More than 95% of new products launched by established brands flop when they hit the market. Odds are, they didn't have a good director of product marketing. 🤷 Here's how a director of #ProductMarketing could become a part of your brand’s success story. https://lnkd.in/gD6UfRnZ
Draft.dev
Writing and Editing
Chicago, Illinois 2,046 followers
Content Creation Agency for Technical Companies
About us
We are a content creation agency for technical companies. Draft.dev helps Marketing and Developer Relations teams in tech businesses drive awareness, capture leads, and build trust. With a track record of predictably creating demand, our content strategists help implement proven frameworks that drive traffic and inbound leads from technical audiences. We help you build credibility and trust with your technical audiences through a consistent stream of high-quality content, tailored specifically to their needs and interests.
- Website
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https://draft.dev
External link for Draft.dev
- Industry
- Writing and Editing
- Company size
- 11-50 employees
- Headquarters
- Chicago, Illinois
- Type
- Privately Held
- Founded
- 2020
- Specialties
- writing, editing, technical writing, blogging, technical content marketing, and content strategy
Locations
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Primary
Chicago, Illinois, US
Employees at Draft.dev
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Karl Hughes
Former CTO turned marketer and agency owner.
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Ben Force
Senior Software Engineer | 6x AWS Certified
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Annika Puura
Operations & Account Manager | Connecting smooth back-end operations with great client experiences.
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Keanan Koppenhaver
Helping agencies use AI tools and workflows to save time and money
Updates
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Technical content that generates leads needs strategy. Draft.dev's Lead Gen Package provides: • Strategic content • Comprehensive campaigns • Optimized landing pages • Targeted content for developer audiences. Learn more: https://lnkd.in/gS7caU4M
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Want to find a good platform to advertise your tech business? Newsletters are one of the most effective ways to reach a savvy audience (especially in #DeveloperMarketing). 📰 We've collected a list of great developer newsletters to get you started: https://lnkd.in/gPmhZXe3
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Converting technical audiences takes expert content—Earthly proved it. With Draft.dev, they scaled high-quality blog posts, hit top 3 rankings, 1.5K daily visitors & a 6% conversion rate. Real expertise = real results. See more: https://lnkd.in/gAh8xF8N
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How do you make your technical documentation consistent? 🤔 A #TechnicalWriting guide, of course! This should set communication standards for all tech documents you produce and give much-needed structure to writers. Here are 10 different styles to know: https://lnkd.in/gqDqdVA2
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Building a content strategy for devs takes specialized expertise—something Status Hero found with Draft.dev. The result? 211% more blog traffic & 40+ hours saved per week. See the case study: https://lnkd.in/g-XDwdDT
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Finding writers with technical expertise like Kubernetes is tough—unless you know where to look. Loft Labs partnered with Draft.dev, growing blog traffic 4x and securing #1-4 Google rankings. Learn more: https://lnkd.in/gdsThfMm
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Draft.dev reposted this
AI Overviews now intercept up to 60% of search traffic, separating impressions from clicks. Our new guide explains how to adapt your content strategy to capture leads and drive revenue in the era of AI Overviews and zero-click content. Step-by-step, learn how to build a successful Content Engine.
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Product marketing specialists aren’t as one-dimensional as you may think. In fact, there’s a wide variety of tasks and skills these pros need to get the job done right (especially in tech). So what exactly do #ProductMarketers do? 🤔 Let’s break it down: https://lnkd.in/gGJby6rF
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Free, high-quality content builds trust with developers. Developer blogs help: • Build credibility • Improve SEO • Create shareable assets • Provide sales materials • Consistency & quality are key. Learn more: https://lnkd.in/gY9S5Bpd