2011 HSC Exam Business Studies
2011 HSC Exam Business Studies
2011 HSC Exam Business Studies
H I G H E R S C H O O L C E R T I F I C AT E
E X A M I N AT I O N
Business Studies
Section I Pages 27
20 marks
Attempt Questions 120
General Instructions
Allow about 35 minutes for this section
Reading time 5 minutes
Working time 3 hours Section II Pages 916
Write using black or blue pen
40 marks
Black pen is preferred
Attempt Questions 2125
Draw diagrams using pencil
Allow about 1 hour and 15 minutes for this section
Board-approved calculators may
be used Section III Page 17
Write your Centre Number and
20 marks
Student Number at the top of
pages 9 and 13 Attempt Question 26
Allow about 35 minutes for this section
Section IV Page 18
20 marks
Attempt either Question 27 or Question 28
Allow about 35 minutes for this section
3070
Section I
20 marks
Attempt Questions 120
Allow about 35 minutes for this section
1 Which of the following products is most likely to have an exclusive channel for
distribution?
(A) Computers
(B) Soft drinks
(C) Mobile phones
(D) Designer jewellery
(A) Export
(B) Licensing
(C) Management contract
(D) Foreign direct investment
4 A business has shortened the chain of command by reducing the number of middle
managers.
(A) Networks
(B) Outsourcing
(C) Flatter structures
(D) Strategic alliances
7 A global pizza company changes the pizza sizes and toppings for each country in which
it operates.
(A) Differentiation
(B) Standardisation
(C) Global branding
(D) Global consumers
11 Ricky needs to reduce business expenses. To do this, he has selected three staff to be
made redundant.
(A) Decisional
(B) Informational
(C) Interpersonal
(D) Strategic
Assets $ Liabilities $
(A) Cultural
(B) Financial
(C) Legal
(D) Political
14 Courtney works 20 hours per week. She is entitled to sick leave and holiday pay.
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15 Why might a government adopt protectionism?
16 Riley has 150 employees. She is preparing a report outlining her companys plans to
ensure women have better access to senior positions.
(A) Anti-discrimination
(B) Equal employment opportunity
(C) Occupational health and safety
(D) Workers compensation
18 Under what legal framework is it the responsibility of employees to use care and skill in
performing work activities?
(A) Assets
(B) Liquidity
(C) Profitability
(D) Receivables
20 A business firm has improved the security of its online payment system.
(A) E-commerce
(B) Quality of working life
(C) Ecological sustainability
(D) Managing cultural diversity
BLANK PAGE
Business Studies
Centre Number
Section II
40 marks
Attempt Questions 2125 Student Number
Allow about 1 hour and 15 minutes for this section
Answer the questions in the spaces provided. These spaces provide guidance for the expected
length of response.
Question 21 (8 marks)
(a) Using ONE change model, explain how change can be managed effectively in 4
business.
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(b) Using an example, explain how a manager can reconcile a conflict that has 4
arisen between two stakeholders as a result of change.
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Question 22 (8 marks)
2010 2011
($000) ($000)
Sales 900 800
Less
Cost of Goods Sold 180 200
Gross profit 720 600
Less
Expenses
Wages 200 280
Advertising 80 60
Administration 150 150
Net profit 290 110
(a) Calculate the gross profit ratio for 2011. Show all working.
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Question 22 (continued)
(b) Explain ONE cost control strategy and ONE revenue control strategy that
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End of Question 22
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Business Studies
Centre Number
Section II (continued)
Student Number
Question 23 (6 marks)
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(b) Explain ONE financial cost and ONE financial benefit of industrial conflict. 4
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(a) How can market research help Sam and Jody determine their target market? 2
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(b) Recommend ONE method of primary data collection and ONE method of
secondary data collection that may be used by Sam and Jody to determine their
target market.
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Question 24 (continued)
(c) Discuss ONE pricing strategy that Sam and Jody could use to attract customers
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End of Question 24
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Question 25 (8 marks)
(a) Outline ONE method of payment which could be used by exporters to reduce 2
their financial risk.
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Business Studies
Section III
20 marks
Attempt Question 26
Allow about 35 minutes for this section
Answer the question in a writing booklet. Extra writing booklets are available.
present a sustained, logical and cohesive response in the form of a business report
2009 2010
Staff turnover 5% 15%
Absenteeism 8% 19%
Overdraft $15 000 $70 000
Accounts receivable $25 000 $70 000
Sales $200 000 $200 000
You have been employed as a consultant by Rushworth Pty Ltd to prepare a report to the
managers. In your report you should:
describe TWO possible legal and/or ethical aspects of marketing that Rushworth Pty Ltd
may need to address.
recommend TWO strategies that could be used to address ONE financial issue shown in
the data.
assess the possible impacts on employment relations of introducing new communications
systems at Rushworth Pty Ltd.
3073 17
Section IV
20 marks
Attempt either Question 27 or Question 28
Allow about 35 minutes for this section
Answer the question in a SEPARATE writing booklet. Extra writing booklets are available.
Analyse how internal and/or external sources of change may create reasons for international
business expansion.
OR
Analyse the use of management skills when managing global employment relations.
End of paper
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