BA MCQs

1. What is the primary goal of business analytics?
a. Data storage b. Predictive modeling c. Social media marketing d. Employee training

2. Which type of analytics focuses on analyzing historical data to understand past trends?
a. Descriptive analytics b. Predictive analytics c. Prescriptive analytics d. Diagnostic analytics
3. What is the main purpose of a dashboard in business analytics?
a. Data collection b. Data visualization c. Statistical analysis d. Machine learning
4. In business analytics, what does the acronym KPI stand for?
a. Key Performance Indicator b. Key Predictive Index c. Knowledge Processing Instrument
d. Key Productivity Insight
5. Which statistical measure is used to describe the central tendency of a dataset?
a. Standard deviation b. Median c. Range d. Variance
6. What does the term "data storytelling" refer to in the context of data visualization?
a. Creating fictional narratives based on data
b. Presenting data in a visually appealing way
c. Communicating insights through a narrative using data
d. Generating data using storytelling techniques
7. What is the purpose of a treemap in data visualization?
a. Showing hierarchical relationships
b. Displaying trends over time
c. Comparing values across categories
d. Representing geographic data
8. Which visualization is suitable for displaying the percentage contribution of each category to the
whole?
a. Stacked bar chart b. Bubble chart c. Doughnut chart d. Radar chart
9. Around which year did the term Business Analytics came in practice?
a. 1800 b. 1900 c. 1950 d. 2000
10. Information technology deals with
a. Information b. Data c. Knowledge d. all
1. Information technology deals with

a. Information b. Data c. Knowledge d. all
2. Accuracy, purpose, relevance, validity, and timeliness are the features of
a. Data b. Information c. Knowledge d. All of the above
3. Which programming language is commonly used for data analysis and manipulation in business
analytics?
a. Java b. Python c. C++ d. Ruby
4. _____ is a general software application user design construct used in many software applications to
provide the user with a bird’s eye view of the software application.
5. Pivot Table can be displayed as
a. Table b. Pie Chart c. Bar Graph d. All
6. Around which year did the term Business Analytics came in practice?
a. 1800 b. 1900 c. 1950 d. 2000
7. ____ represents any visual interface that a user of a technology interacts with during use.
User Interface
8. In terms of sophistication of data, prescriptive Analysis is preceded by:
a. Descriptive b. Predictive c. Both d. None
9. ____describes how many types of data are used for analysis.
a. Velocity b. Variety c. Volume
10. Leadership is an example of
a. Explicit Knowledge b. Tacit Knowledge
1. What is the term for a statistical technique used to make predictions about future outcomes based on
historical data?
a. Descriptive modeling b. Predictive modeling c. Prescriptive modeling d. Diagnostic modeling
2. What role does clustering play in business analytics?
a. Identifying outliers b. Grouping similar data points c. Calculating averages d. Conducting
hypothesis testing
3. Which programming language is commonly used for data analysis and manipulation in business
analytics?
a. Java b. Python c. C++ d. Ruby
4. What is the primary purpose of data visualization?
a. Data storage b. Aesthetics c. Communication of information d. Statistical analysis
5. Which type of data visualization is suitable for showing the distribution of a single numerical variable?
a. Scatter plot b. Bar chart c. Histogram d. Line chart
6. What does the term "heatmap" in data visualization refer to?
a. Representation of data points on a map b. Visualization of data in a matrix format with colors
c. Displaying data using a series of connected data points
d. Graphical representation of hierarchical data
7. In a line chart, what does the horizontal (x-axis) typically represent?
a. Categories or groups b. Time or continuous variable c. Frequency or count
d. Magnitude of data points
8. In terms of sophistication of data, prescriptive Analysis is preceded by:
a. Descriptive b. Predictive c. Both d. None
9. Which color scheme is often recommended for data visualizations to ensure accessibility for
individuals with color vision deficiencies?
a. Monochromatic b. Analogous c. Complementary d. Dichromatic
10. What is the significance of the "data-driven decision-making" approach in business analytics?
a. Relying solely on intuition b. Making decisions based on gut feelings
c. Using data and analysis to inform decisions d. Ignoring data in decision-making processes

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1. What is the primary goal of business analytics?

a. Data storage b. Predictive modeling c. Social media marketing d. Employee training

1. Information technology deals with

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