Beverage Industry Magazine

group of young people drinking at a restaurant

CPG brands, retailers adapting to Generation Z, Alpha needs

Technology entices Gen Z, while Gen Alpha sees direct spending impact grow

February 7, 2025

As consumers look to cut sugar intake, Zevia PBC aims to ensure its natural sodas are affordable and accessible to all consumers.

Worker retention needs highlight importance of career growth

Communication, positive work environment vital for warehouse, distribution employee retention

Jessica Jacobsen

January 23, 2025

The complex employment environment has left warehouse and distribution managers challenged to retain quality workers. Although competitive compensation and comprehensive benefits packages are important, experts note they are not enough on their own.

Global demand for automated storage and retrieval systems on the rise

ASRS solutions address labor challenges, drive efficiency

Lauren Sabetta

January 29, 2025

The use of automated storage and retrieval systems (ASRS) are leading to substantial productivity gains for manufacturers and distributors, experts note.

Sweet colorful tropical cocktail with pitaya or dragon fruit, lime and mint. Martini alcohol pitahaya fruit drink over light tile background copy space

Beverage-makers turn to exotic fruits to satisfy consumers’ cravings

Exotic fruits help unique beverage formulations stand out on shelves

Chloe Alverson

January 17, 2025

Beverage-makers are utilizing exotic fruits to appeal to consumer trends and create exciting flavor profiles.

Dirty Shirley sees success within competitive RTD market

Ready-to-drink cocktail brand plays on nostalgia, premiumization trends

Chloe Alverson

January 16, 2025

Adam Kost, founder and CEO of Dirty Shirley, talks brand history and future plans.

Beverage-makers aim to deliver taste, functionality in prebiotic and probiotic drinks

Brands ‘tap into trends’ to deliver on consumer desire

Chloe Alverson

January 22, 2025

Beverage brands are leveraging consumer interest in gut health with probiotic and prebiotic offerings.

Changes in consumption habits prompt shifts in wine category

Generation Z, non-alcohol growth impact on wine market increases

Jessica Jacobsen

January 27, 2025

The U.S. wine market is feeling the pressure as beverage alcohol contends with changing consumption habits and attempts to appeal to younger legal drinking age (LDA) consumers.

Consumer demand prompts beverage innovations that support cognitive health

Mood, focus-enhancing benefits among attributes consumers seek in beverages

Lauren Sabetta

February 7, 2025

With more interest in the brain-body connection, consumers increasingly are seeking beverage solutions that not only support cognitive health, but also mental and emotional well-being.

Gen Z is the most difficult age group to recruit for your fleet team

Mentorships, supportive environments key to luring Gen Z to CDL careers

Jeff Cioletti

February 3, 2025

Bringing Generation Z into the CDL career world has been met with challenges, but companies can change that with the right incentives.

Mixed group of friends talking and drinking

Diageo identifies socializing trends in new global report

Moderate drinking, forming deeper connections among key findings

Lauren Sabetta

January 20, 2025

Diageo, maker of Johnnie Walker, Don Julio Tequila and Guinness, unveiled its annual global trends report which analyzes why and how consumers will socialize during the next year.

a person is taking a bottle of wine ordered on the internet out of a delivery box

Beverage alcohol sectors highlight potential unintended consequences from tariffs

WSWA shares data on impact import levies could have on wine and spirits

Jessica Jacobsen

January 21, 2025

As these beverage alcohol markets grapple with challenges, manufacturers and wholesale distributors also are bracing for the potential of tariffs.

Old Forester 1924, 1910 Extra Old

January 22, 2025

Old Forester announced the return of Old Forester 1924 and Old Forester 1910 Extra Old.

Odwalla introduces new line of juices, smoothies

New beverage portfolio focuses on simplicity and transparency

Staff Beverage Industry

January 7, 2025

Los Angeles-based Odwalla is making waves in 2025 with the launch of an exciting and fresh new line of juices and smoothies. Backed by Grupo Jumex, Mexico City, Odwalla aims to deliver an elevated beverage experience for health-conscious consumers across the United States.

Luxardo Aromatic Infused Cocktail Bitters

January 6, 2025

Luxardo, an artisanal liqueur producer known for creating essential ingredients for modern and classic cocktails, introduced Luxardo Aromatic Infused Cocktail Bitters.

STIIIZY Seltzers

January 17, 2025

STIIIZY, a top-selling cannabis brand, debuted STIIIZY Seltzers, a new line of hemp infused canned beverages designed to uplift your spirits.

Mash Gang non-alcohol beer

January 8, 2025

Mash Gang, an award-winning UK brewery debuted three non-alcohol (NA) beers in the United States: Glug, Journey Juice, and for a limited time only, Lesser Evil.

Tequila Don Ramón Luis Miguel collection

January 15, 2025

Tequila Don Ramón announced the launch of a special edition tequila collection signed by iconic musical artist and owner of the brand, Luis Miguel.

Saint James Iced Tea x The White Lotus.png

The White Lotus Limited Edition Mango Organic Black Tea by Saint James

January 16, 2025

Saint James Iced Tea announced the launch of a new, limited edition flavor inspired by the award-winning HBO Original Series The White Lotus: The White Lotus Limited Edition Mango Organic Black Tea by Saint James.

Stella Rosa Chocolate Hazelnut Cream Liqueur

January 7, 2025

Stella Rosa, a brand of Riboli Family Wines, is shaking up the cream liqueur category with the launch of its new Chocolate Hazelnut Cream Liqueur.

Jones Soda releases limited-edition Sonic labels

Staff Beverage Industry

January 10, 2025

Coinciding with Paramount Pictures’ “Sonic the Hedgehog 3” film, Jones Soda released a limited-edition line of sodas with labels featuring Sonic, Knuckles, Tails and their adversary Shadow.

TÖST Beverages reveals new can format

Staff Beverage Industry

January 9, 2025

TÖST Beverages is kicking off the new year with the debut of its signature sparkling beverages in convenient, ready-to-enjoy 250-ml cans.

New brand identity, packaging in store for ARIEL Vineyards

January 3, 2025

J. Lohr Vineyards & Wines announced a new brand identity and packaging of its alcohol-removed wine brand ARIEL Vineyards. The refreshed packaging will roll out in the first quarter of 2025.

Heavenly Tea Leaves rebrands with new green initiatives

January 2, 2025

Heavenly Tea Leaves, a premium whole leaf teas and botanicals brand, has redesigned its packaging for an elegant and sleek new look.

young woman reads nutrition label on dairy product in supermarket

Shrink, stretch labels modernize beverage packaging

Manufacturers make strides to meet sustainability demands

Lauren Sabetta

January 28, 2025

Combining functionality, durability and aesthetics, experts highlight how stretch and shrink sleeve labels can ensure product safety, and the impact they are making on store shelves.

Beverage Industry Magazine

2025 February

Cover Story

CPG brands, retailers adapting to Generation Z, Alpha needs

Features

Worker retention needs highlight importance of career growth

Global demand for automated storage and retrieval systems on the rise

Beverage-makers turn to exotic fruits to satisfy consumers’ cravings

Dirty Shirley sees success within competitive RTD market

Beverage-makers aim to deliver taste, functionality in prebiotic and probiotic drinks

Changes in consumption habits prompt shifts in wine category

Consumer demand prompts beverage innovations that support cognitive health

Columns

Gen Z is the most difficult age group to recruit for your fleet team

Diageo identifies socializing trends in new global report

Beverage alcohol sectors highlight potential unintended consequences from tariffs

New Products

Old Forester 1924, 1910 Extra Old

Odwalla introduces new line of juices, smoothies

Luxardo Aromatic Infused Cocktail Bitters

STIIIZY Seltzers

Mash Gang non-alcohol beer

Tequila Don Ramón Luis Miguel collection

The White Lotus Limited Edition Mango Organic Black Tea by Saint James

Stella Rosa Chocolate Hazelnut Cream Liqueur

Packaging News

Jones Soda releases limited-edition Sonic labels

TÖST Beverages reveals new can format

New brand identity, packaging in store for ARIEL Vineyards

Heavenly Tea Leaves rebrands with new green initiatives

Shrink, stretch labels modernize beverage packaging

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