UNWTO Global Guidelines To Restart Tourism
UNWTO Global Guidelines To Restart Tourism
UNWTO Global Guidelines To Restart Tourism
GLOBAL
GUIDELINES
TO RESTART
TOURISM
28 MAY 2020
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This document was prepared by the World Tourism Organization (UNWTO) with the
contribution of the Members of the Tourism Crisis Committee comprised of UNWTO,
representatives of its Members States, the International Civil Aviation Organization (ICAO),
the International Maritime Organization (IMO), the International Labour Organisation (ILO),
and the World Bank (WB), the private sector - the UNWTO Affiliate Members, Airports
Council International (ACI), Cruise Lines International Association (CLIA), International
Air Transport Association (IATA) and World Travel and Tourism Council (WTTC), and the
Government of Spain.
NOTE
The UNWTO Global Guidelines to Restart Tourism are a living guidance document and will be revised as the
health situation evolves and more information becomes available on the most effective manners to make
travel safe and seamless to all – workers, companies, destinations and travellers.
UNWTO GLOBAL GUIDELINES TO RESTART TOURISM
INDEX
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Global Guidelines
+2
100 TO 120 MILLION 0
JAN FEB MAR APR MAY JUN JUL AUG SEPT OCT NOV DEC
JOBS AT RISK -9
( Monthly change, %)
910 US$ BILLION TO 1.2 US$ TRILLION -40
In December **
Note: These scenarios are not forecasts. They represent alternative monthly % change in arrivals based on the
gradual opening of national borders and lifting of travel restrictions on different dates, still subject to high
uncertainty. (as of 7 May 2020)
* Actual data through March includes estimates for countries which have not yet reported results.
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GLOBAL GUIDELINES
1. Safe and Seamless Border Management (air, sea and ground travel)
4. Hospitality
1. Introduce and adapt border processes & procedures in line with public health evidence-
based risk assessment.
2. Define roles and responsibilities for governments, private sector and travellers.
4. Revise regularly travel restriction & protocols using best available information from
leading international health authorities to ensure they remain proportionate to the public
health threat and local risk assessment.
5. Enhance the use of technology for safe, seamless and touchless travel.
6. Provide reliable, consistent & easy to access information on travel restrictions and
protocols to the private sector and to travellers.
7. Ensure coordination of relevant policies and measures among tourism, health, interior and
transport authorities.
8. Harmonize travel and tourism related health protocols and procedures at global level
and work towards the international interoperability of visitors’ tracing apps.
10. Governments & regional blocks to advance travel facilitation towards e-visa/visa on arrival/
no visa policies and temporary visa cost exemption to stimulate demand.
2. PRIVATE SECTOR
CROSSCUTTING MEASURES
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2. Train the personnel in safety and security protocols as well as safe-service delivery.
3. Communicate protocols and responsibilities to the customers, and keep them informed
onsite and through digital and social media.
4. Clean all surfaces more frequently, using products and disinfectants that meet
requirements with special attention to high-touch surfaces.
7. Redesign processes towards more digital touchless operations in all possible touch-points.
2. PRIVATE SECTOR
CROSSCUTTING MEASURES
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8. Keep record of statistical information for tourism planning and management in full
coordination with local and national tourism and statistical authorities.
9. Promote social dialogue and work to ensure the health and wellbeing of workers and the
working environment (support employees in monitoring their health and adapt Human
Resources policies).
3. Consider providing masks for passengers and crew and ensuring their use during the
whole flight.
4. Implement boarding and deplaning processes that reduce contact with other passengers
or crew (use front and rear doors) in respect of physical distancing rules.
6. Simplify catering and other procedures that lower crew movement and interaction with
passengers.
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7. Facilitate people not sitting next to each other where load factors make it possible.
9. Reduce the number of objects in the cabin (printed material and souvenirs) and limit hand
luggage.
PARTNERSHIPS
10. Promote airport cost relief including government financial assistance.
11. Ensure coordination with governments, airports and other relevant players as well as
ICAO’s processes, including national coordination mechanisms.
4. HOSPITALITY
2. Inform guests about existing protocols in an easy and updated manner (e.g. time of the
last cleaning, contact of health manager, etc.).
3. Explore new methods such electrostatic sprays, ultraviolet light, amongst others.
4. Implement contactless check-in and provide guests with a hygiene welcome kit
(including gloves, masks, sanitizer).
5. Get to know more about your guest in advance to the arrival to provide a more
personalized service.
4. HOSPITALITY
9. Introduce technological systems such as “guest messaging” for direct and rapid contact
with guests for reservations, refunds, cancelations or possible information about infections.
13. Promote proximity and domestic tourism in the short-term enhancing the local value chain
(e.g. local producers)
14. Implement marketing campaigns to communicate corporate values and support to local
providers and workers.
4. HOSPITALITY
PARTNERSHIPS
15. Partner with health and safety brands and health providers.
17. Partner with local providers, local destination management organizations and other players
in the sector.
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6. Incentivize domestic tourism, short trips and visits to nearby destinations in the short
term.
PARTNERSHIPS
8. Create alliances with the financial sector to promote deferred tour packages at interest-
free instalments.
9. Increment accrual of miles and reinforce point-based loyalty reward systems for
purchases of tour packages in alliance with airlines.
10. Promote new destinations and experiences with added value and local inspiration namely with
the creative industries to generate novelty in the market .
11. Coordinate with insurance companies to offer complete or 100% coverage products.
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- Analyse the option to sell “tickets” to these events based on additional features such as
B2B options.
- Provide free access to certain parts of the events in order to obtain a base of social
media followers.
4. In a further stage, offer traditional mid-size events for the domestic market (according to
local regulations and health protocols), particularly for specialized segments (e.g. medical, etc)
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2. Reduce touch areas where possible and sanitize high touch surfaces frequently.
3. Protect employees with various approaches, including barriers, protective coverings, and
distancing.
4. Manage density of people within the facilities to keep people or family units and define
protocols for the flow path of visitors and the use of common spaces.
5. Reduce or manage capacity to allow for appropriate social distancing and monitor
entrance and venue capacity at all times to ensure guests can maintain physical distancing
within the space.
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1. Introduce and adapt actionable and harmonized processes & procedures in line with
public health evidence based risk assessment and full coordination with relevant public and
private sector partners.
2. Support companies in the implementation and training of their staff on the new
protocols (financing & training).
3. Enhance the use of technology for safe, seamless and touchless travel in your
destination.
4. Provide reliable, consistent & easy to access information on protocols to the private
sector and to travellers (send SMS to tourists to inform them of national and local heath
protocols and relevant health contacts).
5. Create programmes and campaigns to incentive the domestic market in cooperation with
the private sector (incentive schemes, possible revision of holiday dates, transport facilities,
vouchers, etc) and integrate destinations.
6. Promote new products & experiences targeted at individual & small groups travellers, like:
special interest, nature, rural tourism, gastronomy & wine, sports, etc.
7. Consider the data privacy policies when there is a proposal of developing tracing apps.
WHO will develop guidance on the use of digital technologies for contact tracing.
8. Enhance and communicate medical capacity & protocols at the destination (e.g safety
seals).
10. Define roles & responsibilities for governments, private sector and travellers.
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UNWTO GLOBAL GUIDELINES TO RESTART TOURISM