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Loops Lab, a self-described “music-centric collectible brand,” is planning its U.S. debut at Toy Fair from March 1-4. The company’s main product, the Loops Lab Stage, lets users gather their “Loops,” or band member figures, and combine their short sound loops to create their own unique melodies.

Each Loop belongs to a band, and the current roster includes up to four bands representing a different category of music: Lax Funkers, Space Mariners, 8-Bit All-Stars, and Drago Sonic. The company aims to inspire people to make their own music and bridge the gaps in understanding one another through the language of music.

The Loops Lab product line will be showing in the U.S. for the first time at the company’s booth on the Level 1 Exhibit Hall (No. 6369), so attendees can stop by and try out the music-making system at the convention. For more information on Loops Lab and its products, visit the company’s website.

About the author

Steph Szulborski

Steph Szulborski

Steph is an editorial assistant for The Toy Book, The Toy Insider, and The Pop Insider. She has a master's in Creative Publishing and Critical Journalism from The New School, and is passionate about the importance of play and having fun! When she's not at the office, you can find her tending to her window sill garden of carnivorous plants, hosting craft nights with friends, shiny hunting Pokemon, or showing off goofy pictures of her dog, Chips.

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