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Manesar Background

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02

SUBJECT SITE REGION POSITIONING

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Overview
City Overview
Integrated township of 4500+ acres, a prominent commercial and industrial
Manesar hub with upcoming residential developments
Integrated Township

City at a Glance

Over 4.5 Lakhs Job Increasing Plotted Connected via NH-48 &
Housing Supply KMP Expressway

LOCATION: Manesar is part of Gurgaon-Manesar Urban Complex

QUANTUM: Industrial Model Township (IMT) Manesar is of 4,767 acre


developed in six phases.

ACCESS: It is accessible from National Highway 48, linking Delhi and


Jaipur and is just Just 15 mins from Gurgaon Border.

Co-working Cyber-walk, IMT Manesar


EMPLOYMENT HUB: In 2023, Manesar had 2,200 industrial
manufacturing units, which employee 3,00,000 employees.
Manesar is a town and municipal corporation, known as Model Town

Its proximity to the burgeoning city of Gurugram has in recent years EMPLOYMENT POTENTIAL: The total employment potential at
caused its character and demographics to change dramatically. Manesar is 4,69,037 people.
Location
Subject Site Location
Upcoming Location: One of the rare location surrounded by the green buffers
and Aravallis. Connected to Gurgaon city yet away from hustle bustle.

Location
The Subject Site is located in the South-Western Part of Gurgaon Manesar
Urban Complex, directly connected by NH-48 to Delhi

To Dwarka
To Delhi
Subject site region
lies in Proximity of
Subject Site
DMIC on western
Dedicated Freight
Corridor
To Kundli
One of the Fastest
growing suburbs To Jhajjar

of NCR
• Subject site is To Faridabad
located near the High Growth Location of GMUC Subject Site
booming town in
SPR
Manesar-Bawal • Manesar presently caters to the one of the
Investment region largest supply of Industrial space in NCR
region
• Estimated value of
• High influx of the migrant working population To Pataudi
output in Haryana
has led to the sustained housing demand in N
sub region of DMIC
the area, particularly for rental
is expected to grow
accommodations. To Sohna
15 times over 30
• Immense potential with a series of large-
years period (2010 –
scale infrastructure projects lined up in the
2040) To Aligarh
vicinity.
To Jaipur
Regional Connectivity
Connectivity
Multiple modes of transportation are just 30-40 mins away, accessible
through seamless connectivity via NH 48 and Pataudi Road.

NH-48 : Travel Time : 14 mins | Travel Distance : 8 km

Road
KMP Expressway: Travel Time : 8 mins | Travel Distance : 3 km
NH-352W : Travel Time : 7 mins | Travel Distance : 3.5 km

IGI Airport

Air
Travel Time: 50 – 55 min | Travel Distance: 42 Km

Gurgaon Railway Station


Travel Time: 30 – 40 min | Travel Distance: 23 Km

Rail
Patli Railway Station (Nearest)
Travel Time: 20 – 30 min | Travel Distance: 10 Km
Subject
Site Gurugram ISBT
Travel Time: 40 – 42 min | Travel Distance: 23 Km

Bus
Upcoming Kherki Dhaula ISBT
Travel Time: 20 – 22 min | Travel Distance: 13 Km

DMRC Yellow Line : Millennium City Center Metro Station

Metro
Travel Time: 40 – 42 min | Travel Distance: 23 Km
Rapid Metro : Sector 56 Metro Station
Travel Time: 20 – 22 min | Travel Distance: 13 Km

N PRIMARY CATCHMENT SECONDARY CATCHMENT


6 km Radius | 15 - 25 min Travel Time 12 km Radius | 30 - 45 min Travel Time
Key Takeaways
• Connectivity via KMP Expressway, Pataudi • Prominent areas of Aravalli Forest, IMT, Kherki
Road and NH 48. Dhaula, SPR, CPR
Part of Aravalli hills & Forest & green buffer Important Growth Corridor with upcoming
Major connectivity via KMP Existing travel time to IGI Airport •
zones.

Global City & RRTS Stations located in
Expressway and NH-352W and Gurgaon Railway Station is • Easy access to major transport nodes with catchment
within 3 kms from the Subject Site 30 min to an Hour from the site. upcoming Multi Modal Transit & MRTS Station at • Presence of multiple recreational infrastructure
Panchgaon such as golf course, cricket stadium etc.
Subject Site Connectivity
Road Network
Existing Site connectivity is via three different transit corridors,
NH-48 | NH-352W | KMP Expressway

Hero Honda
Chowk
From Hero Honda Chowk to Subject Site

Connectivity via NH-48


3 Travel Distance : 13.8 km | Travel Time : 22 mins
Via 150m wide NH-48 to 60m wide Manesar Sector Road by 1
crossing Kherki Daula Toll
2
Kherki Daula Toll

Connectivity via New Gurgaon


Manesar Exit
1
Travel Distance : 15.2 km | Travel Time : 23 mins
Via 75m wide Road passing through New Gurgaon to 65m 2
wide Manesar Sector Road

Connectivity via NH-352W


Travel Distance : 17.5 km | Travel Time : 31 mins
Via CPR to 75m wide NH-352W to 65m wide Manesar Sector
3
Panchgaon
Exit
Road
N

Key Takeaways
Average Travel Time of 20- Subject Site in close
Better connectivity with
30 mins with Travel proximity to Manesar
development of internal
Distance of approx. 14-18 Clover Leaf Exit at KMP
sector road of manesar.
kms Expressway
Upcoming Transit Infrastructure
Proposed infrastructure initiative close to Subject Site
Well Connected through upcoming infrastructure such as RRTS, MRTS, MMTS. The
upcoming developments will reduce the travel time by 60%.

Distance from Site


1. Delhi-Alwar RRTS ~8 Km
• Kherki Dhaula RRTS Station
• IMT Manesar RRTS Station
2. Global City ~14 Km
• Project area: 1,000 acres

3. Haryana Rail Orbital corridor ~8-9 Km


• under construction and expected to open by 2025.
• Sonipat to Plawal bypassing via Sohna, Manesar and Kharkhoda
• 122 Km Length with 14 new stations
4. Jungle Safari ~12-13 Km
Subject Site • Proposal for developing jungle safari & trekking routes in Aravalis
within Gurugram
• Open Commercial Tourism
5. Greater SPR: From Mehrauli to Manesar ~9-10 Km
• Total Length 40 Km
• 90 m wide road with 30 m green belt on both side
6. Multi Modal Transit Station ~12 Km
• Kherki Daula MMTS on 15 acres land
• Panchagaon Chowk MMTS on 10 acres land
~9 Km
7. Kherki Dhaula ISBT
• Total 90 Acres Land of which 25 acres for terminal & rest for
~13 Km
N workshop. At Par with Sarai Kale Khan in Delhi

Key Takeaways 8. Gurugram Bawal MRTS ~3-4 Km


• HMRTC had taken over the MRTS project from HSIIDC in 2020
Manesar Station of M1 Metro Station of MRTS, which • Will start from Gurugram Railway station, run up to Manesar in
IMT RRTS Station first phase. Total 3 phases with the total route length of 108 km.
HROC, currently under connects to Gurgaon upcoming
just 15 mins from
construction within 5 metro at Subhash Chowk planned 9. Metro Line from Badasa(AIIMS) to Dwarka ~18-20 Km
the Subject Site
mins from Site within 8 mins from Subject Site. • Approved by Center
Green Infrastructure
Planned Green Areas in Subject Site Vicinity
Surrounded by green lungs from all directions. In close proximity to Aravallis
and recreational areas of Karma Lakelands.
Green Belt creating
a natural buffer.

Cultural Heritage of Aravallis


In Gurugram District, The Aravalli hills occupy an area of 11,256
hectares

Rich Heritage of Flora & Fauna


As per survey conducted by the Forest Department, 180 species
Subject Site of birds, 15 species of mammals & reptiles, 29 species of aquatic
animals & 57 species of butterflies exist in Aravalli forest
Recreational Greens
of Karma Lakelands Aravallis as the Natural Guardian of the region
Green lungs for the region covered by thick layer of greens helps
in releasing oxygen & maintaining temperature & weather.

Premium Resorts as Destination for NCR residents


Multiple wellness resorts, Hotels, privately owned farmhouses &
recreational spots with picturesque view outline the surrounding
vicinity

Aravallis, providing Increasing Commercial Tourism


N excellent views from a 600 Acres of Jungle Safari Proposed in Gurugram’s Aravalli Range
highrise development
Key Takeaways Low Density living away from chaos of city
Dedicated large open greens, presence of 1600 acres of
Surrounded by Green Belt , Subject site Catchment defense land (National Security Guard) & Aravallis offers luxury
Aravallis and Agricultural region is the closest weekend of space resulting in fewer vehicles & less pollution
Zone. getaway destination
6. City Growth & Potential
Planned Township
City has witnessed rapid development over the past 20 years. Upcoming 150+
acres of planned development.

Developed
Phase- I, II, III and IV

Master Planning & Land Acquisition


Phase-V and VI

Phasing
Year of Area
Phases
Establishment (Acres)
Phase 1 1999 1,748
Phase 2 2003 180
Phase 3 2004 598
Phase 4 2004 662
Phase 5 2013 665
Phase 6 2023* 162
Transport Hub 2008 467
Warehousing - 285

Development Quantum

Key Takeaways
Freehold Ownership is
Manesar is developed by Further development and Residential Plots
permitted in the upcoming Industrial
HSIIDC with optimum Expansion of Township is
infrastructure facilities ongoing.
future residential ~ 2,400 Units ~ 1,700 Units
developments
6. Context Creation
Defined Catchment Zone
An inclusive micro-market with varied range of products from mid segment
to ultra-luxury
Catchment Zone
• Similar catchment profile
• Capital price within close range of Manesar upcoming developments Apartment Complex & Ind. Floor Min - Max
• Travel distance from Kherki Daula Toll to Manesar is 4-5 kms
Prevalent Configuration 2 BHK
2.5 / 3 / 3.5 / 4 / 4.5 4.5 BHK
BHK

Average Unit Size 600


1,400 – 2,800 4,200
Sq.Ft.
Subject Micro Market
Apartment : 10,500 - 11500 Average Price 8,600
Plotted : 90,000 – 1,00,000
13,000 – 14,000 15,700
INR per Sq.Ft.
Average Ticket Price 1.75 Cr
Subject Site Apartment : 12000- 14000 2.00 – 3.50 3.50 Cr
Plotted : 1,10,000 – 1,25,000 INR Crores.

Average Sales Velocity 10


Plotted : 90,000 – 1,00,000 200 - 300 224
Units/Project in a Quarter
Average Price Growth Rate
(Q-o-Q) Apartment : 15000 – 16,000
Plotted : 1,25,000 – 1,50,000 Plotted Min - Max
4% Average Unit Size 104
Apartment : 7500- 8500 110 - 179 179
Plotted : 80,000 – 90,000 Sq.Yd.

N Average Price 70,000


Key Takeaways
80,000 – 1,20,000 1,35,000
INR per Sq.Yd.
The Catchment has Multiple upcoming plotted
Variation of product
witnessed a steady price developments have been Average Ticket Price 0.90 Cr
typology and buyer profile in
the pockets.
growth with Q-o-Q growth launched in the recent 1.00 – 1.80 2.42 Cr
rate of 4% quarters. INR Crores.
6. Context Creation
Projects Mapping

Following is the list of prominent residential projects in the micro market

Launch
# Project Name Status Typology
Year
1 True Bodh 78 Pre-Launch Apartment
Average Price 2 Sobha Aranya Launched Apartment
10,500 – 11,500 3 Conscient Parq Launched Apartment
INR per Sq.Ft. 4 M3M Golf Hills Phase 2 Launched Apartment
5 Ashiana Amarah (Ph-3) 2024 Launched Apartment
6 Sangam Southwest Residency Pre-Launch Plotted
1 Average Price 7 SS Group – (Sector 90) Pre-Launch Apartment
12,000 – 14,000 8 JMS Phase 1 – (Sector 95) Pre-Launch Apartment
INR per Sq.Ft.
9 JMS The Pearl Launched Plotted
10 Godrej Arista (101 Ph-2) Launched Apartment
Average Price 11 GLF Palm Meadows Launched Plotted

2 15,000 – 16,000 12 Mapsko Aspr Hills UC Plotted


INR per Sq.Ft.
13 Mapsko Icon (Mountville Ph-2) UC Apartment
14 M3M Antalya Hills UC Ind. Floors
15 Signature Global City 79B UC Ind. Floors
2023
16 M3M Golf Hills Phase 1 UC Apartment
3 17 MRG Primark UC Apartment
18 GLS Avenue Ph – 1 Launched Apartment
19 Ivory Silver County UC Plotted
20 Ompee Towers Launched Apartment
21 Swastik Greens Launched Plotted

Launched/Pre-Launch in 2024
N Launched in 2023
6. Context Creation
Prominent Project Details (Launched Project Since January’2023)

Pocket 1
Site Area Total % No. of Units Size Launch Price Current Price Ticket Price
Apartment

Project Name Developer Sector Launch Status No. of floors Configuration


(Acres) Units Absorp. towers (sq.ft.) (INR/sq.ft.) (INR/sq.ft.) (INR Cr.)
JMS Buildtech (Ph-1) - JMS Buildtech 95 - Pre-Launch 5 G+25 200 25% 2 2.5/3.5 1400-1800 8,600 8,600 1.75 - 2.25
SS Group - SS Group 90 - Pre-Launch 9 G+32 750 45% 4 3.5 2400 13,500 13,500 3
Amarah (Ph-3) Ashiana 93 Mar-24 Launched 4.51 S+14 224 100% 4 3.5 1780-2210 11,000 11,000 1.96 – 2.43
Primark* MRG 90 Aug-23 UC 5.1 G+19 769 100% 6 2/2.5 622-645 6,000 6,000 0.78 - 0.81
Site Area No. of Total Units Size Launch Price Current Price
Project Name Developer Sector Launch Status % Absorp. Ticket Price (INR Cr.)
Plotted

(Acres) floors Units (sq.yd.) (INR/sq.yd.) (INR/sq.yd.)


Sangam Southwest Residency Sangam 95A - Pre-Launch 11.725 B+G+3 209 - 113-179 - - -
The Pearl JMS Buildtech 95 Jan-24 Launched 10.78 G+3 217 99% 112–174 70,000 80,000 0.90 – 1.39
Ivory Silver County Ivory Infratech 95A Aug-23 UC 5.025 B+G+3 89 75% 125 - 179 88,000 90,000 1.13 - 1.61

Pocket 2
Plotted

Site Area Total % No. of Units Size Launch Price Current Price Ticket Price
Project Name Developer Sector Launch Status No. of floors Configuration
(Acres) Units Absorp. towers (sq.ft.) (INR/sq.ft.) (INR/sq.ft.) (INR Cr.)
GLS Avenue (Ph-2)* GLS Infra 81 Jun-23 Launched 1.8 G+14 220 100% 2 1/2 335-643 5,000 5,000 0.42 - 0.80

Pocket 3
Site Area Total % No. of Units Size Launch Price Current Price Ticket Price
Project Name Developer Sector Launch Status No. of floors Configuration
(Acres) Units Absorp. towers (sq.ft.) (INR/sq.ft.) (INR/sq.ft.) (INR Cr.)
Bodh 78* True Habitat 78 - Pre-Launch 4.3 S+14 / S+18 633 50% 6 2/3 600-1349 6,000 6,000 0.75 - 1.69
Apartment

Parq Conscient 80 May-24 Launched 5.6 G+24 to 35 448 50% 4 3/3.5/4.5 2000-2800 15,500 / 15,900 15,500 / 15,900 3.10 – 4.45
Golf Hills (Ph-2) M3M India 79 Apr-24 Launched 14.64 G+36 590 70% 5 3/3.5/4.5/P 1668-8120 14,750 14,750/15,100 2.52 – 12.26
Sobha Aranya (Ph-1) Sobha 80 Apr-24 Launched 14.81 G+42 520 50% 5 3.5/4/4.5 2836-4285 25,000 25,000 7.09 – 10.71
Godrej Arista Godrej 79 Oct-23 Launched 2.84 G+13 182 95% 3 2/2.5/3/3.5 1479–2506 10,500 13,000 1.92 – 3.26
Mapsko Icon Mapsko 79 Apr-23 UC 2.13 G+26 53 100% 1 4 3500 8,990 12,000 4.2
Golf Hills (Ph-1) M3M 79 Apr-23 UC 20.05 G+30 1295 95% 11 2/2.5/3.5/4.5/P 1420–7876 8,999 14,750/15,100 2.14 – 11.89
Ompee Towers Ompee M1 Aug-23 Launched 0.98 S+12 60 100% 1 3 2013-2210 7,000 7,000
Plotted

Project Name Developer Sector Launch Status Site Area (Acres) No. of floors Total Units % Absorp. Units Size (sq.yd.) Launch Price (INR/sq.yd.) Current Price (INR/sq.yd.) Ticket Price (INR Cr.)
Palm Meadows GLF 78 Oct-23 Launched 5.01 B+G+3 95 95% 148 - 179 1,35,000 1,35,000 1.99 – 2.42
Mapsko Apsr Hills Mapsko 78 Jan-23 UC 7.94 B+G+3 120 100% 104 – 179 1,18,800 1,21,500 1.26 - 2.18
Launch Site Area No. of Total No. of Units Size Launch Price Current Price Ticket Price (INR
Project Name Developer Sector Status % Absorption Configuration
Floors

Year (Acres) floors Units towers (Sq.ft.) (INR/sq.ft.) (INR/sq.ft.) Cr.)


Signature Global City 79B Signature Global 79B Feb-23 UC 12.48 B+G+4 776 100% 194 2 / 3 / 3.5 1211 - 2408 9,200 10,000 1.21 – 2.41
M3M Antalya Hills Phase 1&2 M3M 79 Jan-23 Launched 24.24 G+4 2038 95% 507 2.5 / 3.5 1082 – 1687 8,750 13,250 1.43 – 2.24
6. Context Creation
Pocket Profile

Low High

Pocket 1 Pocket 2 Pocket 3

Apartment Complex & Ind. Floor Apartment Complex & Ind. Floor
Prevalent Configuration Prevalent Configuration
2/ 2.5 / 3.5 3 / 3.5 / 4 / 4.5
BHK BHK

Average Unit Size Average Unit Size


1,400 – 2,200 1,800 – 2,500
Sq.Ft. Sq.Ft.

Average Price
No prominent developments in Past 2 Average Price
10,500 – 11,500 years 15,000 – 16,000
INR per Sq.Ft. Only one Affordable project INR per Sq.Ft.
Average Ticket Price in launched since Jan’23 Average Ticket Price
1.50 – 2.50 2.50 – 4.50
INR Crores. INR Crores.
Average Resale Price for mid to
Plotted Premium Segment 12000 - 14000 Plotted
Average Unit Size Average Unit Size
110 - 179 110 - 179
Sq.Yd. Sq.Yd.
Average Price Average Price
80,000 – 90,000 1,20,000 – 1,35,000
INR per Sq.Yd. INR per Sq.Yd.
Average Ticket Price Average Ticket Price
1.00 – 1.50 1.50 – 2.50
INR Crores. INR Crores.
6. Residential Profile
Characteristics for varied pockets in the catchment zone
To Delhi
Immense Development Potential due to unavailability of premium
To Delhi
developments in the Vicinity at affordable price.
To Delhi
To Kundli Premium Projects Regular Projects Below Average Projects
Average Price Above INR 14,500 psf Between INR Below INR 10,000 psf
Providing high end 10,000-14,500 psf Mid Segment projects with
10,500 – 11,500 amenities and facilities basic amenities and
INR per Sq.Ft.
facilities
1
To Faridabad

Average Price Existing Residential


12,000 – 14,000 Characteristics • Majority of the projects in Pocket 1
INR per Sq.Ft. • Affordable Projects and 2 are affordable projects.
• Less Amenities
Subject Site
2 • Low Occupancy • Projects in Pocket 3 command
• Poor Maintenance premium charges due to proximity
To Pataudi Average Price • Very few prominent
15,000 – 16,000 to Aravallis and Karma Lakelands.
developers
INR per Sq.Ft.

3
Target Product to Attract Buyer
Lower Price Better Amenities
than than
Pocket 3 Pocket 1 & 2
Pocket 1
N Pocket 2
To Palwal To Jaipur

SUBJECT SITE POCKET


Pocket 3
Key Takeaways
Pocket 1 & 2 have mid Pocket 3 command Targeted Buyer : Pocket 3 has immense potential due to its
segment and affordable
price points in the
premium price points due to
Aravallis, Green Belts and
Require Premium amenities,
with budget less than INR
scarcity of quality developments with
catchment zone Karma Lakeland. 15-16K. optimum amenities and facilities
Site Features
Site Features
A Self-Sustainable Urban Development of 183 Acres with potential of 46
acres of Residential Community, well connected by prominent transit routes,
Site Boundary is Tentative

Scale of the Development


 Considering the land area of the Subject Site of 180+
acres, this will be one of the largest planned
mixed use development in the region
Parameters Details
Site Location M9, M10, M11 Manesar
Accessibility NH48 , KMP Expressway, Pataudi Road
Total Site Area 183 Acres
Residential Site 46 Acres
Area Affordable/DDJAY 34.3 Ac RGH/Plotted 11.44 Ac

Residential
600+ Apartments | 900+ Plots
The State-of-the-art Club & Facilities

Commercial
8+ Acres of Commercial Area
Retail | High Street

Key Takeaways
Employment 60+ Acres
Hub Of Green and White Industries

GREEN AREA
20+ Acres of Green
N for approx. 15,000+ residents

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