David Bornstein
Born
Montreal, Canada
Twitter
More books by David Bornstein…
“Poverty is not only a lack of money, it's a lack of sense of meaning.”
― How to Change the World: Social Entrepreneurs and the Power of New Ideas
― How to Change the World: Social Entrepreneurs and the Power of New Ideas
“An idea is like a play. It needs a good producer and a good promoter even if it is a masterpiece. Otherwise the play may never open; or it may open but, for a lack of an audience, close after a week. Similarly, an idea will not move from the fringes to the mainstream simply because it is good; it must be skillfully marketed before it will actually shift people's perceptions and behavior.”
― How to Change the World: Social Entrepreneurs and the Power of New Ideas
― How to Change the World: Social Entrepreneurs and the Power of New Ideas
“Over the past century, researchers have studied business entrepreneurs extensively..
In contrast, social entrepreneurs have received little attention. Historically, they have been cast as humanitarians or saints, and stories of their work have been passed down more in the form of children's tales than case studies. While the stories may inspire, they fail to make social entrepreneurs' methods comprehensible. One can analyze an entrepreneur, but how does one analyze a saint?”
― How to Change the World: Social Entrepreneurs and the Power of New Ideas
In contrast, social entrepreneurs have received little attention. Historically, they have been cast as humanitarians or saints, and stories of their work have been passed down more in the form of children's tales than case studies. While the stories may inspire, they fail to make social entrepreneurs' methods comprehensible. One can analyze an entrepreneur, but how does one analyze a saint?”
― How to Change the World: Social Entrepreneurs and the Power of New Ideas
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The Seasonal Read...: Winter Challenge 2011: Reading Plans | 44 | 324 | Jan 17, 2012 08:52PM |
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