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Company Profile PT. Sumaco Wahana Utama.

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PT.

SUMACO WAHANA UTAMA


Company Profile
Company Profile
PT Sumaco Wahana Utama(SMC)is a 100% local company。Mainstream business consists of agriculture,international trading and brand
management。

Agriculture :
With decades of experience and knowledge in producing green tea in Taiwan,the company create its own brand name of Teh 63 for more than 20
years anda lot of widely accepted products have been introduced to the markets。
International trade :
The green tea products are now widely distributed both domestically and internationally。Export markets include Europe and Asia。
Brand Management :
As the group gets more and more international exposure through its export sales,the management decided to diversify its business to other sectors,
including luxury goods,property and other stationary products。Currently,brands under the Group includes:
- MONTBLANC,Germany -TEH 63,Indonesia
- TIFFANY&CO。USA -ICE HILL,Indonesia
- SENATOR,Germany
- SAILOR,Japan
Group Structure
PT. SUMACO WAHANA UTAMA

MONTBLANC Tiffany & Co. Stationery Teh 63 Ice Hill

8 Boutique 3 Boutique 1. Senator 15 Shopes 5 Shopes


3 Island ( Promotions Pen )
2. Sailor
( Fency Pen )
MONTBLANC
MONTBLANC Founded in 1906, this German pen manufacturer is well known for its quality and craftsmanship. The famous white star
rapidly diversified it brand and under the Richemont Group, Montblanc's reputation as in international luxury brand rose even faster. Since
1984, PT Sumaco Wahana Utama was appointed sole agent.

1. Plaza indonesia, Central Jakarta


2. Plaza Senayan, Central Jakarta
3. Pacific Place, South Jakarta
4. Pondok Indah Mall, South Jakarta
5. Taman Anggrek Mall, West Jakarta
6. PIK Avenue, North Jakarta
7. Kota Kasablanka, South Jakarta
8. Kelapa Gading, North jakarta
9. Central Park, West Jakarta
10. Tunjungan Plaza, Surabaya City
11. Sheraton Hotel, Surabaya City
MONTBLANC Product Category

Writu

Writing Instrument Leather Good Watch

Men's Accessoriess Travel New Tech


Tiffany & Co.
TIFFANY & CO. Established in 1837, Tiffany & Co., has a long and successful history as a jewelry brand. Today, it has been ranked as the
number 1 Jewelry Brand in the world. Distributed internationally in over 150 stores, Tiffany & Co., had become a favorite shopping
destination for many people worldwide. In September 2006, the 1 Boutique commenced business in Plaza Indonesia and the 2nd
Boutique commenced business in Aug 2008, 3nd Boutique opened in 2014 at Plaza Senayan

1. Plaza Indonesia, Central Jakarta

2. Pacific Place, South Jakarta

3. Plaza Senayan, Sounth Jakarta


Tiffany & Co. Product Category

Jewellery Collection Love & Engagement

Jewellery Concepts Designer Home & Accessories


08/27/20
Senator & Sailor ( Stationery )
• SENATOR Founded in 1920, today the company now operates under • SAILOR Founded in 1911 in Hiroshima, Sailor is the pioneer
MERZ & KRELL group. It is one of the leading brand of writing manufacturer of ballpoint pens in Japan. In addition, this company also
instruments world-wide and is Europe's No.1 manufacturer of ball manufactured the 1 cartridge system fountain pen in the world. In Japan
pens. PT. Ina Era Pena has represented the brand in Indonesia since today, Sailor ranks as the 2nd largest pen manufacturer. Since 1982, PT
1982 and there are now over 40 total point of sales nationwide. Ina Era Pena started representing the brand in Indonesia. Similar to
TEH 63
TEH 63 With decades of experience and knowledge in producing green tea in Taiwan, the company started growing the similar tea in Indonesia.
Given its excellent weather and fertile soil, the tea plantation constantly expanded. Today, the company has more than 500 hectares of land used to
grow tea leaves. Currently, about 1,500 workers are working in the factory.

Though the majority of the processed tea is exported to foreign markets, the company under Teh 63, has established a retail network offering
Oolong tea in Teh 63 boutiques in Indonesia.

15 Store In Jakarta, Bandung, Surabaya

1. Central Park Mall, West Jakarta


2. Kota Kasablanka, South Jakarta
3. Plaza Indonesia, Central Jakarta
4. Plaza Senayan, Sounth Jakarta
5. Pondok Indah Mall, South Jakarta
6. Taman Anggrek Mall, West Jakarta
7. Ciputra Mall, West Jakarta
8. Pluit Village, North Jakarta
9. Rezeki Supermarket, central Jakarta
10. Kelapa Gading Mall, North Jakarta
11. Botani Square Bogor City, West Java
12. Ciwalk Bandung, West Java
13. Paskal 23 Bandung, West Java
14. Tunjungan Plaza Surabaya City, East Java
15. Summarecon Mall Serpong, Tanggerang
Cha Wang Kao Xan Chu Cha Tung Ting Jasmine Se Chi Chun
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Ice Hill ( Bubble Tea & Crispy Chicken )
Ice Hill is committed to producing bubble tea made from the highest quality ingredients and a distinctive taste.
Quench your thirst with refreshing and authentic bubble tea made from the best Taiwanese tea, fresh milk and selected ingredients that are prepared
by our experienced tea baristas.
In Ice Hill, we believe in creating happiness by delivering fresh quality bubble tea to pamper and brighten up your day. Create fond memories with
family and friends by indulging in our vast menu with a variety of bubble teas and blended drinks.

1. Kota Kasablanka, South Jakarta


2. Aeon Jakarta Garden City, East Jakarta
3. Pluit Village, North Jakarta
4. Tanjung Duren Street, West Jakarta
5. Kawi Raya Street Setiabudi, South Jakarta
Ice Hill ( Bubble Tea & Crispy Chicken ) Shop

Tanjung Duren Kota Kasablanka AEON JGC

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Kawi Raya, Setiabudi Pluit Village
Ice Hill Menu

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Ice Hill Menu
• Food / Snacks Menu

• Crispy Chicken • French Fries


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Ice Hill Menu

• Beverages Menu

Mung Bean Roasted Oolong Lemon Black Tea


Tiger Bubble Chocolate Drink
Grass Jelly Latte Preal Milk Tea
Ice Hill Menu
• Snow Ice Menu

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PT.SUMACO WAHANA UTAMA
Company Vision
In this world with ever-changing environment and increasing rate of information flow, the group realizes a lot of new
opportunities will be sooner or later be discovered and shared among markets.For example, new technologies, new brands, re-
discovery of traditional brands, etc.

Therefore, the group decided to widen its coverage in luxury industry by introducing new and quality brands into Indonesia.

As Indonesia market is growing and maturing, consumers are also more knowledgeable and demanding towards the goods they
purchase and long to own. Local consumer behaviors are also supported by:

• steady growth of economy.

• increasing income of middle class or "new money" in local term

• higher demand for quality lifestyle and products

In conclusion, we feel that now is the best opportunity to have world class brands come to Indonesia to capitalize on this growing
market. With our already successful brand management experience, and with excellent support from Principles, we believe that
success will not be too hard to achieve.
08/27/20

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