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    Product Dev. Assignment

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    Mariane Leika Morales
    The document discusses the importance of understanding the PESTLE framework and conducting SWOT and pestle analyses in the tourism industry to analyze external factors and strategic opportunities and threats. It provides examples of various political, economic, social, technological, legal, and environmental factors that affect the tourism industry. Additionally, it describes the role of tourism services in providing accommodations, travel agencies, tours, guides, and other services that are crucial to the tourism sector.

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    Product Dev. Assignment

    Uploaded by

    Mariane Leika Morales
    22 views3 pages
    The document discusses the importance of understanding the PESTLE framework and conducting SWOT and pestle analyses in the tourism industry to analyze external factors and strategic opportunities and threats. It provides examples of various political, economic, social, technological, legal, and environmental factors that affect the tourism industry. Additionally, it describes the role of tourism services in providing accommodations, travel agencies, tours, guides, and other services that are crucial to the tourism sector.

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    PRODUCT DEV. ASSIGNMENT

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    The document discusses the importance of understanding the PESTLE framework and conducting SWOT and pestle analyses in the tourism industry to analyze external factors and strategic opportunities and threats. It provides examples of various political, economic, social, technological, legal, and environmental factors that affect the tourism industry. Additionally, it describes the role of tourism services in providing accommodations, travel agencies, tours, guides, and other services that are crucial to the tourism sector.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    22 views3 pages

    Product Dev. Assignment

    Uploaded by

    Mariane Leika Morales
    The document discusses the importance of understanding the PESTLE framework and conducting SWOT and pestle analyses in the tourism industry to analyze external factors and strategic opportunities and threats. It provides examples of various political, economic, social, technological, legal, and environmental factors that affect the tourism industry. Additionally, it describes the role of tourism services in providing accommodations, travel agencies, tours, guides, and other services that are crucial to the tourism sector.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 3

    Mariane Leika A.

    Morales

    BSTM – 3A

    ASSIGNMENT

    Part I: Online Research Activity

    1. What do you think is the importance of understanding the pestle framework in the
    tourism industry?
     It aids comprehension of the larger business environment. It promotes the growth
    of external and strategic thinking. It can help a company foresee potential
    business threats and take steps to avoid or mitigate their impact. To reduce
    investment risks and become competitive in a new market, the PESTEL model
    must be used. Using PESTEL methods to pick a new target market, we may study
    the political, economic, social, technological, environmental, and legal issues that
    will answer many of your enlargement questions.
    2. What is tourism pestle?
     PESTLE is an acronym that stands for Political, Economic, Social, Technological,
    Legal, and Environmental considerations. It enables a corporation to generate an
    opinion about the elements that may influence a new business or sector.

    Political Factors Affecting Tourism Industry


     Friendly Borders
     Political Stability
     Government Regulations
    Economic Factors Affecting Tourism Industry
     Rising Income Level
     Better Economic Models
    Social Factors Affecting Tourism Industry
     Trend Aspect
     Interracial Harmony
     Cultural Inquisitiveness
    Technological Factors Affecting Tourism Industry
     Development in the Transport System
     Availability of Information
    Legal Factors Affecting Tourism Industry
     Easies to Access Visa
     Tourist Loans
    Environmental Factors Affecting Tourism Industry
     Climate Change Crisis
     Tourists Cause Further Pollution
    3. What is SWOT analysis in travel and tourism?
     A SWOT analysis (strengths, weaknesses, opportunities and threats) is a basic
    method to help you gather your ideas while you analyze your business and the
    industry around you. It splits an overall examination into internal
    concerns (strengths and weaknesses) and external issues (opportunities and
    threats).
    4. What are the aims of SWOT analysis in the industry?
     SWOT Analysis identifies your organization's Strengths, Weaknesses,
    Opportunities, and Threats. It directs you to capitalize on your strengths, address
    your weaknesses, seize fresh opportunities, and limit risks. Before implementing
    any new strategy, conduct a SWOT Analysis to assess your organization's
    situation.
    5. What are the benefits of conducting SWOT analysis in hospitality and tourism industry?
     It enables you to plan ahead of time and handle difficulties in a proactive manner.
    It assists you in making an informed decision that will contribute to the
    development of a sound strategy for your hotel and any business that aligns in
    Hospitality and Tourism industry. It enables you to identify your strengths and
    effectively use them.
    6. What is the role of tourism services in tourism?
     Tourism and travel-related services include services provided by hotels and
    restaurants (including catering), travel agencies and tour operator services, tourist
    guide services and other related services. A crucial aspect of trade in tourism
    services is the cross-border movement of consumers. This permits a variety of
    workers, including those in remote areas, to become services exporters — for
    instance, by guiding tourists, performing in local events, or working in tourist
    accommodation. While digitalization offers great potential for many aspects of
    tourism services, the sector continues to depend highly on the cross-border
    movement of both customers and employees, and remains strongly linked to
    transport services.

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