BCG Forage Core Strategy - Telco (Task 2 Additional Data)
BCG Forage Core Strategy - Telco (Task 2 Additional Data)
BCG Forage Core Strategy - Telco (Task 2 Additional Data)
Step 2. To estimate the no leasing case, you apply the industry average growth rates for the
2a. Estimate industry average growth rates by combining the data for Company A and Company B for the key metric
2b. Apply the industry average to forecast Company X performance if handset leasing is not introduced
Step 3. To estimate the leasing case, you apply Company A growth rates to Company X
Step 4. Make logical estimates for all other figures, using historical data
4a. Some metrics are likely to be a fixed ratio of revenue or profits
4b. For others, the best estimate is just to assume it will remain constant
he no leasing case, you apply the industry average growth rates for the relevant metrics for C
age growth rates by combining the data for Company A and Company B for the key metrics
rage to forecast Company X performance if handset leasing is not introduced