219.WA_.2023_02_
219.WA_.2023_02_
219.WA_.2023_02_
design
magazine
ARCHITECTURE
FASHION
CONTENTS
PAGE 1 - 3
Introduction;
Victoria Lytra
PAGE 4 - 7
Quote by Coco Chanel
PAGE 8 - 10
Fabrication as a meduim in both practices
Exploring the work of Christo and Jeanne Claude & fabric in fashion
PAGE 11 - 16
Fashionable Construction & buildings:
Case studies on fashionable buildings. Including Zaha Hadid and “the dancing
PAGE 17 - 19
Conclusion and Editors Note.
PAGE 20-24
Appendix and Biblography.
...
“the art and technique of designing and constructing
ion and architecture” exploring the overlap be-
clothes.” Within my research I will explore how these
tween the practices in the specific period of the
practices exceed these definitions into functions. Tra-
1980s, which was then explored further into a
ditionally, the function of both architecture and fashion
book exploring the “intellectual principles that
is to respond to human needs and artistic desires. In unite fashion and architecture”.(Hodge, 2007)
a way, they are both used to shelter the human body;
fashion on a smaller scale, sheltering the human body,
and architecture on a wider scale, sheltering multiple
INTRO
humans and providing homes for people to live in.
1
Greek architect Viktoria Lytra explored this comparison further by creating a project titled “form follows fashion”com-
paring through montages the ways in which famous buildings and garments overlap and interact through various
making techniques. Lytra’s approach to this project was to explore both practices as a united entity instead of sep-
arate subject matters, she says:“Architecture and fashion belong to the realm of creative arts, establishing a give and
take relationship. Architectural identities are adopted by fashion in its affinity for experimental transformation. On
the other hand, architecture is an ensemble of socio-morphological forces, drawing inspiration from the open-ended
design of fashion scenery,” (Lytra 2018). Through these series of collages Lytra puts emphasis on aesthetic instead
of function, she exaggerates the scale of the garments on the models in order to create a seamless connection be-
tween the building and the clothes, aligning curves, folds, pleats and twists to create the illusion of a unified identity.
Fig 2:
-COCO CHANEL
4
Fig 3:
There is difficulty in assigning a precise meaning to
deconstruction. Jacques Derrida, a French philoso-
DECONSTRUCTION IN ARCHITECTURE
pher and the founder of deconstruction. Derrida, in
coining the term, wants to engage but seemingly con-
fuse his readers with the possibility of numerous con-
flicting meanings. However we can start with a sim-
ple definition, such as that found in the Cambridge
online dictionary, “the act of breaking something
down into its separate parts in order to understand
its meaning.” In this essay I am going to look at how
the language of fashion, when applied to architecture,
and the language of architecture when applied to fash-
ion, are an act of deconstruction – trying to reveal
something about the constituent parts that make up
a whole. In particular, I am going to look at the form
of architectural construction and the form of the hu-
man body, and how coverings reveal or help to create
the formation of three-dimensional shapes beneath.
Ragged
shapes
Ragged edges
Uneven pleats
Exposed
seams
Uneven pleats
Fig 4:
Fig 4:
Fig 4:
7
Tensile structure showung application of fabric to
architectural structures
Similarly, buildings all around the world hold different cultural, so-
cial and historical identities through various centuries. Nowadays,
architects like Zaha Hadid give their identity to a building by ex-
pressing irregular shapes and forms to engage the viewer with the
space. In the article “ Zaha Hadid: specializing identity through the
architectural monster,”(Klasto 2019) Klasto talks about how Had-
id’s identity can be “posited as a significant stimulus for her hybrid
monstrous constructions.” She uses the word “monstrous” to de-
scribe Hadid's work to emphasize on the bizarre and irregular de-
signs she creates as opposed to more classical forms of architecture.
8
started to move onto larger scale
Christo’s first projecr where he
You can see how Christo's wrapping of archi-
tectural forms has similarities with the drap-
ing of the human form to either disguise or
objects.
first started, Christo was limited to smaller scale
projects; he practiced this technique he called Em-
paquetage , wrapping random everyday objects
such as strollers, tables, chairs. In 1963, he wrapped
Jeanne-Claude.
focus points throughout a season that seemed sin-
gularly focused on the reveal aspect of fashion”
(Vogue, Bortelli-Persson 2021).. There were excep-
Balenciaga, “2022” “resort” collec-
Christo wrapping
Aurelian wall
in Rome “1974”
Rick Owens, spring/summer
Jeanne-Claude in Berlin.
Melitta Baumeister, spring /sunner
9
Their most recent work was “l’Arc De Triomphe, wrapped”
based on a dream Christo, a Bulgarian refugee, had as a
sketch when he first arrived in Paris. His wife made sure
to execute this project before his passing by collaborating
with town planners, engineers and workers to carry out his
vision. He rejected aid from new technologies and insisted
on having the polypropylene fabric wrap around the Arc De
Triomphe using just ropes. With his work, Christo causes
disruption. In this case, he strips the identity of one of the
most famous monuments in Paris, located in the heart of
the city with thousands of people passing everyday. Simul-
taneously, Christo and Jeanne Claude create their own hy-
perreality through their work with the very simple use of
fabric, by erasing any social, historical and political pledges
PLEATING
um Of Contemporary Art in Los Angeles California (November 19,
2006 - March 5, 2007). In it, she explored the overlap between prac-
tices beginning in the 1980s onwards, where fashion and architec-
ture were transformed by a major shift in social and cultural trends.
FOLDING
In the exhibition guide for Skin + Bones, she explains the
ways in which designers and architects rely and inspire
each other to construct through tectonic strategies inher-
ent in each form (pleating, folding, weaving). In it she says,
WEAVING
“increasingly, fashion designers and architects are sharing
techniques of construction. Architects are looking to fash-
ion and the techniques of dressmaking, such as pleating and
draping to achieve more fluid and complex forms out of hard
and solid materials, while fashion designers are employing en-
gineering methods such as cantilever and suspension to cre-
ate architectonic garments using fabric. Much of this transmu-
tation of techniques has been made possible as a direct result
of developments in materials technology and design software,
which has allowed for significant advances in both disciplines”.
11
Fig 6: The Weisman art museum,
Frank Gehry, 1934
Frank Gehry, Balenciaga, Commes Des Garçons and Zaha Hadid are all architects and fashion de-
signers who embody the globalization of modern technology into these practices. Throughout
Gehry’s work he uses no exotic materials or mediums, most of his structures are constructed of stain-
less steel such as the Richard B fisher center and the Weisman art museum. Both projects are ex-
amples of things built pre and post the use of computer aided design. The Weisman art museum (pre
CAD) uses a juxtaposition of geometric shapes to create a confounded architectural facade. These ir-
regular segments are described to be “laid out each piece of metal skin like dressmaker patterns,”(Mar-
tinique 2020). In this project, Gehry manipulates form and structure and draws inspiration from gar-
ment technology to create a collaged landmark using strategies derived from folding and weaving.
Post computer aided design, the sky was the limit for Gehry, he started experimenting with a varie-
ty of different techniques and scales. The Richard B Fisher center was a prime example of experimenta-
tion for Gehry. He uses the metal panels on the facade to highlight the use of tectonic strategies within
this building to create a fluid-like dress form that challenges the constructs of traditional architecture,
often described as a “deconstructionist” building . He leaves the infrastructure of the building exposed
to emphasize the convoluted building construction that goes into his projects for the user to appreciate.
12
Fig 7:
The Weisman art museum,
Frank Gehry, 1934
13
Iris Van Harpen is a particular fashion designer that is really fond of architectural techniques and tectonic strate-
gies. In fact, she often collaborates with architects and engineers to produce garments that have architectural sil-
houettes and aesthetics. Recognizing geometry and textures, Van Harpen uses 3D printing and CAD technologies
...
to create the same tactile effect as modernist architects such as Frank Gehry and Zaha Hadid. In 2010 she collabo-
rated with artist and architect Julia Koerner, a leading architectural technologist to create two 3D printed “kinetic
dresses”. She explains "The architectural structure aims to superimpose multiple layers of thin woven lines, which
animate the body in an organic way," (Koerner, 2010). These avant-garde structures and shapes are referred to
as a “second skin” to the body emphasizing the points raised by Hodge in her book Skin+Bones. (Hodge 2016)
V N HARP-
15
Following my findings on the cross-sectional nature of form and structure in architecture and fashion, I
have discovered how the realm of post-modernist and deconstructionist architects create the most eccen-
tric and distinguishable buildings. For example, “The Dancing House” by Frank Gehry in Prague inspired by
the acting couple Fred Astaire and and Ginger Rodgers, a fashionable duo of their time embodying an arche-
type of a man and a women dancing. Rather controversial at the time, the dancing house is now considered
a landmark in Prague and is the most recognized building in the city due to its irregular form and structure.
After the Croatian War of Independence, the Dancing house was used to celebrate the lack of harmony felt in the
country and engaged with a leading movement of the time, deconstructionist architecture. It was used to high-
light beauty in everything raw, disjointed and fragmented relating to the circumstances of the people at the time.
In the context of this analysis of fashionable buildings it is appropriate to recognize the work of Zaha
Hadid- as mentioned before Zaha Hadid is a world-renowned architect leading the world modern-
ist architecture. The Hyder Aliyev Centre is a primary example of Hadid’s Modish buildings. As an ar-
chitect and fashion designer, whot is continually drawing inspiration from both practices, Zaha Ha-
did uses the Aliyev Centre to marry fashion and architecture. She cancels all geometric rules and
propriety to create a fluid like free-form structure that resembles draped silk, by introducing concepts
such as curved boot columns and urban fabric reinforcing tectonic strategies informed by Brooke Hodge.
Fig 8:
Christo creates an opposition to artists like Zaha Hadid and Frank Gehry, all of their work in-
cludes complex planning, urban engineering, computer aided programs to create exaggerat-
ed forms and structures. Whilst Christo and Jeanne Claude’s motivation is to hide these forms
by using wrapping to give a “second skin” to the monuments, other artists, like Zaha Hadid and
Frank Gehry, are more interested in revealing forms. However, in the end they come togeth-
CONCLUSION:
er to create a significant statement through techniques shared between fashion and architecture.
Through my research, it has become very clear that technology and trends have had a clear di-
rect influence on each other in architecture practice. Fashion has always been influenced by
trends and social change while architecture has a more grounded and firm stance when it
comes to responding to change. With the aid of new technology and inspiration that archi-
tects and fashion designers take from each other, architecture is now moving towards a mod-
ernist, minimalist and deconstructionist approach responding to the modern age. With
new technology Gehry was able to develop his scale models to create an immense varie-
ty of monuments and landmarks leaving a massive influence on young emerging architects.
////////
17
Furthermore, the cross fertilization between fashion and architecture stretches be-
yond the shared creative process of transforming a 2D idea into a 3D reality. For
the longest time, architecture and fashion (fashion in particular) have been used
as a form of identity and expression. Fashion is a form of non-verbal communica-
tion. The dressed body communicates our personal and social identities (Barnard,
2002; Barthes, 1983; Calefato, 2004; Lurie, 2000; Saucier, 2011). It expresses our
thoughts, feelings, and desires, as well as group membership (Hebdige, 1981). For
centuries, clothes have been representative of one’s social, cultural and historical sta-
tus. Simultaneously, houses and habitation are also reflective of social status, this was
more evident in late medieval times, but still used as a symbol of wealth nowadays.
According to Hodge, garments and buildings are described as our second skin beyond
the structure and the form second skin refers to material and medium. This circles back
to the question of shelter and in what ways can shelter in architecture and fashion be con-
sidered similar. From my understanding, both ideas stem from protecting the physical
human form, on different scales, using different mediums and now the same techniques.
Innovation and creation tend to be the basis of any project created in architectur-
al and fashion history. Through my research, I explored tectonic strategies as an
overlap between methods in both practices and found that architecture and fash-
ion share a vocabulary of strategies and making surrounding concepts such as fold-
ing, pleating, weaving and wrapping. Architectural terms are now used to describe
dresses, pants, shirts, coats and terms such as “sculptural” “fluid” and “silky” are
used to describe architectural forms, creating a direct reference between practices.
////////
Fig 9: 18
In this essay I have briefly looked at work
by various designers that have incorporated
architecture and fashion In the work and I
hope my research shows interconnectivity
between both practices which are inspiring
and creative forms of expression. My per-
sonal interest in fashion and my studies in
architecture were the catalyst of this paper,
However, through this research I acquired
extensive knowledge on how both practices
overlap. In the future, this is a topic I would
like to explore in more depth as they’re many
components to look into. For the layout,
fashion is something you mostly encoun-
ter in magazines and on tv and I thought
it would be interesting to mix both visual
publications to present this research paper.
19
Appendix:
On the cover I am juxtaposing a fashion model's pose for the camera, with Christo's covered
Arc de Triomphe, both being examples of fashion and architecture engaging with the public,
The geometrical construction that partially hides the models face seems like an architectural
Fig 2.1: The curves accentuated between the building and the garments reflect the idea of free
flowing structures that most modern architects input into their buildings.
Fig 3:
The Heydar Aliyev Center, Zaha Hadid, 2007. Illustration by author, showing mass and void
spaces using black and white to highlight deconstructionist nature of this building.
Three looks from Maison Margiela SS18 collection showcasing the use of deconstruction as
the catalyst of the collection, seeing that they’re many qualities to the garments that follow
the deconstructionist theory such as uneven pleats, exposed seams and frayed edges.
You can see how Christo's wrapping of architectural forms has similarities with the draping
of the human form to either disguise or accentuate the physical presence beneath
Traditional sewing patterns used to describe the deconstructionist shapes used by Gehry for
the Weisman art museum. They share similar, bold shapes. It almost seems like Gehry took
the exact same patters from making a dress and laid them next to each other to make this
building,
Fig 7: We can see a very obvious difference in construction between Frank Gehrys buildings
pre and post CAD even though steel was used in the construction of both buildings. The
Weisman Museum lacks fluidity and is made of very abrupt rigid geometric forms, whilst the
Richard B Fisher center is constructed of smooth and effortless curves created using ad-
Fig 8: Frank Gehry , Ginger Rogers and the dancing house montage
Fig 9: L’arc de Triomphe Wrapped, Christo and Jeanne Claude 2020 and Richard B Fisher
Brooke Hodge and Patricia Mears, Skin and Bones: Parallel Practices in Fashion and Architecture, 2006.
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