Alicia Keys had a near-complete version of her debut album, Songs in A Minor, in the summer of 1998 when her label, Columbia Records, decided she should go in a different direction. Yes, she was a classically trained pianist and the rare 17-year-old prodigy who sang, wrote, arranged, and produced her own music, but maybe she could play piano less and be more like, say, Christina Aguilera? Maybe she could lose a little weight and show some skin, too?
“They wanted me, the tomboy from Hell’s Kitchen, to become the next teen pop idol,” Keys wrote in her memoir. The label had already brought in big-name producers to strip away the retro-soul sound that separated artists like Erykah Badu, D’Angelo, Maxwell, Jill Scott, and Keys from the stream of sex-driven R&B in the late-’90s. Keys found the recording process crushing and chose instead to partner with producer Kerry “Krucial” Brothers to create a dexterous blend of classical music and soul that merged young-adult melodrama with Beethoven. Columbia execs told her it sounded like one long demo.
The label was, of course, laughably wrong. Keys left Columbia in early 1999 to sign with Clive Davis at Arista Records and later his new label, J Records, where she could pilot her own vision. By November 2001, she had a No. 1 album and Rolling Stone had crowned her “The Next Queen of Soul.” By March 2002, she’d gone five-times platinum and won five Grammys, including Best New Artist and Song of the Year for her No. 1 hit “Fallin’.”
Songs in A Minor arrived amid the birth of iTunes and the sensual empowerment of Destiny’s Child. Britney Spears and JC Chasez’s boy band were on their third albums, and Usher was gaining momentum for 8701, about to crush pop music off rock-hard abs alone. Then came Keys with her self-produced, Chopin-inspired compositions about self-worth, survival, and practical pursuits of happiness. She sang of profound love and desire, emotional and career stability. But this was also a dark time. Songs in A Minor spent a third week atop the Billboard charts in the same week that Aaliyah’s self-titled album bowed at No. 2—just before the singer’s death and a month before 9/11. Keys found herself at the center of a pop landscape where she and India.Arie became the new ambassadors of neo-soul.
Keys’ accolades were much-deserved, but they were also rich with subtext. She was a biracial girl from New York who performed in crop tops and blazers and wore beads in her cornrows like Stevie Wonder. She subverted expectations of what a classical musician should look like in a genre associated with stately white composers in starchy suits. Keys played up the culture clash, often seeming to materialize on stage in leather Going Out tops, headscarves, and floor-length furs—and suddenly in front of a grand piano. On the intro of Songs in A Minor, “Piano & I,” she embraces her position as a star over an instrumental that builds from the operatic hum of Beethoven’s “Moonlight Sonata” to jolting drums. “I didn’t know I was here,” she says. “Do you know my name?”