Lesson 2 The Social Media
Lesson 2 The Social Media
Lesson 2 The Social Media
In this era, hundreds of millions of people use applications such as Facebook as their
primary tool to link with friends, relatives, and increasingly even businesses. As we all know.
Facebook is a prominent example of social media. As described in Lesson 2, social media is
considered as the largest area within Web 2.0 applications, social media facilitates the
practice of social networking and is based on the premise that people are profoundly
communal and have a need to interact using voice, gesture, and written language.
Facebook is a popular free social networking website that allows registered users to
create profiles, share ideas, upload photos and videos, send messages, and keep in
touch with friends, family, and colleagues.
Twitter is a free microblogging service that allows registered members to broadcast
short posts called tweets. Twitter members can broadcast tweets and follow other users'
tweets by using multiple platforms and devices.
Google+ (pronounced Google plus) is Google's social networking project, designed to
replicate the way people interact offline more closely than is the case in other social
networking services. 'The project's slogan is "real-life sharing rethought for the web.”
LinkedIn is a social networking site designed specifcally for the business community. The
goal of the site is to allow registered members to establish and document networks of
people they know and trust professionally.
Reddit is a social news website and forum where stories are socially curated and
promoted by site members. The site is composed of hundreds of subcommunities,
known as “subreddits" Each subreddit has a specific topic such as technology, politics or
music. Reddit site members, also known as, “redditors, submit content which is then
voted upon by other members. The goal is to send well-regarded stories to the top of
the site's main thread page.
Pinterest is a social curation website for sharing and categorizing images found online.
Pinterest requires brief descriptions but the main focus of the site is visual. Clicking on
an image will take you to the original source, so, for example, if you click on a picture of
a pair of shoes, you might be taken to a site where you can purchase them. An image of
blueberry pancakes might take you to the recipe; a picture of a whimsical birdhouse
might take you to the instructions.
WHAT IS MOBILE SOCIAL MEDIA?
Mobile social media refers to the combination of mobile devices and social media. This is a
group of mobile marketing applications that allow the creation and exchange of user-
generated content. Due to the fact that mobile social media run on mobile devices, they
differ from traditional social media by incorporating new factors such as the current location
of the user (location sensitivity) or the time delay between sending and receiving messages
(time sensitivity).