFIDENTIAL AND PROPRIETARY I 2016 Gartner, Inc. and/or its affiliates. All rights reserved.

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