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    Opportunity Screening Matrix

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    allija koreen m. suba
    The document presents an opportunity screening matrix that scores potential opportunities on criteria like relevance, resonance, reinforcement of entrepreneurial interest, and responsiveness. It shows the company scoring itself highly on relevance, reinforcement of entrepreneurial interest, and responsiveness. The company believes focusing on being relevant and responsive to customers will increase customer loyalty and expects this will lead to great revenue from its new Capsule Coat product.

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    Opportunity Screening Matrix

    Uploaded by

    allija koreen m. suba
    2K views2 pages
    The document presents an opportunity screening matrix that scores potential opportunities on criteria like relevance, resonance, reinforcement of entrepreneurial interest, and responsiveness. It shows the company scoring itself highly on relevance, reinforcement of entrepreneurial interest, and responsiveness. The company believes focusing on being relevant and responsive to customers will increase customer loyalty and expects this will lead to great revenue from its new Capsule Coat product.

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    The document presents an opportunity screening matrix that scores potential opportunities on criteria like relevance, resonance, reinforcement of entrepreneurial interest, and responsiveness. It shows the company scoring itself highly on relevance, reinforcement of entrepreneurial interest, and responsiveness. The company believes focusing on being relevant and responsive to customers will increase customer loyalty and expects this will lead to great revenue from its new Capsule Coat product.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    2K views2 pages

    Opportunity Screening Matrix

    Uploaded by

    allija koreen m. suba
    The document presents an opportunity screening matrix that scores potential opportunities on criteria like relevance, resonance, reinforcement of entrepreneurial interest, and responsiveness. It shows the company scoring itself highly on relevance, reinforcement of entrepreneurial interest, and responsiveness. The company believes focusing on being relevant and responsive to customers will increase customer loyalty and expects this will lead to great revenue from its new Capsule Coat product.

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    © All Rights Reserved
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    Table 7

    Opportunity Screening Matrix

    Very Very Sample


    Criteria High Average Low Score
    High Low Weight

    Opportunity Screening Grid for each Opportunity

    Rating 5 4 3 2 1 Weight Score

    Relevance 5 1 9

    Resonance 3 1 6

    Reinforcement 10

    of
    5 1
    Entrepreneurial

    Interest

    Revenues 4 2 7

    Responsiveness 5 1 8

    The table above is showing the opportunity matrix of the company by scoring itself for the

    enterprise’s prediction on how the customers shall react upon seeing the product. By being a

    relevant and a responsive company can affect consumer’s loyalty to the company’s product and to

    the company itself.

    The enterprise ensures to do all things to keep the good relationship of the company to

    loyal customer by keeping these qualities lived within at all times. As good entrepreneurs, the

    company and the man power make sure to reinforce entrepreneurial interest at a very high level.
    With these, company expects great revenue within the period of manufacturing and that the target

    customers love buying from the company’s Capsule Coat.

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