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    Franchisee - Samocha - Stories Around Chai PDF

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    ankur comix
    Samocha is a tea boutique/café chain founded in 2017 that currently operates 4 owned stores and 2 franchised stores. It serves a wide range of regular, premium and exotic teas along with snacks. Samocha aims to have 15 outlets by the end of 2020-2021 and is seeking franchisees for tier 2 and tier 3 cities. The franchise offers low investment and high returns. It provides training, marketing support, and an operating manual to ensure franchisees can efficiently manage store operations. The kiosk model requires an investment of INR 4-5 lakh with a 9-12 month payback period while the mini cafe requires INR 7-9 lakh with a 15-18 month payback period.

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    Franchisee - Samocha - Stories Around Chai PDF

    Uploaded by

    ankur comix
    90 views3 pages
    Samocha is a tea boutique/café chain founded in 2017 that currently operates 4 owned stores and 2 franchised stores. It serves a wide range of regular, premium and exotic teas along with snacks. Samocha aims to have 15 outlets by the end of 2020-2021 and is seeking franchisees for tier 2 and tier 3 cities. The franchise offers low investment and high returns. It provides training, marketing support, and an operating manual to ensure franchisees can efficiently manage store operations. The kiosk model requires an investment of INR 4-5 lakh with a 9-12 month payback period while the mini cafe requires INR 7-9 lakh with a 15-18 month payback period.

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    Franchisee - Samocha -Stories Around Chai.pdf

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    Samocha is a tea boutique/café chain founded in 2017 that currently operates 4 owned stores and 2 franchised stores. It serves a wide range of regular, premium and exotic teas along with snacks. Samocha aims to have 15 outlets by the end of 2020-2021 and is seeking franchisees for tier 2 and tier 3 cities. The franchise offers low investment and high returns. It provides training, marketing support, and an operating manual to ensure franchisees can efficiently manage store operations. The kiosk model requires an investment of INR 4-5 lakh with a 9-12 month payback period while the mini cafe requires INR 7-9 lakh with a 15-18 month payback period.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    90 views3 pages

    Franchisee - Samocha - Stories Around Chai PDF

    Uploaded by

    ankur comix
    Samocha is a tea boutique/café chain founded in 2017 that currently operates 4 owned stores and 2 franchised stores. It serves a wide range of regular, premium and exotic teas along with snacks. Samocha aims to have 15 outlets by the end of 2020-2021 and is seeking franchisees for tier 2 and tier 3 cities. The franchise offers low investment and high returns. It provides training, marketing support, and an operating manual to ensure franchisees can efficiently manage store operations. The kiosk model requires an investment of INR 4-5 lakh with a 9-12 month payback period while the mini cafe requires INR 7-9 lakh with a 15-18 month payback period.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 3

    Commenced Operations in: 2017

    Owned Stores: 4 | Franchised Stores: 2

    Brand Profile

    As they say, when there’s tea, there’s hope.

    Samocha: Stories around chai is tea boutique/café chain which serves wide range of regular,
    premium and exotic teas along with great variety of snacks that go well together.

    Founded by team which comprises of management graduates and engineers, having worked across F&B,
    Banking and Construction sector, Samocha has gained immense popularity in the current city of
    operations, liked by people of all age and income groups.

    With aim of 15 Outlets by end of FY 2020-21, we are looking for franchisees in tier 2 and tier 3 cities on
    Franchise Owned – Franchise Operated (FOFO) Basis.

    Why Partner with us

    • Expertise in brewing tea


    • Range of 40+ affordable and premium teas sourced from best known tea estates across the
    country & outside and wide range of Snacks for everyone
    • Low Investment and High Returns Model
    • Focus on healthy food and beverages too
    • Well known presence on various F&B Platforms like Zomato /Swiggy etc.
    • Profitable from first week of operations
    • Expert training for franchise staff
    • Quality support from management as and when required
    • Rated among top cafes in the current city of operations
    • Easy to handle model / No expert chefs required
    • Standard Franchise Agreement for 5 years , with option to renew
    • Continuous up-gradation of menu items based on changing market and customer preferences
    • No business experience required for franchise partner

    Samocha Ventures Private Limited


    Registered Office: 112/245-B , Swaroop Nagar , Kanpur , Uttar Pradesh , PIN Code- 208002
    CIN: U55101UP2019PTC116530 W: www.samocha.co E: contactus@samocha.co
    Preferred Partner / Franchisee Profile

    • Interest in F&B Sector


    • Drive and Passion to run the business
    • Willingness to launch a business with a reputed establishment

    Support

    • Assistance in obtaining required registrations / licenses


    • Assistance in site selection and site assessment
    • Store layout design and setup
    • Procurement of equipments
    • Training for staff to ensure standard taste of the brand (At franchise partner location)
    • Operational support for sourcing raw material and other supplies
    • Marketing and Promotions on online and offline channels
    • Detailed operating manual for efficiently managing store operations
    • Expert guidance from Head Office to franchisee in opening and operating the franchise
    • Current IT systems being used (POS / Inventory Management Module, CCTV Monitoring etc)
    included in all the franchise models

    Financials
    Model 1: Samocha –Go (Kiosk )
    Space Requirement / Floor Area 150 Sq Ft (Commercial Space)
    Unit Franchisee Fee INR 1.5 Lac + GST
    Master Franchisee Fee INR 2.5 Lac + GST (City Level)
    Investment (excluding franchise fee) INR 4-5 Lac (excluding civil work)
    ROI Period / Payback Period 9-12 Months
    Royalty on Sales 5 % (No royalty for first 6 months from store opening)
    Electricity Requirements 5 KW with Power Backup
    Agreement Period 5 Years
    Is the agreement renewable? Yes

    Samocha Ventures Private Limited


    Registered Office: 112/245-B , Swaroop Nagar , Kanpur , Uttar Pradesh , PIN Code- 208002
    CIN: U55101UP2019PTC116530 W: www.samocha.co E: contactus@samocha.co
    Model 2: Samocha –Mini (Mini Cafe)
    Space Requirement /Floor Area 250-300 Sq Ft (Commercial Space)
    Unit Franchisee Fee INR 2 Lac + GST
    Master Franchisee Fee INR 3 Lac + GST (City Level)
    Investment (excluding franchise fee) INR 7-9 Lac (excluding civil work)
    ROI Period / Payback Period 15-18 Months
    Royalty on Sales 5 % (No royalty for first 6 months from store opening)
    Electricity Requirements 7 KW with Power Backup
    Agreement Period 5 Years
    Is the agreement renewable? Yes

    Model 3: Samocha –Prime (Large Cafe)


    Space Requirement / Floor Area 500-800 sq ft (Commercial Space)
    Unit Franchisee Fee INR 3 Lac + GST
    Master Franchisee Fee INR 5 Lac + GST (City Level)
    Investment (excluding franchise fee) INR 12-16 Lac (excluding civil work)
    ROI Period / Payback Period 18-24 Months
    Royalty on Sales 5 % (No royalty for first 6 months from store opening)
    Electricity Requirements 8-10 KW with Power Backup
    Agreement Period 5 Years
    Is the agreement renewable? Yes

    Expansion Locations: PAN India

    Samocha Ventures Private Limited


    Registered Office: 112/245-B , Swaroop Nagar , Kanpur , Uttar Pradesh , PIN Code- 208002
    CIN: U55101UP2019PTC116530 W: www.samocha.co E: contactus@samocha.co

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