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    Marriott International

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    RASHMI BHATT Jaipuria Jaipur
    Marriott International is the largest hotel chain in the world, operating 7,642 properties across 30 brands in 131 countries. It was founded in 1927 in Washington D.C. by J. Willard and Alice Marriott. Marriott has over 1.4 million rooms globally, with 2,149 properties operated directly and 5,493 franchised. Its vision is to be the world's favorite travel company and its mission is to enhance lives through exceptional vacation experiences.

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    Marriott International

    Uploaded by

    RASHMI BHATT Jaipuria Jaipur
    128 views4 pages
    Marriott International is the largest hotel chain in the world, operating 7,642 properties across 30 brands in 131 countries. It was founded in 1927 in Washington D.C. by J. Willard and Alice Marriott. Marriott has over 1.4 million rooms globally, with 2,149 properties operated directly and 5,493 franchised. Its vision is to be the world's favorite travel company and its mission is to enhance lives through exceptional vacation experiences.

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    Marriott International is the largest hotel chain in the world, operating 7,642 properties across 30 brands in 131 countries. It was founded in 1927 in Washington D.C. by J. Willard and Alice Marriott. Marriott has over 1.4 million rooms globally, with 2,149 properties operated directly and 5,493 franchised. Its vision is to be the world's favorite travel company and its mission is to enhance lives through exceptional vacation experiences.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    128 views4 pages

    Marriott International

    Uploaded by

    RASHMI BHATT Jaipuria Jaipur
    Marriott International is the largest hotel chain in the world, operating 7,642 properties across 30 brands in 131 countries. It was founded in 1927 in Washington D.C. by J. Willard and Alice Marriott. Marriott has over 1.4 million rooms globally, with 2,149 properties operated directly and 5,493 franchised. Its vision is to be the world's favorite travel company and its mission is to enhance lives through exceptional vacation experiences.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    Marriott International is an American multinational company

    that operates, franchises and licenses lodging including hotel,


    timeshare and residential properties. Marriott’s products are
    resorts and hotels. It is headquartered in Bethesda, Maryland.
    The company was founded by J. Willard Marriott and his wife
    Alice Marriott. It was founded on march 5, 1927 in Washington
    D.C. US.
    Marriott is the largest hotel chain in the world by the number
    of available rooms It has 30 brands with 7642 properties where
    2149 are operated by Marriott and 5493 are operated by others
    pursuant to franchise agreements containing 14,23,044 rooms
    in 131 countries and territories. The total number of employees
    in 2020 was 121000.
    VISION, MISSION AND CORE VALUES

    Marriott international organization has ensured continued


    success for close to a hundred years on a global stage by
    following the vision of the founders of the company. Marriott’s
    vision statement by the company is “To be the world’s favorite
    travel company”. The goal of the company is very simple and it
    aims to be the favorite travel company for the masses
    throughout the world.
    The mission statement for the Marriott International is “To
    enhance the lives of our customers by creating and enabling
    unsurpassed vacation and leisure experience.” Marriott
    international believes that by enhancing the lives of their
    customers and by providing them with premium services, they
    can establish themselves as a profitable company in the long
    term.
    Marriott International takes great pride in its employees and
    their behavior which is the reflection of the core values and the
    culture of the company. The core values of the company are
    1. Putting people first
    2. Pursuing excellence
    3. Embracing change
    4. Acting with Integrity
    5. Serving the world

    MARKET SHARE

    Marriott have 29% of the market share, 20% Hilton, 15% Hyatt,
    14% Holiday Inn and remaining 22% share is owned by
    Sheraton which is now a part of Marriott itself.

    MARRIOTT BRANDS:
    Marriott offers the most powerful 30 brands.
    The Ritz Carlton, St. Regis, Bulgari Hotels and Resorts, JW
    Marriott, the luxury collection, design hotels, W hotels and
    edition are the luxury hotels.
    Meridien, Sheraton, Westin, Autograph collection, Vacation
    Club, Renaissance, tribute portfolio, delta hotels, gaylord hotels
    are the premium hotels.
    Courtyard, four points by Sheraton, Springhill suites, protea
    hotels, Fairfield, ac hotels, Moxy are the select hotels.
    Element, TownePlace suites, residence inn and homes and villas
    are the longer stays.

    Now, this is the graph which shows us the number of hotel


    rooms in 2009-2020 which are increasing continuously and in
    2020, Marriot is having a good portfolio of 142 million.

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