Management Information System in Tata Motors
Management Information System in Tata Motors
Management Information System in Tata Motors
IN TATA MOTORS
INTRODUCTION
The use of information technology, people, and business processes to record,
store, and analyse data to provide information that decision makers can utilise to
make day-to-day decisions is known as management information systems
(MIS). Management Information Systems is the full version of MIS. The goal of
management information systems (MIS) is to harvest data from a variety of
sources and create insights that help businesses grow.
Tata Motors is the largest vehicle manufacturer in India. With winning products
in the compact, mid-size car, and utility vehicle segments, it is the market leader
in commercial vehicles in each group and the second largest in the passenger
vehicle market in India. The firm is the world's second-largest medium and
heavy bus manufacturer and the fifth-largest medium and heavy commercial
vehicle manufacturer.
Tata Motors has a presence across the length and breadth of India, having been
founded in 1945. Since the first one was released in 1954, over 3.5 million Tata
vehicles have been driven on Indian roads. The company's manufacturing base
is dispersed across numerous locations, and it is backed up by a nationwide
dealership, sales and service network, and spare parts network with over 1,200
touch points.
BACKGROUND
Tata Motors is a major division of the Tata Group, India's largest company with
major holdings in steel, information technology, commercial and passenger
vehicles, chemicals, and telecommunications. The 140-year-old Tata Group,
dubbed "India's General Electric" by some, is well-known not only for its
economic acumen but also for its numerous social and educational initiatives
that have made significant contributions to India’s development.
Tata Motors is a crucial growing business for the Tatas, accounting for roughly
20% of the company's overall sales. It primarily produces heavy and light
commercial vehicles, with Ratan Tata spearheading the company's move into
passenger cars. Tata trucks are the market leader in India for medium and heavy
commercial vehicles (MCVs and HCVs), accounting for around 65 percent of
the market.
With teething troubles on some of its models (and heavy competition in the
Indian passenger car market), such as the Tata Indica, the numbers for
passenger vehicles are less remarkable (compact car). TTM also sells the Tata
Safari SUV and Tata Sumo MUV, as well as a slightly modified version of the
Indica dubbed the Indigo, in the mid-size car sector.
The $2200 (Rs. 1 lac) automobile, TTM's most ambitious project, was unveiled
in March 2009 and is by far Tata's biggest push into the passenger car category.
At this pricing bracket, there were no competitors. The "bottom of the pyramid"
- or lower middle-class to middle-class Indians wishing to upgrade from a two-
wheeler to a car - was the target market.
SAP for Automotive solutions helped Tata Motors in the following activities
SAP's SAP for Automotive solution portfolio, created exclusively for the
automotive industry, helps firms address business issues and capitalise on new
opportunities. SAP helps firms to manage and integrate important business
operations and cooperate with partners across the value network, based on more
than 30 years of experience working with automotive organisations. SAP®
solutions are now used by over 1,600 automotive companies across the world.
SAP for Automotive serves all aspects of the automotive sector, including
supply chain planning, manufacturing, and logistics, sales and marketing, and
customer service. OEMs can get help with everything from research and
development through planning, manufacturing, and vehicle end-of-life issues.It
equips suppliers with the resources they need to manage product development,
quoting, production, procurement, and logistics. It also allows sales and service
businesses to handle operations like vehicle configuration, service-parts
shipping, and warranty claims, among other things.
SAP for Automotive is developed to assist automotive businesses of all sizes.
Finance, regulatory compliance, human capital management, and corporate
services are just a few of the operations that require tools and capabilities.
SAP for Automotive solutions helped Tata Motors in the following activities:
Encourage flexible manufacturing and procurement.
Make model-options planning.
Oversee the entire vehicle order to delivery process.
Produce and distribute components
Handle warranty claims in a timely and accurate manner.
Streamline the process of ordering service components.
Collaborate on engineering and design projects.
Program and project management should be improved.
Deploy shared enterprise services
Gain a better understanding of and control over operations.
Enhance the administration of corporate assets
Ensure that all government requirements are followed.