Business

SECOND EDITION

Advanced  German Wordlist

Unit 1
accountable for ​ /əˈkaʊntəbl fə(r)/ verantwortlich für I’m accountable for everything that goes on in Production
phrase Planning.
be no point ​phrase /biː nəʊ pɔɪnt/ (macht) keinen Sinn, (hat) There’s no point me rambling on if you can’t understand.
keinen Zweck
build relationships ​ /bɪld rɪˈleɪʃnʃɪps/ Beziehungen aufbauen Doing your homework is essential for building relationships
phrase with businesses across cultures.
build your skills ​ /bɪld jɔː(r) skɪlz/ Fähigkeiten verbessern Building your intercultural skills will give you a better
phrase insight.
can’t go wrong ​ /kɑːnt ɡəʊ rɒŋ/ nichts falsch machen We can’t go wrong with the way property values are
phrase können increasing.
consider ​
v /kənˈsɪdə(r)/ abwägen We considered the advantages and disadvantages before going
ahead with the plan.
coordinate ​v /kəʊˈɔːdɪneɪt/ aufeinander abstimmen My role is to coordinate what happens between departments.
down to earth ​adj /ˌdaʊn tu ˈɜːθ/ bodenständig New Zealanders are very down to earth and very easy-going.
easy-going ​adj /ˌiːziˈɡəʊɪŋ/ gelassen, locker, entspannt My manager has an easy-going attitude towards timekeeping.
find something to /faɪnd ˈsʌmθɪŋ tə feststellen, dass I found it to be more of a ski resort than a business centre.
be ​
phrase biː/
form an opinion ​ /fɔːm ən əˈpɪnjən/ (sich) eine Meinung bilden Keep an open mind: don’t form an opinion too early.
phrase
get on somebody’s /ɡet ɒn ˈsʌmbədiz ständig jds. Arbeit Making sure that communication is optimal entails a lot of
case ​phrase keɪs/ kontrollieren, dauernd getting on people’s cases.
nachhaken
get on top of things ​ /ɡet ɒn tɒp əv θɪŋz/ alles im Griff haben After two years I’ve now managed to get on top of things.
phrase
get to the point ​ /ɡet tə ðə pɔɪnt/ zur Sache kommen To get to the point, we want to help out all the sites around
phrase the world.
give somebody an /ɡɪv ˈsʌmbədi ən jdm. Einblick gewähren, Greater cultural awareness will give you a better insight into
insight ​
phrase ˈɪnsaɪt/ einen Eindruck vermitteln working with other nationalities.
go so far as to say ​ /ɡəʊ səʊ fɑː(r) əz so weit gehen zu sagen, I wouldn’t go so far as to say that they don’t speak English
phrase tə seɪ/ dass at all.
jettison ​
v /ˈdʒetɪsn/ aufgeben, fallenlassen I’m empowered to jettison any sub-standard products.
keep an open mind ​ /kiːp ən ˈəʊpən unvoreingenommen sein/ Petra kept an open mind while she was investigating the
phrase maɪnd/ bleiben cause.
keep your eyes /kiːp jɔː(r) aɪz die Augen offen halten Keep your eyes open as observation skills may be clouded.
open ​phrase ˈəʊpən/
low-key ​
adj /ˌləʊ ˈkiː/ nicht übertrieben, It’s not surprising that New Zealand lifestyle is more low-key.
zwanglos
make somebody /meɪk ˈsʌmbədi jdn. argwöhnisch machen I did have some problems which makes me a bit wary.
wary ​
phrase ˈweəri/
manage unknowns ​ /ˈmænɪdʒ ʌnˈnəʊnz/ Unwägbarkeiten Business is about managing unknowns.
phrase handhaben
open-minded ​adj /ˌəʊpən ˈmaɪndɪd/ aufgeschlossen, I could be more open-minded – I was too quick to judge.
unvoreingenommen
optimize ​
v /ˈɒptɪmaɪz/ perfektionieren, We’re currently optimizing the quality assurance procedures.
optimieren
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out-of-the-way ​
adj /aʊt əv ðə weɪ/ abgelegen, entlegen The building itself is in an out-of-the-way industrial zone.
outspoken ​adj /aʊtˈspəʊkən/ unverblümt, direkt He’s so outspoken that it can come across as arrogance.
point out ​phr v /pɔɪnt aʊt/ betonen, darauf hinweisen I’d like to point out that I have been continually improving
procedures.
process /ˈprəʊses Informationen verarbeiten Your mind is processing a lot of information in new
information ​ ˌɪnfəˈmeɪʃn/ environments.
phrase
read a situation ​ /riːd ə ˌsɪtʃuˈeɪʃn/ eine Situation/die Lage Being able to read a situation will greatly improve your
phrase richtig einschätzen chances of success.
reluctant ​
adj /rɪˈlʌktənt/ zögernd, zurückhaltend I’m a bit reluctant to recommend the site at this stage.
run-of-the-mill ​adj /ˌrʌn əv ðe ˈmɪl/ alltäglich, durchschnittlich Meetings can be run-of-the-mill – quite dull, really.
self-assured ​adj /ˌself əˈʃʊəd/ selbstsicher, selbstbewusst The people are confident, self-assured and outspoken.
sound promising ​ /saʊnd ˈprɒmɪsɪŋ/ sich vielversprechend I’ve had a look through it, and well, it all sounds very
phrase anhören promising.
take on board ​ /teɪk ɒn bɔːd/ annehmen, sich zu eigen I’m ready to take on board anything I can about how to
phrase machen improve.
take your time ​ /teɪk jɔː(r) taɪm/ sich Zeit lassen Take your time to process all the information before deciding.
phrase
tedious ​
adj /ˈtiːdiəs/ zäh, öde I can see the need for formality, but it got kind of tedious.
the global picture ​ /ðə ˈɡləʊbl das große Ganze, die It’s becoming ever more important to look at the global
n ˈpɪktʃə(r)/ Weltlage picture.
the point is ​phrase /ðə pɔɪnt ɪz/ die Sache ist die The point is, we can’t keep on top of demand.
the point of ​phrase /ðə pɔɪnt əv/ der Sinn/Nutzen What’s the point of me being here today?
time-consuming ​ /ˈtaɪm kənsjuːmɪŋ/ zeitraubend I found all the constant formality very time-consuming.
adj
unexpected ​adj /ˌʌnɪkˈspektɪd/ unerwartet, One of the most unexpected things for me was how
unvorhergesehen entertaining they are.
up-and-coming ​adj /ˌʌp ənd ˈkʌmɪŋ/ aufstrebend It’s so up-and-coming, investment is pouring into the place.
weigh up the pros /weɪ ʌp ðə prəʊz die Vor-und Nachteile Weigh up the pros and cons of your way of doing things.
and cons ​phrase ənd kɒnz/ abwägen
work both ways ​ /wɜːk bəʊθ weɪz/ auf beiden Seiten It’ll work both ways as we’ll both benefit.
phrase funktionieren

Unit 2
benefits ​
n pl /ˈbenɪfɪts/ Vergünstigungen, There’s something empowering about a steady pay cheque, fixed
Zusatzleistungen work hours and company benefits.
broaden /ˈbrɔːdn ˈsʌmbədiz jds. Horizont erweitern Being assigned to other departments can broaden your
somebody’s həˈraɪznz/ horizons.
horizons ​
phrase
burn out from ​ /bɜːn aʊt frəm/ völlig ausgebrannt von Are you too burnt out from your previous job to do the work?
phrase
come back to ​phr v /kʌm bæk tə/ zurückkommen (auf) Can I suggest we come back to this point a bit later on?
come in ​phr v /kʌm ɪn/ einsteigen (in einen If I could just come in there and mention the feedback
Vortrag), kurz we’ve had.
unterbrechen
come up with ​phr v /kʌm ʌp wɪð/ sich etwas einfallen lassen, Can you come up with the ideas?
etwas unterbreiten
committed ​
adj /kəˈmɪtɪd/ engagiert We need employees who are committed to the profession.
conditions of /kənˈdɪʃnz əv Arbeitsbedingungen Let’s talk about the conditions of employment.
employment ​ n pl ɪmˈplɔɪmənt/
demand ​
v /dɪˈmɑːnd/ fordern, erwarten We’d have to demand very high grades from the school-leavers.
employment /ɪmˈplɔɪmənt Beschäftigungsmöglichkeit They’d be happy to take a secure employment opportunity.
opportunity ​n ˌɒpəˈtjuːnəti/
evidence ​
n /ˈevɪdəns/ Belege, Nachweise, I’d like to see more evidence of how you deal with these
Indizien challenges.
Business Result Second Edition Advanced German Wordlist 2
© Copyright Oxford University Press
face-to-face ​
adj /ˌfeɪs tə ˈfeɪs/ persönlich, von Angesicht I’m so glad I finally had a face-to-face meeting with the
zu Angesicht partners.
feelings ​
n pl /ˈfiːlɪŋz/ Gefühle, Empfindungen I’m not sure what your feelings are about this.
follow less /ˈfɒləʊ les weniger konventionellen See what you can do about following less conventional
conventional kənˈvenʃənl pɑːðz/ Bahnen folgen paths.
paths ​phrase
forthright ​
adj /ˈfɔːθraɪt/ unverblümt, direkt I might have been a bit too forthright, but I need to be sure.
get on to ​phr v /ɡet ɒn tə/ zu sprechen kommen auf I’ll get on to that in a moment.
get out there ​phrase /ɡet aʊt ðeə(r)/ (hier) auf den Markt gehen Can you get out there and sell?
go beyond the /ɡəʊ bɪˈjɒnd ðə den Rahmen sprengen I want to go beyond the scope of my current job.
scope of ​phrase skəʊp əv/
go round in circles ​ /ɡəʊ raʊnd ɪn sich im Kreis drehen It could have been awful if we’d just gone round in circles.
phrase ˈsɜːklz/
grow into your role ​ /ɡrəʊ ˈɪntə jɔː(r) an seinen/ihren Aufgaben Over time, you will grow into your role.
phrase rəʊl/ wachsen
keen on ​phrase /kiːn ɒn/ mögen, (hier) Ich weiß, I know you’re not keen on it.
dass du davon nicht
begeistert bist
keep in with ​phr v /kiːp ɪn wɪð/ in Kontakt bleiben mit Have you been keeping in with key people?
keep somebody /kiːp ˈsʌmbədi jdn. auf dem Laufenden Don’t we keep them informed with our newsletter?
informed ​
phrase ɪnˈfɔːmd/ halten
move something /muːv ˈsʌmθɪŋ əˈweɪ abrücken von, verlegen We need to move our focus away from university graduates.
away from ​phr v frəm/ von,
(hier) Wir sollten unser
Hauptaugenmerk
nicht mehr auf
Universitätsabsolventen
richten
move forward ​ /muːv ˈfɔːwəd/ weiterkommen If you want to move forward you need to take responsibility
phrase for your own career development.
notify ​
v /ˈnəʊtɪfaɪ/ benachrichtigen Am I supposed to notify everybody in the department
each time?
on-the-job /ɒn ðə dʒɒb (praktische) We pay for them to study whilst gaining on-the-job
experience ​n ɪkˈspɪəriəns/ Berufserfahrung experience.
out of somebody’s /aʊt əv ˈsʌmbədiz außerhalb jds. Ein­f luss­ These are factors which are out of my control.
control ​
phrase kənˈtrəʊl/ bere­ich, außer jds.
Kontrolle
play the part of ​ /pleɪ ðə pɑːt əv/ eine Rolle spielen, Can you play the part of multiple roles?
phrase mitwirken,
(hier) übernehmen
propel yourself /prəˈpel jəˈself sich selbst vorantreiben You have to motivate yourself and propel yourself forward
forward ​phrase ˈfɔːwəd/ by staying on task.
prospect ​n /ˈprɒspekt/ Aussicht Lots of students are really worried about the prospect of being
in debt.
purpose ​n /ˈpɜːpəs/ Zweck The purpose of today’s meeting is to draw an action plan
together.
put somebody in /pʊt ˈsʌmbədi ɪn ə (sich) in eine bessere It’ll put you in a better position for the next move.
a better position ​ ˈbetə(r) pəˈzɪʃn/ Ausgangslage bringen
phrase
reach a stage ​phrase /riːtʃ ə steɪdʒ/ an einen Punkt kommen Sometimes we reach a stage in our careers when we feel
stuck.
stand out from ​ /stænd aʊt frəm/ (sich) abheben, herausragen What can help you stand out from the crowd?
phr v
stand up for ​phr v /stænd ʌp fə(r)/ sich einsetzen für, einen You must stand up for what you decided.
Standpunkt verteidigen
stand up to ​phr v /stænd ʌp tə/ standhalten Will your accounts stand up to scrutiny?
stay ahead of the /steɪ əˈhed əv ðə den Vorsprung halten, in For a Patchworker to stay ahead of the game, you need to be
game ​phr v ɡeɪm/ Führung bleiben able to multitask.

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take a step /teɪk ə step einen Rückschritt machen In order to move forward you need to take a step backwards.
backwards ​phrase ˈbækwədz/
talk somebody /tɔːk ˈsʌmbədi θruː jdm. etw. in allen Perhaps you’d like to talk us through the findings.
through ˈsʌmθɪŋ/ Einzelheiten erklären
something ​
phr v
the need to ​phrase /ðə niːd tə/ Bedarf, Erfordernis, (hier) I’m sure you’ll understand the need to make job cuts.
Sicherlich werden Sie
verstehen, dass wir
Entlassungen vornehmen
müssen
ups and downs ​ /ʌps ən daʊnz/ Höhen und Tiefen The last year has obviously had its ups and downs for you.
phrase

Unit 3
access ​
v /ˈækses/ Zugang haben (zu), Zugriff You need to access paper files.
haben (auf)
accommodate ​v /əˈkɒmədeɪt/ anpassen auf, entsprechen Physical spaces should accommodate the modern needs
of work.
achieve ​
v /əˈtʃiːv/ erzielen, erreichen Cost-saving is certainly one of the results you can achieve.
anticipate ​v /ænˈtɪsɪpeɪt/ erwarten, vorhersehen We anticipate that this trend will only increase.
assess ​v /əˈses/ einschätzen And how do you assess your progress?
believe me ​phrase /bɪˈliːv mi/ glauben Sie mir, seien Sie Believe me, I can see where you’re coming from.
versichert
brings me to ​phrase /brɪŋz mi tə/ jdn. dazu bringen etw. zu So, that brings me to the end of my talk.
tun, veranlassen,
(hier) das lässt mich zum
Ende meines Vortrags
kommen
conclude with ​v /kənˈkluːd wɪð/ schließen mit (etw.) I´ll conclude with some comments about how this will
affect you.
cover ​
v /ˈkʌvə(r)/ abhandeln, besprechen Well, there just wasn’t enough time to cover everything.
digress ​
v /daɪˈɡres/ abschweifen Could I just digress for a second?
divide up ​phr v /dɪˈvaɪd ʌp/ einteilen (in) So, I´ve divided my talk up into three sections.
dynamic ​
adj /daɪˈnæmɪk/ tatkräftig, dynamisch The company buildings create a dynamic working atmosphere.
effective ​
adj /ɪˈfektɪv/ wirksam, erfolgreich, Staff can work wherever and whenever is most effective.
effektiv
exchange ​
v /ɪksˈtʃeɪndʒ/ austauschen Come to the office to meet people and exchange information.
facilitate ​
v /fəˈsɪlɪteɪt/ erleichtern, ermöglichen, We work to facilitate cultural change within companies.
fördern
familiar with ​ /fəˈmɪliə(r) wɪð/ vertraut sein (mit), kennen, I don’t know if you’re familiar with this term?
phrase geläufig sein,
(hier) Ist Ihnen dieser
Begriff geläufig?

fill somebody in on /fɪl ˈsʌmbədi ɪn ɒn jdn. (über etw.) I’ll just fill you in on the background first.
something ​phr v ˈsʌmθɪŋ/ informieren, in Kenntnis
setzen
generate ​
v /ˈdʒenəreɪt/ hervorrufen, erzeugen It’s important to generate enthusiasm for these changes.
go according to /ɡəʊ əˈkɔːdɪŋ tə nach Plan verlaufen Did the presentation go according to plan?
plan ​phrase plæn/
hectic ​
adj /ˈhektɪk/ unruhig, nervös, hektisch It’s quite hectic over here too.
I know what you /aɪ nəʊ wɒt ju miːn/ ich weiß, was Sie meinen; I know what you mean about the traffic – it’s terrible!
mean ​
phrase das geht mir genauso
implement ​v /ˈɪmplɪment/ umsetzen, durchführen We are seeking to implement innovations in our work
practices.
key ​
adj /kiː/ Schlüssel–, Haupt– This is my key point.

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measure ​v /ˈmeʒə(r)/ messen There are other ways to measure success.
miss out ​phr v /mɪs aʊt/ verpassen, versäumen Send an email to cover the parts you missed out.
move on ​phr v /muːv ɒn/ (hier) zum nächsten Punkt OK, moving on now to look at how this all affects the
(eines Vortrags) kommen workforce.
option ​
n /ˈɒpʃn/ Möglichkeit, Wahl, Option Most staff aren’t given the option to work flexible hours.
procedure ​
n /prəˈsiːdʒə(r)/ Ablauf, Verfahren Many of our procedures have been simplified recently.
put in place ​phrase /pʊt ɪn pleɪs/ einführen, etablieren, We plan to put in place the necessary infrastructure.
(hier) aufbauen,
einrichten
quite ​
adv /kwaɪt/ ganz, völlig, I haven’t quite finished yet.
(hier) Ich bin noch nicht
ganz fertig
quite a few ​phrase /kwaɪt ə fjuː/ einige, etliche There were quite a few technical hiccups.
refer to ​v /rɪˈfɜː(r) tə/ sich beziehen auf ‘Career nomads’ refers to those employees who change the
rules of time management.
request ​
n /rɪˈkwest/ Anfrage, Anforderung, I still think you should send the request again, though.
Bitte
sense of purpose ​n /sens əv ˈpɜːpəs/ Zielstrebigkeit Meetings have a sense of purpose, and result in decisions.
snowed under ​adj /snəʊd ˈʌndə(r)/ mit Arbeit ausgelastet Actually I’m quite snowed under at the moment.
start by ​v /stɑːt baɪ/ vorausschicken, zuerst I’d like to start by talking about some of the changes.
sagen, anfangen mit
stick with ​phr v /stɪk wɪð/ bleiben bei They should have stuck with the original idea.
sum up ​phr v /sʌm ʌp/ zusammenfassen To sum up, we need to focus efforts on our customer
experience.
the means to ​phrase /ðə miːnz tə/ die Mittel, um … zu We need to combine innovative working practices and the
means to make them work.
transform ​
v /trænsˈfɔːm/ umgestalten, anpassen (an) We’re interested in transforming our corporate culture for the
modern era.
turn to ​phr v /tɜːn tə/ kommen zu, sich etw. I’d like to turn to the next agenda point if that’s OK.
zuwenden
word something ​v /wɜːd ˈsʌmθɪŋ/ (etw.) formulieren Well, you might want to word the email so that it’s not too
aggressive.
worth doing /wɜːθ ˈduːɪŋ sich lohnen, etw. zu tun It might be worth sending an email to everyone who came.
something ​phrase ˈsʌmθɪŋ/

Unit 4
a matter of urgency ​ /ə ˈmætə(r) əv dringend, wichtige It’s a matter of urgency.
phrase ˈɜːdʒənsi/ Angelegenheit
as a matter of fact ​ /æz ə ˈmætə(r) əv Tatsache ist, dass …; As a matter of fact, house prices fell by 2.5% last month.
phrase fækt/ um genau zu sein
bold ​
adj /bəʊld/ gewagt, mutig, kühn I took the bold step of cutting all our prices by 30%.
bring back ​phr v /brɪŋ bæk/ (ein Gespräch) lenken auf, Could we just bring the conversation back to the agenda?
zum Thema zurückkehren
cautious ​
adj /ˈkɔːʃəs/ vorsichtig, zurückhaltend You have to be cautious about which leads you follow up.
challenging ​adj /ˈtʃælɪndʒɪŋ/ anspruchsvoll, schwierig It sounds good but the job’s pretty challenging.
come over ​phr v /kʌm ˈəʊvə(r)/ herkommen So, you’ve come over for this meeting?
consensus ​n /kənˈsensəs/ Übereinstimmung, We seem to have some sort of consensus.
Konsens
contingency /kənˈtɪndʒənsi Notfallplanung, Planung Companies should start with some proper contingency
planning ​n plænɪŋ/ für unvorhersehbare planning.
Ereignisse
convinced ​
adj /kənˈvɪnst/ überzeugt I’m not fully convinced as yet.
crisis ​n /ˈkraɪsɪs/ Notstand, Krise No company, however large or well-established, is immune to a
crisis.

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draw something to /drɔː ˈsʌmθɪŋ tu ə sich dem Ende (eines I’d like to draw things to a close.
a close ​phrase kləʊz/ Vortrags) nähern
express care for ​ /ɪkˈspres keə(r) Anteilnahme ausdrücken CEOs should always start by expressing care for those
phrase fə(r)/ affected.
foolhardy ​
adj /ˈfuːlhɑːdi/ leichtsinnig, töricht Or is this course of action basically foolhardy?
get rid of ​phrase /ɡet rɪd əv/ loswerden I may be old, but you can’t get rid of me that easily!
imprudent ​
adj /ɪmˈpruːdnt/ unklug, unvorsichtig I have a duty to shareholders not to behave in an
imprudent way.
learn from /lɜːn frəm ˈsʌmbədiz aus den Fehlern anderer Firms all too often fail to learn from each other’s mistakes.
somebody’s mɪˈsteɪks/ lernen
mistakes ​
phrase
look well ​phrase /lʊk wel/ gut aussehen You’re looking well.
make matters /meɪk ˈmætəz wɜːs/ eine Situation That will make matters worse.
worse ​
phrase verschlimmern
matter ​
v /ˈmætə(r)/ wichtig sein, darauf This matters a great deal so we need to get it right.
ankommen
no laughing matter ​ /nəʊ lɑːfɪŋ ˈmætə(r)/ Das ist kein Spaß! It’s no laughing matter.
phrase
no matter what ​ /nəʊ ˈmætə(r) wɒt/ … komme, was da wolle; We’ll do it, no matter what.
phrase auf jeden Fall
not get somebody /nɒt ɡet ˈsʌmbədi nicht weiterbringen I’m not sure this is getting us anywhere.
anywhere ​ phrase ˈeniweə(r)/
over-cautious ​adj /ˌəʊvəˈkɔːʃəs/ übervorsichtig I’m not over-cautious by nature.
overlooking ​adj /ˌəʊvəˈlʊkɪŋ/ mit Blick auf I’m in a luxury apartment overlooking Central Park.
profile ​
n /ˈprəʊfaɪl/ Profil I’ve seen your profile on the website.
prudent ​
adj /ˈpruːdnt/ wohlüberlegt, umsichtig You have to ask yourself am I being prudent?
pull off ​phr v /pʊl ɒf/ an Land ziehen (ugs.), Are you the Janos who pulled off that big Integra deal?
zuwege bringen
rash ​
adj /ræʃ/ übereilt To an outsider, my decisions may sometimes look rash.
reckless ​
adj /ˈrekləs/ unbesonnen, waghalsig I have been accused of being reckless.
reservation ​n /ˌrezəˈveɪʃn/ Vorbehalt I still have serious reservations.
resilient ​
adj /rɪˈzɪliənt/ widerstandsfähig Popular brands can be surprisingly resilient to crises.
(gegenüber)
restore somebody’s /rɪˈstɔː(r) ˈsʌmbədiz jds. Ruf wiederherstellen Ms Gudgeon believes VW can restore its reputation.
reputation ​
phrase ˌrepjuˈteɪʃn/
risk-averse ​
adj /rɪsk əˈvɜːs/ risikoscheu A totally risk-averse company is never going to progress.
robust /rəʊˈbʌst stabile Many companies don’t have robust communications plans
communications kəˌmjuːnɪˈkeɪʃnz Kommunikationspläne in place.
plans ​
n pl plænz/
run simulation /rʌn ˌsɪmjuˈleɪʃn Planspiele durchführen Sometimes firms haven’t actually run simulation exercises.
exercises ​
phrase ˈeksəsaɪzɪz/
second thoughts ​ /ˈsekənd θɔːts/ begründete Zweifel I’m having some second thoughts about the whole thing.
n pl
sensible ​
adj /ˈsensəbl/ vernünftig I’m wondering how sensible that was.
show public /ʃəʊ ˈpʌblɪk rɪˈmɔːs/ öffentlich Reue zeigen Mr Clayton has some sympathy with companies expected to
remorse ​
phrase show public remorse.
take ownership ​ /teɪk ˈəʊnəʃɪp/ Verantwortung It is vital that a chief executive takes ownership of a crisis.
phrase übernehmen
the new guy ​phrase /ðə njuː ɡaɪ/ der/die Neue As far as they’re concerned I’m still the new guy.
well-established ​ /ˌwel ɪˈstæblɪʃt/ gut eingespielt It’s a well-established team with their own way of doing
adj things.
with respect ​phrase /wɪð rɪˈspekt/ mit Verlaub With respect, I think you’ve got things wrong this time.

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Unit 5
analyse something /ˈænəlaɪz ˈsʌmθɪŋ etw. logisch untersuchen/ Monitor Evaluators have a great ability to analyse things
logically ​
phrase ˈlɒdʒɪkli/ analysieren logically.
assess something /əˈses ˈsʌmθɪŋ etw. in regelmäßigen Monitor Evaluators assess things periodically and look at
periodically ​ ˌpɪəriˈɒdɪkli/ Abständen beurteilen options objectively.
phrase
avoid ​
v /əˈvɔɪd/ vermeiden I prefer to avoid any last-minute changes.
be clear about ​ /bi klɪə(r) əˈbaʊt/ sich im Klaren sein über We must be clear about how this will affect morale.
phrase
be entitled to ​ /bi ɪnˈtaɪtld tə/ ein Recht haben auf Look, you’re entitled to your opinion.
phrase
be happy to ​phrase /bi ˈhæpi tə/ sich freuen/bereit sein zu I’d be more than happy to oversee everything personally.
be prepared to ​ /bi prɪˈpeəd tə/ bereit sein zu, I’m prepared to agree to that if the price is reduced.
phrase einverstanden sein mit
be relied on ​phrase /bi rɪˈlaɪd ɒn/ sich verlassen auf Implementers can be relied on to perform consistently.
be right in /bi raɪt ɪn ˈθɪŋkɪŋ/ recht in der Annahme Would I be right in thinking we agreed not to use that logo?
thinking ​phrase gehen
be viewed /bi vjuːd ˈpɒzətɪvli/ positiv wahrgenommen Specialists are usually viewed positively for their
positively ​
phrase werden knowledge.
communicate /kəˈmjuːnɪkeɪt etw. wirkungsvoll They may have trouble communicating their ideas
something ˈsʌmθɪŋ ɪˈfektɪvli/ kommunizieren od. effectively.
effectively ​
phrase mitteilen
compromise ​n /ˈkɒmprəmaɪz/ Kompromiss Try to reach a compromise during the negotiation.
conflict ​
n /ˈkɒnflɪkt/ Konflikt, Streit, Different people deal with conflict in different ways.
(hier) Unterschiedliche
Menschen gehen mit
Konflikten jeweils anders
um
cope with ​v /kəʊp wɪð/ gewachsen sein, bewältigen Implementers cope with things practically.
deal with ​v /diːl wɪð/ umgehen mit How can we best deal with this issue?
deviate from ​v /ˈdiːvieɪt frəm/ abweichen von Implementers tend not to deviate from a set path.
diplomatic ​
adj /ˌdɪpləˈmætɪk/ taktvoll, diplomatisch You must be diplomatic when you’re dealing with angry
customers.
emphasis ​
n /ˈemfəsɪs/ Betonung There was an emphasis on quantity rather than quality at my
last job.
emphasize ​v /ˈemfəsaɪz/ betonen We must emphasize the importance of this new initiative to
the board.
focus on ​v /ˈfəʊkəs ɒn/ sich konzentrieren auf Specialists tend to focus on technicalities.
get at ​phr v /ɡet æt/ auf etw. hinauswollen I don’t see what you’re getting at.
go ahead with ​ /ɡəʊ əˈhed wɪð/ durchführen I just won’t be able to go ahead with the launch in Vienna.
phrase
I see what you /aɪ siː wɒt ju miːn/ Ich weiß, was Sie meinen; I see what you mean, but surely we need to get this
mean ​phrase Das geht mir genauso right now?
leave somebody to ​ /liːv ˈsʌmbədi tə/ jdm. eine Aufgabe Riccardo, can I leave you to liaise with the printer?
phrase überlassen od.
anvertrauen
look at something /lʊk ət ˈsʌmθɪŋ etw. sachlich/objektiv Let’s look at the situation objectively.
objectively ​
phrase əbˈdʒektɪvli/ betrachten
make sure ​phrase /meɪk ʃɔː(r)/ sicherstellen Can I just make sure I’ve understood this correctly?
on the right track ​ /ɒn ðə raɪt træk/ auf dem richtigen Weg It’s good to know I’m on the right track.
phrase
pay attention to ​ /peɪ əˈtenʃn tə/ achten auf, Co-ordinators don’t pay enough attention to their own
phrase Aufmerksamkeit widmen duties.
perform /pəˈfɔːm stetig/konstant Leistung Implementers perform consistently and cope with things
consistently ​ kənˈsɪstəntli/ erbringen practically.
phrase

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propose ​v /prəˈpəʊz/ vorschlagen How do you propose we deal with this issue?
pursue something /pəˈsjuː ˈsʌmθɪŋ etw. energisch verfolgen Resource Investigators pursue opportunities vigorously
vigorously ​
phrase ˈvɪɡərəsli/ outside the team.
push somebody /pʊʃ ˈsʌmbədi hɑːd/ jdn. unnachgiebig Shapers often get results because they push others hard.
hard ​phrase antreiben (etw. zu tun)
spur somebody /spɜː(r) ˈsʌmbədi jdn. zum Handeln bewegen Shapers spur their team into action.
into action ​phrase ˈɪntə ˈækʃn/
stay focused ​phrase /steɪ ˈfəʊkəst/ auf etw. konzentrieren Can we try and stay focused on the facts?
steer clear of ​phrase /stɪə(r) klɪə(r) əv/ sich fernhalten von Teamworkers like to steer clear of confrontation.
thrive on ​v /θraɪv ɒn/ aufblühen (unter, Shapers thrive on pressure and challenge.
angesichts)
tread carefully ​ /tred ˈkeəfəli/ vorsichtig mit jdm. You have to tread carefully with this person.
phrase umgehen, jdn. behandeln
wie ein rohes Ei
try to avoid ​phrase /traɪ tu əˈvɔɪd/ zu vermeiden versuchen Look, can we try to avoid any serious setbacks here?
work on ​phr v /wɜːk ɒn/ arbeiten an I’ll just keep working on it.
worry excessively ​ /ˈwʌri ɪkˈsesɪvli/ sich den Kopf unnötig Completer Finishers tend to worry excessively about minor
phrase zerbrechen details.

Unit 6
actually ​
adv /ˈæktʃuəli/ tatsächlich It was actually one of the most rewarding things I’ve ever
done.
be clear to /bi klɪə(r) tə jdm. klar sein Also, it’s not clear to me what you mean by ‘caring’.
somebody ​phrase ˈsʌmbədi/
be concerned about ​ /bi kənˈsɜːnd əˈbaʊt/ sich Sorgen machen I’m concerned about how that would work in practice.
phrase
be convinced by ​ /bi kənˈvɪnst baɪ/ von etw. überzeugt sein To tell you the truth, I’m not totally convinced by it.
phrase
boost earnings ​ /buːst ˈɜːnɪŋz/ Einnahmen erhöhen, Jim McNerney set out to boost earnings from the start.
phrase Erträge erhöhen
bounce around ​ /baʊns əˈraʊnd/ (Ideen) in den Raum 3M’s culture had always involved bouncing around new
phr v werfen ideas.
cause a stir ​phrase /kɔːz ə stɜː(r)/ für Aufsehen sorgen McNerney caused quite a stir at 3M when he took over.
certainly ​
adv /ˈsɜːtnli/ sicherlich I would certainly need to know that it’s profitable.
come to fruition ​ /kʌm tə fruˈɪʃn/ in die Tat umsetzen, How can we make change come to fruition?
phrase verwirklichen
control costs ​phrase /kənˈtrəʊl kɒsts/ Kosten überwachen, Six Sigma aims to control costs and increase efficiency.
Kosten kontrollieren
cut into the bottom /kʌt ˈɪntə ðə ˈbɒtəm das Ergebnis schmälern How do you create space for innovative ideas without cutting
line ​phrase laɪn/ into the bottom line?
easily the best ​ /ˈiːzəli ðə best/ bei weitem das beste … It’s easily the best idea I’ve heard so far.
phrase
enthusiasm ​
n /ɪnˈθjuːziæzəm/ Begeisterung Implement your decisions with enthusiasm.
evaluate ​v /ɪˈvæljueɪt/ auswerten, evaluieren Clarify and then evaluate the idea.
fall by the wayside ​ /fɔːl baɪ ðə weɪ saɪd/ auf der Strecke bleiben Some of the strict, formal obligations fell by the wayside.
phrase
figure out ​phr v /ˈfɪɡə(r) aʊt/ ausloten, verstehen George Buckley was hired to figure out and handle the cultural
tensions.
get off the ground ​ /ɡet ɒf ðə ɡraʊnd/ in die Tat umsetzen, in Don’t give up when projects fail to get off the ground.
phrase Gang kommen
get something back /ɡet ˈsʌmθɪŋ bæk ɒn wieder auf den richtigen Six Sigma temporarily got 3M’s performance back on
on track ​phrase træk/ Weg bringen track.
hit on ​phr v /hɪt ɒn/ eine Lösung finden, auf Employees would think outside the box in order to hit on the
etw. stossen, auf etw. next new idea.
kommen

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can’t help /kɑːnt help kann nicht umhin zu I can’t help wondering whether it would be cost-effective.
wondering ​
phrase ˈwʌndərɪŋ/ fragen; kann nicht anders,
als zu fragen
just ​
adv /dʒʌst/ einfach I’m just not convinced.
look beyond ​v /lʊk bɪˈjɒnd/ hinwegsehen über 3M encourages individual initiative, and looks beyond
mistakes.
obviously ​
adv /ˈɒbviəsli/ augenscheinlich, You’ve obviously given this some thought.
offensichtlich
only ​
adv /ˈəʊnli/ nur, bloß Look, I only say so because there’s big money in energy-saving.
outperform ​v /ˌaʊtpəˈfɔːm/ überflügeln Buckley was convinced he could outperform the competition.
pursue ​
v /pəˈsjuː/ verfolgen We encourage employees to pursue ideas to get the best results.
put forward ​phr v /pʊt ˈfɔːwəd/ vorschlagen, einbringen You should put forward your idea at the next team meeting.
put somebody on /pʊt ˈsʌmbədi ɒn ðə (durch eine unerwartete You’ve put me on the spot here.
the spot ​phrase spɒt/ Frage, etc.) jdn. in
Verlegenheit bringen
really ​
adv /ˈrɪəli/ wirklich, eigentlich I don’t really think we could get away with that, do you?
recognize ​
v /ˈrekəɡnaɪz/ erkennen He helped employees recognize how new practices were
important to the larger vision and purpose.
run into ​phr v /rʌn ˈɪntə/ auf etw. stoßen, in etw. When 3M ran into difficulty, their success waned.
geraten
think outside the /θɪŋk ˌaʊtˈsaɪd ðə quer denken, um die Ecke To come up with new ideas, you need to think outside
box ​phrase bɒks/ denken the box.
thinking about it ​ /ˈθɪŋkɪŋ əˈbaʊt ɪt/ wo ich gerade mit dem But thinking about it, we could even set up a programme
phrase Gedanken spiele … where staff can choose.
tolerate ​v /ˈtɒləreɪt/ tolerieren, (hier) Fehler Six Sigma is a programme that doesn’t tolerate mistakes easily.
verzeihen
totally ​
adv /ˈtəʊtəli/ völlig I’m not totally convinced.
try out ​phr v /ˈtraɪ aʊt/ ausprobieren 3M had promoted trying things out and making mistakes as a
method.
undergo change ​ /ˌʌndəˈɡəʊ tʃeɪndʒ/ einen Wandel vollziehen They underwent significant changes when McNerney
phrase took over.
vague ​
adj /veɪɡ/ unbestimmt, You can use vague language to avoid saying no directly.
verschwommen, vage

Unit 7
across the board ​ /əˈkrɒs ðə bɔːd/ in allen Bereichen, überall We encourage professional development across the board.
phrase
benefit ​
n /ˈbenɪfɪt/ Nutzen, Vorteil We’re going to see huge benefits from this change.
bottom-up ​
adj /ˈbɒtəm ʌp/ von unten nach oben A bottom-up approach informs our job-specific training.
centrally-driven ​ /ˈsentrəli ˈdrɪvn/ zentralgesteuert The bribery training is centrally-driven as it affects all staff.
adj
clarify ​v /ˈklærəfaɪ/ verdeutlichen Could you clarify exactly what the problems were?
collective /kəˈlektɪv gemeinsames Ziel Collective aspiration is set free in a learning organization.
aspiration ​n ˌæspəˈreɪʃn/
decentralized ​adj /ˌdiːˈsentrəlaɪzd/ dezentral It’s a decentralized approach as each department has a
budget.
dissatisfaction ​
n /ˌdɪsˌsætɪsˈfækʃn/ Unzufriedenheit The employees expressed their dissatisfaction with the new
workflows at the meeting.
do somebody’s /du ˈsʌmbədiz hed wahnsinnig machen And the pace is so slow! It’s doing my head in!
head in ​phrase ɪn/
employee /ɪmˈplɔɪiː Beteiligung der It’s best to have total employee participation and
participation ​
n pɑːˌtɪsɪˈpeɪʃn/ Mitarbeiter(innen) engagement.
expect ​
v /ɪkˈspekt/ erwarten I was expecting something a bit more professional.
finance ​
n /faɪˈnæns/ Finanzen, Finanzwesen, Our finance training is very much about revenue and costs.
Finanz-
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find something /faɪnd ˈsʌmθɪŋ etw. entmutigend/ I’m finding it a bit frustrating that I have to be here at all.
frustrating ​phrase frʌˈstreɪtɪŋ/ frustrierend finden
generic ​
adj /dʒəˈnerɪk/ allgemeingültig Generic training relates to skills that everyone needs, like IT.
get something out /ɡet ˈsʌmθɪŋ aʊt əv einer Sache etw. I have to admit, I’m not getting much out of it.
of something ​ ˈsʌmθɪŋ/ abgewinnen
phrase
in the long-run ​ /ɪn ðə lɒŋ rʌn/ auf lange Sicht, langfristig In the long-run, what the average employee really needs is to
phrase be able to do what they do better.
in the real world ​ /ɪn ðə ˈriːəl wɜːld/ in der Realität, im realen Are there any true learning organizations in the real world?
phrase Leben
job-specific ​adj /dʒɒb spəˈsɪfɪk/ berufsbezogen The majority of our training is job-specific.
lack of ​phrase /læk əv/ Mangel an There’s a lack of team spirit where I work.
live up to /lɪv ʌp tu die Erwartungen erfüllen, Well, I agree it hasn’t lived up to expectations so far.
expectations ​ ˌekspekˈteɪʃnz/ den Erwartungen
phrase entsprechen
not the best use of /nɒt ðə best juːs əv Zeitverschwendung; This task is not the best use of my time.
somebody’s time ​ ˈsʌmbədiz taɪm/ nicht die beste Art, jds.
phrase Arbeitszeit effizient zu
nutzen
not up to scratch ​ /nɒt ʌp tə skrætʃ/ zu wünschen übrig lassen Well, the cover, for example – it’s just not up to scratch.
phrase
paradigm shift ​n /ˈpærədaɪm ʃɪft/ Paradigmenwechsel The learning organization vision can cause a real paradigm
shift within a company.
performance /pəˈfɔːməns Leistungsmanagement Performance management plays a key role in ensuring
management ​n ˈmænɪdʒmənt/ everyone takes a holistic view of the business.
personal /ˈpɜːsənl persönlicher We’ve introduced formalized personal development plans
development dɪˈveləpmənt Entwicklungsplan for staff.
plan ​
n plæn/
project /ˈprɒdʒekt Projektleitung, There’s quite a big push on project management training.
management ​n ˈmænɪdʒmənt/ Projektmanagement
reach somebody’s /riːtʃ ˈsʌmbədiz seine/ihre Leistungsgrenze In fact, I think I’ve reached my limit.
limit ​
phrase ˈlɪmɪt/ erreichen
resume ​
v /rɪˈzjuːm/ wiederaufnehmen, Let’s resume the meeting after lunch.
fortsetzen
run something by /rʌn ˈsʌmθɪŋ baɪ etw. mit jdm. kurz Could you run it by me again?
somebody ​phrase ˈsʌmbədi/ besprechen
see the point of /siː ðə pɔɪnt əv den Sinn (einer Sache) I can’t really see the point of staying.
something ​ phrase ˈsʌmθɪŋ/ erkennen
self-directed ​adj /self dɪˈrektɪd/ selbstgesteuert We’re trying to make training more self-directed.
shared vision ​n /ʃeəd ˈvɪʒn/ gemeinsame Vision The whole team needs to focus, learn, and build a shared
vision.
skills deficit ​n /skɪlz ˈdefɪsɪt/ Mangel an Fertigkeiten/ We direct training towards addressing any skills deficit.
Fähigkeiten Qual­i­fika­
tion­s­man­gel
spell out ​phr v /spel aʊt/ einfach erklären Could I ask you to spell out some details?
structural change ​n /ˈstrʌktʃərəl Strukturwandel It was a radical structural change to our organization’s
tʃeɪndʒ/ culture.
systems thinking ​n /ˈsɪstəmz ˈθɪŋkɪŋ/ Systemdenken ‘Systems thinking’ is an ability to see and think about the
organization as a whole.
team spirit ​n /tiːm ˈspɪrɪt/ Zusam­menge­hörigkeits­ Everyone’s just concentrating on their own tasks, so there’s no
gefühl, Teamgeist team spirit.
test somebody’s /test ˈsʌmbədiz jds. Geduld strapazieren It’s really testing my patience, too.
patience ​
phrase ˈpeɪʃns/
the bigger picture ​ /ðə ˈbɪɡə(r) das große Ganze, der We can’t all spend our time worrying about the bigger
n ˈpɪktʃə(r)/ Gesamtzusammenhang picture.
top-down ​adj /tɒp daʊn/ hierarchisch, von oben It’s a top-down approach as senior management decide.
nach unten

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Unit 8
achievement ​n /əˈtʃiːvmənt/ Leistung, Erfolg Our reward philosophy recognises both individual
achievement and business performance.
appreciate ​v /əˈpriːʃieɪt/ schätzen, Verständnis You’ll appreciate that I still need to run this by Jean-Paul.
dafür haben, (hier) sich
etw. bewusst sein
be in a position to ​ /bi ɪn ə pəˈzɪʃn tə/ in der Lage sein I’m sorry, I’m really not in a position to talk about that.
phrase
be up to speed on ​ /bi ʌp tə spiːd ɒn/ auf dem Laufenden sein, I’m afraid I’m not up to speed on the latest developments.
phrase auf dem neuesten Stand
sein
build (up) rapport /bɪld ʌp ræˈpɔː(r) ein gutes Verhältnis You’ve got to be able to build up rapport with the client.
(with) ​
phrase wɪð/ aufbauen
comment ​
v /ˈkɒment/ Stellung nehmen, seine I can’t really comment.
Meinung äußern,
kommentieren
confidential ​
adj /ˌkɒnfɪˈdenʃl/ vertraulich That’s confidential, I’m afraid.
connect somebody /kəˈnekt ˈsʌmbədi tə jdn. mit etw. od. jdn. in These new ways of thinking connect us to a wider range of
to something ​ ˈsʌmθɪŋ/ Verbindung bringen, customers.
phrase Verbindungen mit jdm.
knüpfen
constructive ​
adj /kənˈstrʌktɪv/ konstruktiv Make sure that your feedback is constructive rather than
negative.
consultation ​n /ˌkɒnslˈteɪʃn/ Beratung, We’ve just completed the initial consultation stage.
Mitarbeiterbefragung
defensive ​
adj /dɪˈfensɪv/ in eine Abwehrhaltung He gets very defensive if you criticize any of his decisions.
verfallend
disclose ​
v /dɪsˈkləʊz/ offenlegen I’m afraid I can’t disclose that information.
feel part of ​phrase /fiːl pɑːt əv/ sich als Teil fühlen We want you to feel part of a friendly, supportive atmosphere.
gain recognition /ɡeɪn ˌrekəɡˈnɪʃn Anerkennung bekommen, Staff are gaining recognition for their contribution.
for ​
phrase fə(r)/ anerkannt werden
go through ​phr v /ɡəʊ θruː/ durchgehen Could you just go through it again for me?
hard to say ​phrase /hɑːd tə seɪ/ schwer zu sagen It’s hard to say at the moment.
have a say in ​phrase /hæv ə seɪ ɪn/ ein Mitspracherecht haben All staff have a say in what happens.
impromptu ​
adj /ɪmˈprɒmptjuː/ improvisiert, spontan, aus I was asked to give an impromptu presentation on our new
dem Stegreif system at the meeting.
inspire the creation /ɪnˈspaɪə(r) ðə die Schaffung von etw. Our culture inspires the creation of real value for all
of ​
phrase kriˈeɪʃn əv/ fördern stakeholders.
let me just ​phrase /let mi dʒʌst/ lassen Sie mich bitte … Let me just touch on how it works in practice.
make a contribution ​ /meɪk ə einen Beitrag leisten, You’ll make a significant contribution to maintaining our
phrase ˌkɒntrɪˈbjuːʃn/ (maßgeblichen) Anteil position.
haben
make a difference ​ /meɪk ə ˈdɪfrəns/ bewirken, den Unterschied Employees make a difference to companies.
phrase machen
not for me to say ​ /nɒt fə(r) mi tə seɪ/ es steht mir nicht zu, mich It’s not for me to say.
phrase dazu zu äußern
nothing to do with ​ /ˈnʌθɪŋ tə du wɪð/ nichts mit jdm. zu tun It’s nothing to do with me.
phrase haben
open up broader /ˈəʊpən ʌp ˈbrɔːdə(r) neue Möglichkeiten Being part of the wider group opens up even broader
opportunities ​ ˌɒpəˈtjuːnətiz/ eröffnen opportunities in other countries.
phrase
precise ​adj /prɪˈsaɪs/ genau, akkurat, präzis I’d like to be able to give you a more precise date, but
unfortunately I can’t at the moment.
provide /prəˈvaɪd Möglichkeiten anbieten We’re committed to providing opportunities for
opportunities for ​ ˌɒpəˈtjuːnətiz zu(r) development.
phrase fə(r)/

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provide somebody /prəˈvaɪd ˈsʌmbədi jdm. geben/ermöglichen Diversity provides us with a competitive advantage.
with ​
phrase wɪð/
see a future for ​ /siː ə ˈfjuːtʃə(r) eine Zukunftsperspektive Innocent attracts employees who see a future for themselves
phrase fə(r)/ sehen für in the company.
sketch out ​phr v /sketʃ aʊt/ in groben Zügen darstellen, I’d just like to sketch out the core elements of the plans.
umreißen
straightforward ​adj /ˌstreɪtˈfɔːwəd/ einfach, schnörkellos Well, it’s not that straightforward.
strive for ​v /straɪv fə(r)/ streben nach We encourage staff to strive for a healthy work–life balance.
support the /səˈpɔːt ðə jds. Entwicklung fördern We support the development of our people in any way
development of ​ dɪˈveləpmənt əv/ we can.
phrase
take pride in ​phrase /teɪk praɪd ɪn/ stolz sein auf We take pride in our track record of success.
the best person to /ðə best ˈpɜːsn tu die Person, die man als I’m really not the best person to ask.
ask ​phrase ɑːsk/ erstes fragen sollte
touch on ​v /tʌtʃ ɒn/ (ein Thema) kurz streifen The course touched on some of the finer details of the system.
turn dreams into /tɜːn driːmz ˈɪntə Träume in die Realität Our people have a single vision: to turn dreams into reality.
reality ​
phrase riˈæləti/ umsetzen
unite somebody in /juˈnaɪt ˈsʌmbədi ɪn jdn. auf eine gemeinsame It is a culture that unites us in a common cause.
a common cause ​ ə ˈkɒmən kɔːz/ Sache einschwören
phrase

Unit 9
along the lines of ​ /əˈlɒŋ ðə laɪnz əv/ im Sinne von … , ungefähr I was thinking more along the lines of a higher-end product.
phrase so etw. wie …
assets ​
n pl /ˈæsets/ Pluspunkt A company’s reputation is one of its key assets.
assuming /əˈsjuːmɪŋ ˈsʌmbədi/ angenommen Assuming we commit to that, can you fulfil the order?
somebody ​phrase
be in a really /bi ɪn ə ˈrɪəli strɒŋ in einer starken Position I think we’re in a really strong position to find new staff.
strong position ​ pəˈzɪʃn/ sein, in einer guten
phrase Ausgangslage sein
corporate /ˈkɔːpərət unternehmerische Michelin have a good record in terms of corporate
accountability ​
n əˌkaʊntəˈbɪləti/ Verantwortung accountability.
corporate social /ˈkɔːpərət ˈsəʊʃl CSR–Programm der Michelin has many projects connected to its Corporate Social
responsibility rɪˌspɒnsəˈbɪləti/ sozialen Verantwortung Responsibility programme globally.
(CSR) ​n von Unternehmen, soziale
Unternehmensverantwor­
tung
cost-benefit /kɒst ˈbenɪfɪt Kosten-Nutzen-Analyse A cost-benefit analysis will tell us if the costs can be
analysis ​n əˈnæləsɪs/ covered.
critical success /ˈkrɪtɪkl səkˈses CSF-Erfolgsfaktor, Obtaining loans was a critical success factor for the project.
factor (CSF) ​n ˈfæktə(r)/ kritischer Erfolgsfaktor
drain on resources ​ /dreɪn ɒn rɪˈzɔːsɪz/ Belastung betrieblicher CSR policies can become a huge drain on resources.
phrase Ressourcen,
Ressourcenabfluss
endangered species ​ /ɪnˈdeɪndʒəd gefährdete Arten The depleted Atlantic rainforest in the east contains most of
n pl ˈspiːʃiːz/ Brazil’s endangered species.
expansion ​n /ɪkˈspænʃn/ Firmenwachstum, Investing in a new IT system could enable expansion.
Expansion
feasibility ​
n /ˌfiːzəˈbɪləti/ Durchführbarkeit Once we’ve checked the project’s feasibility, we’ll agree goals
and objectives.
general consensus ​ /ˈdʒenrəl allgemeine So the general consensus is that we can do this.
n kənˈsensəs/ Übereinstimmung,
genereller Konsens
get something ​ /ɡet ˈsʌmθɪŋ/ verstehen I’m afraid I don’t get it.
phrase
knowledge base ​n /ˈnɒlɪdʒ beɪs/ Wissensbasis Michelin used the local knowledge base in Bahia, Brazil.

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long-term /ˌlɒŋ ˈtɜːm Langzeitperspektive Let’s look at the situation from a long-term perspective.
perspective ​n pəˈspektɪv/
long-term viability ​ /ˌlɒŋ ˈtɜːm langfristige We need to ensure the long-term viability of the project.
n ˌvaɪəˈbɪləti/ Überlebensfähigkeit
make something /meɪk ˈsʌmθɪŋ etw. klarstellen Sorry if I didn’t make that clear.
clear ​
phrase klɪə(r)/
market value ​n /ˈmɑːkɪt ˈvæljuː/ Marktwert A sound CSR policy can increase the market value of a
company.
natural resources ​ /ˈnætʃrəl rɪˈsɔːsɪz/ Bodenschätze, natürliche They say that Michelin use up natural resources too
n pl Ressourcen intensively.
not exactly what ​ /nɒt ɪɡˈzæktli wɒt/ nicht gerade das, was … No, that’s not exactly what I’m saying.
phrase
not have much /nɒt hæv mʌtʃ tʃɔɪs/ es sich nicht aussuchen Basically we don’t have much choice for a long-term plan
choice ​
phrase können, keine Wahl like this.
haben
options ​
n pl /ˈɒpʃnz/ Möglichkeiten, Optionen Well, we have a number of options.
provided /prəˈvaɪdɪd vorausgesetzt Provided you check out the feasibility, it might work well.
somebody ​phrase ˈsʌmbədi/
put something /pʊt ˈsʌmθɪŋ streɪt/ etw. klarstellen Can I put this straight?
straight ​phrase
quantifiable data ​n /ˈkwɒntɪfaɪəbl quantifizierbare Daten We require monthly reports and reviews with
ˈdeɪtə/ quantifiable data.
realistically ​adv /ˌrɪəˈlɪstɪkli/ realistisch gesehen Realistically, would we be able to finance this strategy?
return on /rɪˈtɜːn ɒn Ertrag einer Investition, What I want is a good return on investment.
investment (ROI) ​ ɪnˈvestmənt/ Kapitalrendite
phrase
short-term profit ​n /ˌʃɔːt ˈtɜːm ˈprɒfɪt/ kurzfristiger Gewinn Should we dismiss CSR policies in favour of short-term
profit?
strategy ​
n /ˈstrætədʒi/ Vorgehensweise, Strategie We need to develop a clear strategy to move things forward.
substantial ​adj /səbˈstænʃl/ bedeutend, erheblich Providing training for everyone would be a substantial
investment.
sustainable /səˈsteɪnəbl nachhaltige Entwicklung It’s an example of sustainable development in a poor region.
development ​n dɪˈveləpmənt/
the bottom line ​n /ðə ˈbɒtəm laɪn/ Ergebnis, Endresultat, For me it’s all about the bottom line.
unterm Strich
track record ​n /træk ˈrekɔːd/ Erfolgsbilanz They have a poor track record when it comes to the
environment.
unfeasible ​
adj /ʌnˈfiːzəbl/ undurchführbar Basically we don’t have much choice for a long-term plan like
this – it’s totally unfeasible.
way behind ​phrase /weɪ bɪˈhaɪnd/ weit abgeschlagen, weit If we hadn’t invested in the system, we’d be way behind the
hinter competition.

Unit 10
a culture of trust ​ /ə ˈkʌltʃə(r) əv Kultur des Vertrauens I have to build a culture of trust between the team members.
phrase trʌst/
a sense of cohesion ​ /ə sens əv kəʊˈhiːʒn/ Zusam­menge­hörigkeits­ge­ It’s essential to develop a sense of cohesion within the team.
phrase fühl
adaptable ​
adj /əˈdæptəbl/ anpassungsfähig You’ll need to be flexible and adaptable to various situations.
apparently ​
adv /əˈpærəntli/ allem Anschein nach, Apparently the intention is to make everyone’s lives easier.
anscheinend
as I understand it ​ /æz aɪ ˌʌndəˈstænd so wie ich das verstehe As I understand it, the switch over will be coordinated
phrase ɪt/ centrally.
attitude ​n /ˈætɪtjuːd/ Einstellung My attitude is, if you expect it to be a bad experience, chances
are it will be.
collaboration ​n /kəˌlæbəˈreɪʃn/ Zusammenarbeit Collaboration between teams has resulted in better
productivity.

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collaborative ​adj /kəˈlæbərətɪv/ gemainsam, Have sincere, collaborative conversations with your people.
gemeinschaftlich
commitment ​
n /kəˈmɪtmənt/ eine Verpflichtung haben It’s important to have a commitment to continuous
zu improvement.
consistent ​
adj /kənˈsɪstənt/ einheitlich, stimmig, I’ll have to be consistent in my expectations and feedback.
beständig
conviction ​n /kənˈvɪkʃn/ Überzeugung How can we show our conviction and remember our sense of
purpose?
decisive ​adj /dɪˈsaɪsɪv/ entscheidungsfreudig, Leaders should find the right balance between being decisive
entschlussfreudig and listening to their staff.
empathy ​
n /ˈempəθi/ Einfühlungsvermögen, You can show empathy by asking people how they’re doing.
Empathie
establish /ɪˈstæblɪʃ ˈsʌmbədiz jds. Autorität durchsetzen I need to establish my authority with them as team leader.
somebody’s ɔːˈθɒrəti/
authority ​
phrase
establish /ɪˈstæblɪʃ ˈsʌmbədiz jds. Glaubwürdigkeit The first thing was, I had to establish my credibility.
somebody’s ˌkredəˈbɪləti/ Geltung verschaffen
credibility ​phrase
exert influence ​ /ɪɡˈzɜːt ˈɪnfluəns/ Einfluss ausüben The only way to exert influence is to work with them on an
phrase informal basis.
give somebody an /ɡɪv ˈsʌmbədi ən jdm. eine Zusicherung Can you give us an assurance that we’ll get appropriate
assurance ​phrase əˈʃɔːrəns/ geben, jdm. ein support?
Versprechen geben
give something a /ɡɪv ˈsʌmθɪŋ ə etw. eine Chance geben Let’s give this a chance to work.
chance ​
phrase tʃɑːns/
guarantee ​n /ˌɡærənˈtiː/ Garantie, Gewähr Are there any guarantees that we won’t be asked to
contribute?
have concerns ​ /hæv kənˈsɜːnz/ Bedenken od. I also have some concerns about the impact on customers.
phrase Befürchtungen haben
have reservations ​ /hæv ˌrezəˈveɪʃnz/ Bedenken od. Vorbehalte I have some reservations about the cost implications.
phrase haben
honestly ​
adv /ˈɒnɪstli/ ehrlich It’s fine honestly, the job’s good.
humble ​
adj /ˈhʌmbl/ bescheiden She’s very humble and modest, not arrogant at all.
have to say ​phrase /hæv tə seɪ/ sagen müssen I have to say I find that quite difficult to accept.
instil confidence in ​ /ɪnˈstɪl ˈkɒnfɪdəns Vertrauen einflössen bei, Can you instil confidence in them that you’re up to the job?
phrase ɪn/ Vertrauen erwecken bei
integrity ​
n /ɪnˈteɡrəti/ Rechtschaffenheit, They’re trustworthy, and have a reputation for integrity.
Integrität
intention ​
n /ɪnˈtenʃn/ Absicht Apparently the intention is to make everyone’s lives easier.
look at it like this ​ /lʊk æt ɪt laɪk ðɪs/ es aus dem folgenden Well, I look at it like this: you get out of these things what
phrase Blickwinkel sehen you put into them.
micromanage ​v /ˈmaɪkrəʊmænɪdʒ/ jede Kleinigkeit Try to avoid the temptation to micromanage your team.
kontrollieren
mutual respect ​n /ˈmjuːtʃuəl rɪˈspekt/ gegenseitiger Respekt It’s about generating mutual respect.
my understanding /maɪ ˌʌndəˈstændɪŋ nach meinem Verständnis My understanding is that you will receive all the help
is ​
phrase ɪz/ you need.
passionate ​
adj /ˈpæʃənət/ leidenschaftlich We have a passionate resolve to help our people be the best.
adj /ˈpiːpl ˈfəʊkəst/
people-focused ​ auf Menschen bezogen, an A people-focused principle is for leaders to stand with their
Menschen interessiert people, not above them.
personally /ˈpɜːsənəli ˈspiːkɪŋ/ persönlich (gesprochen) And personally speaking, I don’t see how we can agree to it.
speaking ​phrase
recognize ​
v /ˈrekəɡnaɪz/ erkennen I make sure I recognize individual achievement within the
group.
reinforce ​phrase /ˌriːɪnˈfɔːs/ stärken, verfestigen It’s designed to reinforce a sense of team spirit and
collaboration.

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see something as a /siː ˈsʌmθɪŋ əz ə etw. als Problem ansehen I really don’t see this as a problem.
problem ​phrase ˈprɒbləm/
self-aware ​
adj /self əˈweə(r)/ selbstkritisch He’s very self-aware and knows his capabilities and
limitations.
temptation ​
n /tempˈteɪʃn/ Versuchung The temptation to cut costs as a solution should be avoided.
to be honest with /tə bi ˈɒnɪst wɪð ju/ ehrlich mit jdm. sein But to be honest with you, there are still some things to
you ​phrase sort out.
to be perfectly /tə bi ˈpɜːfɪktli um ganz ehrlich zu sein To be perfectly honest, I’m not good at working in a
honest ​
phrase ˈɒnɪst/ big team.
to tell you the truth ​ /tə tel ju ðə truːθ/ offen gestanden But to tell you the truth, I really enjoyed it.
phrase
valid ​
adj /ˈvælɪd/ triftig (Grund), fundiert That’s a valid point.
(Aussage)
where you’re /weə(r) jɔː(r) ˈkʌmɪŋ was Sie meinen Well, I understand where you’re coming from, of course.
coming from ​ frɒm/
phrase
wonder if ​phrase /ˈwʌndə(r) ɪf/ sich fragen, ob I wonder if you have any information about this?

Unit 11
appreciably ​adv /əˈpriːʃəbli/ spürbar, zusehends Attitudes to the company are becoming appreciably more
negative.
be all agreed ​phrase /bi ɔːl əˈɡriːd/ abgemacht sein, von allen Are we all agreed?
akzeptiert sein
beyond somebody’s /bɪˈjɒnd ˈsʌmbədiz außerhalb jds. Kontrolle I’m afraid this is beyond our control now.
control ​
phrase kənˈtrəʊl/ od. Einfluss
can’t possibly ​ /kɑːnt ˈpɒsəbli/ unmöglich tun können We can’t possibly do that.
phrase
close-knit ​adj /ˌkləʊs ˈnɪt/ eng verbunden We have a very close-knit team.
comparatively ​
adv /kəmˈpærətɪvli/ vergleichsweise, The number of people leaving has been comparatively low.
verhältnismäßig
competence ​
n /ˈkɒmpɪtəns/ Können, Befähigung, It’s about an individual’s competence rather than length of
Kompetenz service.
consider doing /kənˈsɪdə(r) ˈduːɪŋ in Betracht ziehen, etw. zu Would you consider accepting delivery by Friday?
something ​ phrase ˈsʌmθɪŋ/ tun
considerably ​
adv /kənˈsɪdərəbli/ beträchtlich, deutlich Don’t forget that our cultures are considerably different.
dignity ​
n /ˈdɪɡnəti/ Würde Our policies ensure all employees can maintain their dignity
at work.
diversity ​
n /daɪˈvɜːsəti/ Meinungsvielfalt, We have policies which promote diversity.
Multikulturalität
equality ​
n /iˈkwɒləti/ Gleichheit We have strict regulations to ensure equality.
feasible ​
adj /ˈfiːzəbl/ machbar, (technisch) That sounds feasible.
möglich, plausibel
find a way round /faɪnd ə weɪ/ einen Weg finden ein Let’s try to find a way round this.
something ​phrase Problem zu umgehen
go along with ​ /ɡəʊ əˈlɒŋ wɪð/ jdm. zustimmen, bei etw. I’ll go along with that option.
phrase mitmachen
hostile ​
adj /ˈhɒstaɪl/ feindselig The reaction to the restructuring announcement was hostile.
in many respects ​ /ɪn ˈmeni rɪˈspekts/ in vielerlei Hinsicht It’s essential to remember that in many respects our cultures
phrase are not at all similar.
increasingly /ɪnˈkriːsɪŋli ˈdɪfɪkəlt/ immer schwieriger It will become increasingly difficult to reverse the trend.
difficult ​
phrase
irretrievably /ˌɪrɪˈtriːvəbli nachhaltig schädigend, von The effect on American business could be irretrievably
damaging ​ phrase ˈdæmɪdʒɪŋ/ nachhaltigem Schaden damaging.
just not possible ​ /dʒʌst nɒt ˈpɒsəbl/ einfach nicht möglich I’m afraid it is just not possible.
phrase

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just won’t work ​ /dʒʌst wəʊnt wɜːk/ wird nicht funktionieren No, that just won’t work.
phrase
make do with ​ /meɪk du wɪð/ sich mit etw. begnügen Could you make do with some samples of the product?
phrase
merit ​
n /ˈmerɪt/ Leistung, erworbener All staff promotions are based on merit.
Verdienst
mutual cooperation ​ /ˈmjuːtʃuəl gegenseitige Mutual cooperation between the two countries has
n kəʊˌɒpəˈreɪʃn/ Zusammenarbeit increased.
no longer possible ​ /nəʊ ˈlɒŋɡə(r) nicht länger möglich Changing the situation is no longer possible.
phrase ˈpɒsəbl/
noticeably ​
adv /ˈnəʊtɪsəbli/ erkennbar, zusehends, Their attitude towards us is noticeably less friendly.
spürbar
out of the question ​ /aʊt əv ðə ausgeschlossen, das kommt No, no, that’s out of the question.
phrase ˈkwestʃən/ nicht in Betracht
potentially /pəˈtenʃəli möglicherweise This view is having a potentially disastrous effect on the
disastrous ​phrase dɪˈzɑːstrəs/ katastrophal image of US brands.
profoundly /prəˈfaʊndli ˈwʌriɪŋ/ zutiefst beunruhigend A number of factors have all had a profoundly worrying
worrying ​phrase effect.
promote ​
v /prəˈməʊt/ fördern, propagieren Our employee policies promote diversity and equality.
refuse to budge ​ /rɪˈfjuːz tə bʌdʒ/ sich nicht vom Fleck I refuse to budge on this.
phrase rühren wollen, sich nicht
umstimmen lassen wollen
relatively stable ​ /ˈrelətɪvli ˈsteɪbl/ relativ stabil Non-American brands have remained relatively stable.
phrase
respect ​n /rɪˈspekt/ Achtung, Ansehen, She has the respect of all her team.
Respekt
say no to ​phrase /seɪ nəʊ tə/ ablehnen, nein sagen zu I have to say no to the new arrangement.
scandal ​
n /ˈskændl/ Affäre, Skandal Last year’s share-dealing scandal has damaged their
reputation.
share value ​n /ʃeə(r) ˈvæljuː/ Aktienwert The reduction in our share value is concerning.
significantly /sɪɡˈnɪfɪkəntli deutlich anders Europeans felt that their values were significantly different
different ​
phrase ˈdɪfrənt/ to American ones.
stay firm ​phrase /steɪ fɜːm/ standhaft bleiben I have to stay firm on this.
surprisingly ​
adv /səˈpraɪzɪŋli/ erstaunlich, überraschend The market conditions changed surprisingly quickly.
tolerance ​
n /ˈtɒlərəns/ Toleranz Our work environment is built on tolerance and
understanding.
underpin ​
v /ˌʌndəˈpɪn/ untermauern We have five core values that underpin the way we conduct
our business activities.
unexpectedly rapid ​ /ˌʌnɪkˈspektɪdli überraschend schnell, There’s been an unexpectedly rapid decline in interest.
phrase ˈræpɪd/ unerwartet schnell
what would you /wɒt wəd ju seɪ tə/ was würden Sie dazu sagen What would you say to doing a smaller run for us?
say to ​phrase …
willing ​
adj /ˈwɪlɪŋ/ gewillt, bereit, bemüht Yes, I’d be willing to prioritize that.

Unit 12
achievable ​adj /əˈtʃiːvəbl/ durchführbar, realisierbar The plan is achievable, there’s no question about it.
appeal to ​v /əˈpiːl tə/ ansprechen Soft drink advertising tries to appeal to the desire to be ‘cool’.
as I said before ​ /æz aɪ sed bɪˈfɔː(r)/ wie bereits erwähnt So, as I said before, our goals remain unchanged.
phrase
aspirational ​adj /ˌæspəˈreɪʃənl/ auf sozialen Aufstieg A larger percentage of US consumers are quite aspirational.
bedacht, karrierebewusst
association ​
n /əˌsəʊʃiˈeɪʃn/ Verbindung The advertising tends to reinforce an association between
young people and the product.
be tailored towards ​ /bi ˈteɪləd təˈwɔːdz/ maßgeschneidert für/auf The advertising was then tailored towards a created need.
phrase

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be taken in by ​ /bi ˈteɪkən ɪn baɪ/ hereingefallen sein, Are we taken in by these messages?
phrase getäuscht worden sein
become apparent ​ /bɪˈkʌm əˈpærənt/ sich zeigen, sich It’s become apparent that changes are required.
phrase abzeichnen
believe in ​v /bɪˈliːv ɪn/ glauben an We’re committed and we believe in what we do.
buy into ​phr v /baɪ ˈɪntə/ sich einlassen auf, sich Young people are keen to buy into this image.
anschliessen, glauben an
call on ​v /kɔːl ɒn/ appellieren an, jdn. I’m calling on you to support this.
ersuchen
can’t afford to ​ /kɑː(r)nt əˈfɔːd tə/ sich nicht leisten können We can’t afford to miss this opportunity.
phrase
come across ​phr v /kʌm əˈkrɒs/ rüberkommen, zum What comes across from talking to you is a clear vision.
Ausdruck kommen
consumer profile ​n /kənˈsjuːmə(r) Verbraucherprofil, Advertising differs around the world because of the diverse
ˈprəʊfaɪl/ Konsumentenprofil consumer profile.
consumption ​n /kənˈsʌmpʃn/ Konsum Clever marketing promoted the consumption of mobile
phones.
essential ​
adj /ɪˈsenʃl/ unerlässlich, unverzichtbar, It’s also essential that we make these changes stick.
wesentlich
exploitative ​adj /ɪkˈsplɔɪtətɪv/ ausbeuterisch Advertisers use exploitative strategies to hook consumers.
generate demand /ˈdʒenəreɪt dɪˈmɑːnd Nachfrage erzeugen nach It’s the advertisers’ job to generate demand for the product.
for ​
phrase fə(r)/
give consideration /ɡɪv kənˌsɪdəˈreɪʃn erwägen, Beachtung Please give serious consideration to this proposal.
to ​
phrase tə/ schenken, nachdenken
über
hold out for ​phr v /həʊld aʊt fə(r)/ warten auf I’m holding out for a better offer.
important to /ɪmˈpɔːtnt tə es ist wichtig, an etw./jdn. Having said that, it’s important to remember the customer.
remember ​phrase rɪˈmembə(r)/ zu denken
live up to ​phr v /lɪv ʌp tə/ gerecht werden, Ehre The target group aspires to live up to the celebrity’s image.
machen
market penetration ​ /ˈmɑːkɪt Marktdurchdringung Market penetration of luxury items is relatively slow.
n ˌpenɪˈtreɪʃn/
materialistic ​adj /məˌtɪəriəˈlɪstɪk/ materialistisch Danes aren’t showy or materialistic.
miss out on ​phr v /mɪs aʊt ɒn/ verpassen, versäumen We could be missing out on a great opportunity.
motivational ​adj /ˌməʊtɪˈveɪʃənl/ motivierend, anregend They use motivational language to persuade the consumer.
on balance ​phrase /ɒn ˈbæləns/ unter dem Strich You could argue against it, but on balance it’s the least worst
option.
pick up on ​phr v /pɪk ʌp ɒn/ bemerken The agency have picked up on several potential problems.
play on ​v /pleɪ ɒn/ ausnutzen, sich zunutze Advertisers subconsciously play on our emotions.
machen
put across ​phr v /pʊt əˈkrɒs/ verständlich machen, Advertisers put across this message by using images.
vermitteln
status anxiety ​n /ˈsteɪtəs æŋˈzaɪəti/ Statusangst Advertisers are focusing on the consumer’s status anxiety.
tap into ​phr v /tæp ˈɪntu/ zunutze machen The images used tap into our fears of becoming an outsider.
thoroughly ​
adv /ˈθʌrəli/ voll und ganz I thoroughly enjoyed your talk.
unique selling /juˈniːk selɪŋ pɔɪnt/ Alleinstellungsmerkmal They don’t need to focus too much on the product’s USP.
point (USP) ​n
very much hope ​ /ˈveri mʌtʃ həʊp/ inständig hoffen I very much hope that things will turn out well.
phrase
well received ​adj /wel rɪˈsiːvd/ gut angekommen (Idee, I was hoping it would be well received.
Rede, Buch)
worthwhile ​adj /ˌwɜːθˈwaɪl/ lohnend, der Mühe wert It was a very worthwhile meeting.
A002461

Business Result Second Edition Advanced German Wordlist 17

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