Willy BOGNER GmbH, based in Munich, is an internationally successful lifestyle company and the leading provider of exclusive sports fashion, luxurious sportswear and designer fashion. The company appears in over 50 countries with the BOGNER (Woman, Man, Sport, Kids) and FIRE+ICE brands as well as licenses. The company, which has existed since 1932, is led by Gerrit Schneider, owner is Willy Bogner.