E Business Plan
E Business Plan
E Business Plan
Submitted by:-
Akhil nigudkar
Im-2k7-09
MBA(ms)5yrs 7 th
sem
A business plan?
A formal business plan is a detailed document that
usually follows a standard format. Formal business
plans are a necessity for securing outside funding for a
business, including loans and private capital. Formal
business plans include an appendix area that contains
important supporting documents.
Comparison of two matrimonial
websites there marketing
strategies
About shaadi.com
Shaadi.com, the world's oldest and most successful matrimonial
service, has been trusted since 1996 by people all over the world to
help them find their soulmates . Today, hundreds of thousands of
people have met their life partners through our revolutionary
matchmaking service and countless others have made some very
special friends.
Mission
The mission of Shaadi.com Matrimonials is to provide people with a superior
matchmaking experience by expanding the opportunities available to meet
potential life partners and build fulfilling relationships. We strive to do this
through superior technology, in-depth research, valuable matrimonial content
& services, and above all the highest quality of customer service delivered with
a sense of warmth, understanding, respect, and company spirit.
Business model of shaadi.com
The business model of shaadi.com is B2C and c2c
model .
There are around 501-1000 employees working
daily for the company
with Annual Total Turnover of 10-100 Crore
The website is owned by People Interactive India
(Shaadi.Com)
Sales and promotion strategy of shaadi.com
They have a partnership with twitter and facebook to
offer exciting services to the consumer
Shaadi.com Bharatmatrimony.com
Strict Profile Screening
caters to all your wedding needs
Systems
Search technology
helps you plan your dream
Relevant Matches honeymoon
Technology
Security & Privacy pre-marital and marital
Controls counseling
relationship blog
Weaknesses
Shaadi.com Bharatmatrimony.com
shaadi is more popular
BH certainly has way more
website then BH
number of profiles then
Shaadi.com
There name is short and
BH is more popular then shaadi in simple and most relevant
south india Without registering on their
site you are able to view 50
BharatMatrimony has the feature pages of profiles
of both, Block and Ignore,
something which shaadi lacks
Payment mode and membership
cost
Shaadi.com Bharatmatrimony.com
In your first visit to Shaadi.com you might not be able
Classic Super Package:
to find the Paid Membership page. You’ll be able to
3 months – Rs 2290
find the link once you spend some more –time
6 months on the
Rs 3890
site or register a free profile. 9 months – Rs 4990
12 months (Platinum) for Rs. 4250Classic Plus Package:
3 months – Rs 1990
6 months – Rs 3390
6 months (Diamond) for Rs. 2655 9 months – Rs 4340
Classic Package:
3 months – Rs 1590
3 months (Gold) for Rs.1595 6 months – Rs 2690
Bold Listing – for only Rs. 459 9 months – Rs 3440
Note: shaadi.com also provides money
back guarantee to the customers.
New e-business plan
Shagun.com
Advertising
Lead Generation
Subscription
E-Commerce
Sales Promotion
We will advertise on other websites.