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6002 - Group 3 - Urban Wind Group Presentation

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Urban Wind

Presentation to the Nautilus Board of Directors

Urban Wind
Presentation to the Nautilus Board of Directors
Part 1 - Introduction

Part 2 - Reflection

Part 3 - Our way of working

Part 4 - Recommendations to the new


leadership team

Agenda Part 5 - Insights to strategic issues in the


“real world”
Mission
Statement
25.4% Compound Annual
Growth Rate (CAGR) Our Strategy
22.9% Compound Return on Slide Title Here
Invested Capital (ROIC)
SUBTITLE HERE

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eu quis est.
What worked?
● We adapted our strategy
○ Product Leadership to Operational Excellence
○ Shifted away from cost focus strategy

● We invested a lot to our people and capabilities.

● Our assumptions on how others would bid and our


chance in winning bids (scenario planning).

What didn’t work?


● Our initial strategy overlooked the base model.
● Our objective for year 1 was not clear enough.
● Not all models (Porter’s 5 forces/ PESTLE) apply to
our simulation.
● Gain a better understanding of the lever for the metrics.
● Invest more in the beginning.
● Should have bid on all opportunities in year 1 and not
What we would opt out base model.
● Try to understand what other teams are doing before
do differently? we make year 1 decision.
The Good

How we ●

Psychological safety
We listened to, but also challenged each other
work as a ●

We always managed to come to an agreement
Our team was made up of diverse skills and expertise, and we were
team? able to leverage our individual strengths to maximise outcomes

The Bad

● A ‘leaderless team’
● Took longer than expected to rationalise the task
● Tried to achieve a definitive/ right decision when it perhaps wasn’t
possible
● At time different expectations and levels of preparedness, which
highlighted the different ways of learning within our team
● Set expectations up front
‘The ● Implement a mechanism for providing immediate and continuous
feedback throughout the
do-over’ ● Stop and assess how things are going throughout the process
Continue investing in people and
capabilities

Recommendations
Re-benchmark assumptions every
to the new Leadership Team year

Be Brave Don’t be afraid to leave segments

Be Bold
Think BIG Blue Ocean Strategy
Public Air Purification
Blue Ocean Strategy #1
Public Air Purification
Blue Ocean Strategy #1
Offshore Wind Farms
Blue Ocean Strategy #2
Offshore Wind Farms
Blue Ocean Strategy #2
LEADERS Operational Excellence
INSIGHT Lean Operating Model in Competitive Market

“Cause- Effect “Scenario


Connection”
Cherry
Urban Wind Planning”
Ardi

Revenue Drivers Staffing Technology Barriers


● Internal staff ● New Investments
New Demand / ● Contractors Material Cost
Contracts ● Experienced
Team “Flexibility To Pivot”
● Training days Holly
● After Services
● Customer Support Climate Change
COGS (Price) Leader’s / Disasters
Flexibility Process
“Take A Step Back” & ● Manufacturing
Discount Price & Assembly Competitors
Testing Decisions”
Matt ● Supplier
Relationship
● Business
Reputation / Investors Trust Development
Market Type Declining Market
(High/Low EFO) ● Dividend

“Key Drivers Of Business Profitability & Strong Positioning” , Kanty


What this business
simulation exercise
prepared us in the Holly Pobjie Matt Hoyer
‘real world’? It reinforced the need for flexibility - to be
able to react to the external environment
Sometimes the most important thing you
can do is take a step back - avoid paralysis
and what your competitors are doing. You by analysis by testing your decisions
have to be willing to pivot against a simpler but broader perspective

Ardi Papas Kanty Widjaja Cherry Zhao


The importance of scenario Case example is my industry in consulting. It prepared me to develop a
planning in developing strategic I have better strategic thinking on how strategy map by drawing a
foresight. maximising number of my clients & the cause-and-effect connection
ARR/client whilst balancing that with the correct between strategic objectives.
the ratio consultants (internal & contractor).

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