2017 Prospectus
2017 Prospectus
2017 Prospectus
7 - 8 March 2017
Co-located with
Created by
www.terrapinn.com/merail
By participating in Middle East Rail it has strengthened our relationship with our customers and
weve made an impact in the market. By doing so, weve managed to identify our market and learn
who we need to speak to thats down to Middle East Rail
Mark Fowler, Sales Manager Middle East, Edilon Sedra
OUR
STORY
Email Jamie.Hosie@terrapinn.com or
call +971 4440 2501
www.terrapinn.com/merail
MIDDLE EAST R
MIDDLE EAST RAIL 2016 IN A NUTSHELL?
8,024
attendees
511
302
89
MARKET POTENTIAL
SECTOR INTEREST
9%
Rail Operators
and Government
9%
Fixed Stock
12%
Systems
Integrators
9%
Maintenance
15%
Engineering/
Construction
7%
Tunnelling
countries represented
VISITOR GROWTH
12%
2017: 10,000+
2016:
8,000+
2015:
6,000+
Signalling &
Communications/
IT
10%
Rolling Stock
4%
Stations &
Terminals
7%
6%
Revenue
Management /
Payment Software
Safety /
Security
22%
20%
Contractors
18%
Government
and industry
organisations
40%
Industry
suppliers
15%
9%
NORTH
AMERICA
EUROPE
6%
CHINA
41%
MIDDLE
EAST
17%
(focusing on
Focusing on:
UAE, Saudi
Arabia, Oman,
Qatar, Kuwait,
Bahrain, Iraq,
Iran, Jordan,
Lebanon,
Turkey)
NORTH
AFRICA
(focusing on
Egypt, Morocco,
Algeria, Sudan,
Ethiopia)
5%
THE INDIAN
SUBCONTINENT
Purchase products
and services
Seek
representation
To learn
about future
projects
Middle East Rail is the only way to get ourselves educated and learn about new technologies. What
we learn at the show we download into the RTA so we benefit and our clients benefit. We can
spread our knowledge throughout the Middle East its a win-win
Roads and Transport Authority
PLATINUM SPONSORS
GOLD SPONSORS
SILVER SPONSORS
ASSOCIATE SPONSOR /
VIP LOUNGE
ASSOCIATE SPONSOR
STRATEGIC CONSULTANT
PARTNER
DELEGATE LANYARD
VISITOR LANYARD
GATEWAY SPONSOR
I was very impressed with organisation of the networking and on the ground the Terrapinn staff
worked hard to ensure that we met all our contacts and maximised the value from our sponsorship
Embassy Of Italy
United Arab Emirates
Algerian Embassy
United Arab Emirates
Etihad Rail
United Arab Emirates
Amsterdam Metro
Netherlands
Oman Rail
Oman
Qatar Rail
Qatar
Australian Embassy
United Arab Emirates
Austrian Embassy
United Arab Emirates
British Centre For Business
United Arab Emirates
British Embassy Abu Dhabi
United Arab Emirates
British Embassy, Dubai
United Arab Emirates
Cairo Metro - The Egyptian Company For Metro
Management & Operation
Egypt
Consulate General Of Algeria
United Arab Emirates
Consulate General Of Kuwait
United Arab Emirates
Dedicated Freight Corridor Corporation Of India
India
Department Of Transport
United Kingdom
Department Of Transport, Abu Dhabi
United Arab Emirates
Dubai Customs
United Arab Emirates
Dubai Police
United Arab Emirates
Dubai Roads and Transport Authority
United Arab Emirates
Dubai South
United Arab Emirates
Egyptian National Railways
Egypt
Egyptian Railway Projects and Transportation
Company
Egypt
Embassy Of Djibouti
United Arab Emirates
Ministry Of Finance
United Arab Emirates
Tunisia
Egypt
INVESTMENT:
INVESTMENT:
$34.4bn
$546mn
Metro, long-distance
freight and passenger
Iran
INVESTMENT:
PROJECTS:
Lebanon
INVESTMENT:
Jordan
INVESTMENT:
Iraq
INVESTMENT:
$500mn
$3.8bn
$14bn
PROJECTS:
Tram
Kuwait
Morocco
Kazakhstan
Kyrgyzstan
Tajikistan
INVESTMENT:
INVESTMENT:
INVESTMENT:
INVESTMENT:
INVESTMENT:
PROJECTS:
$30.9bn
Metro, monorail,
long-distance freight
and passenger, high
speed rail
PROJECTS:
PROJECTS:
PROJECTS:
$24.6bn
$17bn
$10bn
$6.2bn
$850bn
$760m
Metro, long-distance
freight and passenger
Metro, long-distance
freight and passenger
Tram, long-distance
freight and passenger,
high speed rail
Long-distance freight,
passenger, metro
Long-distance freight
and passenger
Long-distance freight
and passenger
Afghanistan
Uzbekistan
Turkmenistan
Nigeria
India
Oman
INVESTMENT:
INVESTMENT:
INVESTMENT:
INVESTMENT:
INVESTMENT:
INVESTMENT:
PROJECTS:
PROJECTS:
PROJECTS:
PROJECTS:
PROJECTS:
PROJECTS:
$3.2bn
$1.7bn
$1.2bn
$75bn
$140bn
$16bn
Long-distance freight,
passenger, metro
Long-distance freight
Long-distance freight
and passenger
Metro, Long-distance
freight and passenger,
high speed rail
Metro, tram,
monorail, longdistance freight and
passenger, high speed
rail
Tram, long-distance
freight and passenger
UAE
Qatar
Bahrain
Saudi Arabia
Djibouti
INVESTMENT:
INVESTMENT:
INVESTMENT:
INVESTMENT:
INVESTMENT:
PROJECTS:
PROJECTS:
PROJECTS:
PROJECTS:
$27bn
$46.7bn
$12.9bn
$118.9bn
Tram, long-distance
freight and passenger
PROJECTS:
PROJECTS:
PROJECTS:
PROJECTS:
PROJECTS:
PROJECTS:
Long-distance freight
2017 FLOORPLAN
As Middle East Rail enters its 11th year,
it now welcomes over 10,000 attendees
and takes up over 22,500 sqm at the
Dubai International Convention and
Exhibition Centre in the UAE.
WHY EXHIBIT
Showcase and demo new technology
Sell your products and services to quality
buyers
Meet your preferred distributor
Expand your regional networks
Arrange 1-2-1 meetings at your stand
Highlight your technical expertise & product
excellence in the technical seminars
Raise your brand awareness
VISITORS
ENTRANCE
U11 U10 T13 T12 T11 T10 S13 S12 S11 S10
C-D10
C-B10
C-A10
V10
U13 U12 T17 T16 T15 T14 S17 S16 S15 S14
C-D20
C-C20
X20
C-B20
W20
X24 X22
C-D30
W24 W22
V20
V24 V22
U20
T20
S20
U24 U22
T24
S24
R24
Y32 Y30
X32 X30
W32 W30
V32 V30
U32 U30
T32 T30
S30
Y34
X34
W34
V34
U34
T30
S34
R20
R30
C-C30
C-D40
Y42 Y30
X42 X40
C-D42
Y34
X44
W40
V40
U40
S40
Q14
Q10
Q15
Q11
Q16
Q12
Q17
Q13
P14
Q22 Q20
P20
P10
Q30
Q40
P30
N10
N20
L10
M20
N30
L20
M30
N40
L40
C-D50
C-D60
L30
L50
ME RAIL CONFERENCE 2
PREMIUM LOUNGE
KEYNOTE CONFERENCE ARENA
L64
L60
K6
Does this sound familiar? If so, call Jamie on +971 (0)4 440 2501 or email
Jamie.Hosie@terrapinn.com
K2
J2
I4
I2
H2
G2
F4
E2
D4
D2
C4
C2
B4
B2
A4
A2
Z12
J10
J16
J16
K10
I12 I10
H12 H10
I22 I20
I26 I24
K20
J20
NETWORK RAIL
CONSULTING
INFRASTRUCTURE THEATRE
G10
F10
B10
E10
G22 G20
F22 F20
G26 G24
F26 F24
E14
TECHNOLOGY
THEATRE
Z14
C10
Z20
D20
E20
B20
I30
H32 H30
K30
G30
A10
A20
REGISTRATION
J12
F30
E30
H36 H34
K40
J40
I40
H40
F40
E40
C40
B40
K50
62 K60
J52
J50
I52
I50
J56
J54
I56
I54
J65 J64
J61 J60
J67 J66
J63 J62
H50
G52
G50
F54
H54 H52
I62
I60
H62
I66
I64
H66
MAINTENANCE
THEATRE
H60
H70
A40
F50
E50
F52
Z32
F56
STATION
CAFE
Z30
Z34
E60
D60
C50
Z36
B60
ME RAIL CONFERENCE 2
A60
Z40
VISITORS
ENTRANCE
THE CONFERENCE
Over the last 10 years, C level executives from all around the world have joined us for an event
packed with inspiration, ideas and networking at the highest level.
We sit on the brink of a new dawn in railway technology. Now, more than ever, disruptive forces are
reshaping the competitive landscape.
Middle East Rail brings together the biggest global innovators, futurists and gurus that have
exploded onto the railway landscape in recent years to inspire you.
With more than 800 CxOs, from 89 countries, Middle East Rail is critical to realising the disruptive
ways in which government, state-owned rail companies and contractors plan, build, operate and
maintain the regional rail networks.
Position your company at the forefront of the industry and ensure companies overseeing $352bn
worth of rail projects understand your commitment to the region.
To sponsor and be involved in the conference, call Jamie on +971 4440 2501
or email Jamie.Hosie@terrapinn.com
Its a great place to meet people in the same business and carve out our special niche in the market
because everybody who is anybody in the rail industry is here
Avanceon
Aziz Rabbah
Minister of Equipment
& Transport, Morocco
Saad Al Muhannadi
Chief Executive
Officer,
Qatar Railways
Company
H.E. Dr.
Mohammed
IbrahimAl Twaijry
Assistant Secretary
General for Economic
Affairs,
Leagueof ArabStates
H.E. Mohammad
Khalid Al Suwaiket
President,
Saudi Railway
Organization
Abdulrahman Al
Hatmi
Director of Railways,
Oman National
Railway Company
Osama Abdouh
Chief Executive
Officer,
Metro Jeddah
Company
Alwalid Alekrish
Director of Construction
Development Projects
& Project Director of the
Riyadh Metro,
Arriyadh Development
Authority, Saudi Arabia
John Lesniewski
Chief Commercial
Officer,
Oman Rail
Ali Abdollahpour
Deputy Manager of
Stations and Technical
Vice President,
Tehran Metro
Operation Company,
Iran
Amair Saleem
Director, Safety,
Risk, Regulation and
Planning Department,
Roads and Transport
Authority
John Thomas
Regulatory Affairs
Advisor,
Etihad Rail
Ibrahim Kutubkhanah
Deputy Major,
Jeddah Municipality
Khalid Al-Harbi
Operations
Supervisor,
Saudi Railway
Company
Hamad Al Yousef
Civil & Track Director,
Projects,
Saudi Railway
Company
Shahid Khan
Project Director
North South Railway,
Saudi Bin Ladin
Mohammed Al
Muallem
Senior Vice President
& Managing Director,
DP World UAE Region
Simon DCru,
Signalling Director,
Etihad Rail
Rob Lloyd
CEO,
Hyperloop
Technologies, Inc.
Henrik Hololei
Director General,
Mobility and
Transport,
European
Commission
Paul Priestman
Co-Founding Director,
PriestmanGoode
Ankur Bhatnagar
Vice President,
SkyTran India, SkyTran
Inc,
NASASpace
ActCompany
Carlo Ratti
Senseable Cities Lab,
MIT
Stephen Lines
Senior Commercial
Manager- Red Line
South,
Qatar Rail
Josef Doppelbauer
Executive Director,
European Railway
Agency
Dirk Alhborn
CEO,
Jumpstarter &
Hyperloop Transport
Technology Inc
Sue McCarrey
CEO,
The Office of the
National Rail Safety
Regulator, Australia
Loay Ghazaleh
Advisor to the
Undersecretary,
Ministry of Works,
Bahrain
Bello Roni
Deputy Director,
Nigerian Railway
Corporation
Ibraheem Sheerah
Head of Strategy &
Business Planning &
Contract Manager,
Saudi Railway
Company
Ankala Saibaba
Chief Engineer,
Indian Railways
Simon Daum,
Head of Strategy
Passenger Transport,
Deutsche Bahn AG
Mohammad
Montazeri
Deputy Managing
Director,
Tehran Urban and
Suburban Railway
Co, Iran
Philippe Citron
Director General,
UNIFE
Duncan Cross
Deputy Director
Operations, London
Overground and
Crossrail,
Transport for London,
UK
Bruce McCuaig
President & CEO,
Metrolinx
Dan Vaughan
Head of Operations,
Metrolink,
Transport for Greater
Manchester
Niklaus H.Knig
President and CEO,
SwissRapide AG
Sudath Amaratunga
Technical Manager
Alliances, Sydney
Light Rail Delivery
Office,
Transport for NSW
Henk Waling
Managing Director,
Amsterdam Metro
Mario Favaits
Senior Vice President,
SMRT Corporation Ltd
& Managing Director,
Singapore Rail
Engineering Pte Ltd
Hiroyuki Watanabe
Senior Manager,
East Japan Railway
Company
Ivan Jakovljevi,
Head of Transport
MENA,
Google
Klavs Wassard
Hestbek Lund
Project Director,
Metroselskabet I/S
Mike Stubbs
Director of
Operations, London
Overground and
Crossrail,
Transport for London
Alain Polonsky
Vice President,
Director of
Development,
RATP Development
Lance Hockridge
Managing Director
and Chief Executive
Officer,
Aurizon
Alan James
Chief Executive
Officer,
UK Ultraspeed
Andrew Brown
Strategy Planning
Manager,
MTR Corporation
Limited
Joubet Flores
Director,
Metro Rio
Alan Myers
Chief Civil
Construction Engineer
& General Manager XRL Terminus,
MTR Corporation
Limited
Joachim Winter
Head of the NGT
Project & DLR Senior
Scientist,
German Aerospace
Center (DLR)
Russell Parish
Performance and
Strategy Manager,
London Overground
Operations,
Transport for London
Silvester Prakasam
Director of Fare
Systems,
Land Transport
Authority, Singapore
EVENT AT A GLANCE
DAY 1
DAY 2
DAY 3
CONFERENCE
DAY 4
CONFERENCE
WORKSHOPS
International keynotes
Morning refreshments
Morning refreshments
Stream 1
passenger
experience
Stream 2
rail freight
excellence
Stream 3
signalling &
communications
Stream 1
smarter
systems
Stream 2
HSR &
long-distance
passenger
Stream 3
rail power
urban
planning
construction
& project
management
smart trains
revenue
ticketing
asset
management
funding and
finance
Networking refreshments
Networking refreshments
Roundtables
Roundtables
Stream 1
passenger
experience
Stream 2
rail freight
excellence
Stream 3
signalling &
communications
Stream 1
smarter
systems
Stream 2
HSR &
long-distance
passenger
Stream 3
rail power
urban
planning
construction
& project
management
smart trains
revenue
ticketing
asset
management
funding and
finance
SPONSORSHIP AND
BRANDING PACKAGES
PACKAGE / BENEFITS
TITLE
PLATINUM
GOLD
SILVER
EXHIBITOR
1 x Chair
1 (Or a r/t)
90 Minute workshop
(On application)
(On application)
(On application)
(On application)
(On application)
Yes
Platinum level
Gold level
Silver level
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
250 Words
250 Words
100 Words
50 Words
50 Words
1 Page
1 Page
1/2 Page
1/4 Page
Yes
Yes
Yes
20
15
10
15
10
Yes
Yes
Yes
Yes
Yes
160 M2
120 M2
96 M2
54 M2
9+ M2
$150,000
$80,000
$60,000
$40,000
(On application)
Networking benefits
Discounted rate
PRICE USD $
AVAILABILITY
Keynote theatre
45,000
Premium lounge
35,000
Seminar lounge
25,000
3,000
10,000
Speaker lounge
5,000
25,000
Floor stickers
10,000
10
Press lounge
5,000
3,000
1,095
595
10
Registration
20,000
**Delegate lanyards
20,000
**Visitor lanyards
20,000
Visitor badges
12,000
**Delegate bags
18,000
**Visitor bags
18,000
30,000
Dinner after-party
20,000
Mocktail party
15,000
2,995
On application
Something Premium
Something on arrival
Something targeted
Seminar speaking slots
EXHIBITOR PACKAGES
PACKAGE BENEFITS
YOUR INVESTMENT
Shell scheme $695 USD per sqm
(Walls, fascia board, power, carpet, lights,
table and two chairs)
Raw space $625 USD per sqm
SQM
6,255
NA
12
8,340
NA
15
10,425
NA
16
11,120
NA
18
12,510
11,250
21
14,595
13,125
24
16,680
15,000
30
NA
18,750
36
NA
22,500
40
NA
25,000
48
NA
30,000
54
NA
33,750
64
NA
40,000
72
NA
45,000
80
NA
NA
40,000
99
NA
NA
49,500
120
NA
NA
60,000
Not sure what will suit you and your brand best?
Let us help - call Jamie on +971 4440 2501 or email Jamie.Hosie@terrapinn.com
Digital marketing working with a leading digital advertising agency adverts will be placed on Google, the
E-mail we run a sophisticated lead generation and lead nurture campaign to our comprehensive database.
Once registered they receive a weekly show update and prompts to log on to our online community and match
making service.
Social marketing posts and event alerts are regularly posted to our dedicated twitter feed, Facebook page and
LinkedIn group, as well as posted to relevant 3rd party groups and pages.
Lead generation this is a digital inbound marketing programme that uses social marketing and CRM to create
awareness for your product or services. It allows you to generate leads that you can add to your sales pipeline.
Direct mail show collateral such as the conference brochure and visitor tickets will be mailed to a targeted
database. Inserts will be placed in leading business publications in the weeks running up to the show.
Advertisements and editorial coverage in key publications Including business, trade and national
mainstream press.
Website our dedicated event website is fully responsive and consistently updated with event news. The
conference, seminar sessions, sponsors and exhibitors will be heavily promoted on the site to attract attendees to
the show.
Partnerships we will be partnering with leading press, associations and media. Digital advertising, email blasts
and page adverts will be used in the run up to the event to extend our audience reach
Press relations working with a leading global PR agency to ensure the best coverage and onsite press relations.
Direct sales our dedicated direct sales team ensures that no lead is left unconverted.
You well work closely together with every sponsor and exhibitor. Youll be updated with the latest marketing
plans for the show. Well discuss with you how we can help you drive traffic to the show, to your stand and to your
seminar.
Events as a marketing channel depending upon the sponsorship status, a sponsors logo is carried
throughout the campaign. This creates a massive amount of brand awareness for sponsoring organisations.
Then theres the show itself. Two days with senior executives from your target market page advertising and
online marketing cannot offer you this opportunity. To meet and have face-to-face meetings with several hundred
of your prospects is every marketers dream!
First Name:
Last Name:
Job Title:
Company:
Postal Address:
Country:
Post Code:
Tel: Fax:
E-mail: Mobile: