Justo Justo was a Filipino columnist and Pasay City Councilor. He was known as a flamboyant AIDS activist.

Early life

Panfilo C. Justo, widely known as Justo C. Justo or simply JJ, came from a poor family in the sitio of Manlumay, Leyte. He was born to Francisco Justo Sr. and Ma. Lourdes Milagros Cagoco on September 21, 1941. JJ sold local delicacies to support his elementary education. As a consistent honor student he graduated as valedictorian of the Barangay Palarao Elementary School. His father wanted him to become a lawyer, but after his early death JJ had to take care of his younger brother Francisco Jr. (Frank) and sister Edith.

Career

JJ enrolled at the Rizal Central Colleges in Pasay City to pursue his high school education. They left Leyte when he was in third year at the Calubian High School.

JJ sold roasted corn and lugaw to support his studies. He finished high school as Most Outstanding Graduate.

JJ's boyhood hobbies included sketching men’s and ladies apparel, writing both poetry and prose, including Visayan lyrics for popular American songs. His stepfather Cecilio Pamintuan, novelist and movie writer, gave JJ his first training in journalism. He was later encouraged and helped in his writing by novelists Rico Bello Omagap, Orlando Nadres and Pablo Gomez.