China Highlights, the award-winning and best-rated tour company for personalized travel in China, proudly holds over 10,000 reviews with a 98.8% 5-star rating on trusted platforms like TripAdvisor and Trust Pilot.
Honored as China's Leading Tour Operator by the World Travel Awards, we are experts in customizing and best-rated in delivering personalized China exploration, ensured by our company-managed local services across China.
With expanding horizons as Asia Highlights and Global Highlights, we are dedicated to providing personalized and stress-free travel services globally, creating travel highlights that paint beautiful memories.
Our commitment to outstanding service is reflected in impressive statistics.
- 10,000+excellent reviews
- 98.8%customer satisfaction
- 10,000+customers annually
- 25+years' experience
Experts in Customizing Your Trip
Guaranteed Satisfaction on the Ground
In contrast to companies that only focus on tour planning, we not only tailor your itinerary, but also ensure those itineraries become beautiful memories by our company-managed local services across China/Asia/the world.
- Only 20% of local guides can pass our selection for excellent ability.
- 80%+ of our 5-star rating reviews are about our guide service.
- Well-trained: Our guides receive systematic training at least twice a year.
- Satisfaction-driven: Your satisfaction is the core of our guide's performance evaluations.
- Cultural storytellers: Our guides are experts in bringing history and local culture to life.
- Barrier-free: They break language barriers for a seamless travel experience.
- 24/7 emergency support: They're always on call to assist for your peace of mind.
- We say "No" to 30-seat touristy coaches. Expect nothing less than clean, well-equipped small cars or vans, featuring safe comfortable seating, and air-conditioning.
- Enjoy 20% more space on your group's transportation, and ample space for you and your luggage.
- Reliable, helpful, non-smoking drivers are always ready to assist with your luggage.
What You Will Experience
- Not touristy.
- See authentic local culture and lifestyles.
- Don't be a bystander taking photos.
- Understand the culture by practicing it.
- Look beyond media portrayals and age-old buildings.
- Uncover real stories behind historical sights and understand New China.
Discover real reviews of Highlights Travel Family's best-rated service across trusted platforms.
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Beijing in a day
My partner found this company and booked with ease and no hassle. From start to finish we have been so looked after, upon arrival in Beijing after a train from Shanghai we were met by our guide Selinda. She has been amazing through out the day, flexible with times. She showed us the best place to get some food and then taking us to and from the Great Wall was filled with information and little facts. Plenty of time was given to explore the wall and then we were taken for some dumplings to revive us. Selinda made sure we were looked after and ensured we got back on the correct train. She made this trip so much less stressful and much more enjoyable. Would highly recommend this company for future use. more
Jan 2025, French-Biscuit14
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Great way to tour Beijing
My daughter and I toured Beijing with Selinda. She was prompt, professional, friendly, and helpful. We saw Tiananmen Square, the Forbidden City, and the Mutianyu Great Wall section. At each site she shared the history and offered suggestions of good places for pictures. She was attentive to us and made sure we had everything we needed. The driver was helpful and having him drop us off and pick us up was immensely helpful. We toured the Summer Palace with Jason and he also did a stellar job sharing interesting facts and information which gave us context and a greater appreciation of what we saw. Jason, like Selinda, did a splendid job suggesting good photo spots and always happily offered to take our picture for us. I highly recommend these two tour guides and the driver. This was a great way to see some of the tourist attractions in Beijing. more
Jan 2025, Chris
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Epic time in Beijing with Selinda Zhang
A huge shoutout to our most awesome tour guide Selinda Zhang!!! She is a walking talking encyclopaedia with a wealth of knowledge both historic and current. She made our visits to well preserved historical sites all the more interesting sharing architecture, literature, Chinese penmanship and poems to highlight the significance of each site we visited! She engages both adults and children and usually reticent kids were asking questions and learnt heaps about Beijing history this trip. We had an epic time in Beijing thanks to Selinda!! more
Jan 2025, Hwei ling C
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Our Awards
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