| |  Online-Ressource |
|---|
| Titel: | Interpreting and translation for agri-food professionals in the global marketplace |
|---|
| Mitwirkende: | Peñuelas Gil, Isabel [HerausgeberIn]  |
|---|
| | Ortego Antón, Maria Teresa [HerausgeberIn] |
|---|
| Institutionen: | Walter de Gruyter GmbH & Co. KG [Verlag] |
|---|
| Verf.angabe: | edited by Isabel Peñuelas Gil and María-Teresa Ortego Antón |
|---|
| Verlagsort: | Berlin ; Boston |
|---|
| Verlag: | De Gruyter |
|---|
| E-Jahr: | 2024 |
|---|
| Jahr: | [2024] |
|---|
| Umfang: | 1 Online-Ressource (XV, 271 p.) |
|---|
| Schrift/Sprache: | In English |
|---|
| Ang. zum Inhalt: | Frontmatter |
|---|
| | Acknowledgements |
|---|
| | Contents |
|---|
| | Prologue |
|---|
| | Part I: Food, culture and translation |
|---|
| | An accessible translation-oriented analysis to assess pictogram comprehensibility in agri-food texts |
|---|
| | Chinese gastronomic nomenclature: Culture and translation |
|---|
| | Part II: Corpora |
|---|
| | The design of TorreznoTRAD: The semiautomatic Spanish-English writing and translation aid tool |
|---|
| | Rhetorical structure and promotional language in baked product descriptions: An English-Spanish contrastive analysis |
|---|
| | From corpora to a semi-automatic tool: The use of model lines for the development of TorreznoTRAD |
|---|
| | Contrastive study of translation techniques used in agri-food translation of food labelling: The product's name (Spanish-French) |
|---|
| | Part III: Translation and interpreting technology |
|---|
| | Interpreting for the agri-food sector: A gamified approach |
|---|
| | Is a San Jacobo a Cordon Bleu? Designing a virtual course in agri-food translation |
|---|
| | How can Google business profile translations impact a business: A case study |
|---|
| | Part IV: Terminology |
|---|
| | Online marketing of fresh fruit: A corpus based contrastive analysis (English & Spanish) of terminology related to texture |
|---|
| | Exploiting virtual corpora for the contrastive terminological analysis: a study applied to the agri-food sector (Spanish-English) |
|---|
| | Phraseology within the agri-food industry, torreznos and adobados: A corpus-based study |
|---|
| | Normalization of terminology in the agri-food and gastronomy sector: The case of Porterval |
|---|
| | Index |
|---|
| ISBN: | 978-3-11-110172-9 |
|---|
| | 978-3-11-110320-4 |
|---|
| Abstract: | In the context of an increasingly internationalized agri-food sector, this volume explores existing and new tools developed to help professionals with writing, interpreting and translating. Centered on the English-Spanish language pair, the contributions address a variety of terminology issues, the importance of intercultural understanding, the use of corpora, as well as the possibilities offered by automatic translation |
|---|
| DOI: | doi:10.1515/9783111101729 |
|---|
| URL: | kostenfrei: Resolving-System: https://doi.org/10.1515/9783111101729 |
|---|
| | kostenfrei: Verlag: https://www.degruyter.com/isbn/9783111101729 |
|---|
| | Cover: https://www.degruyter.com/document/cover/isbn/9783111101729/original |
|---|
| | DOI: https://doi.org/10.1515/9783111101729 |
|---|
| Schlagwörter: | (s)Agrobusiness / (s)Fachsprache / (s)Übersetzung / (s)Dolmetschen |
|---|
| Datenträger: | Online-Ressource |
|---|
| Dokumenttyp: | Aufsatzsammlung |
|---|
| Sprache: | eng |
|---|
| (Sekundärform): | Issued also in print |
|---|
| Bibliogr. Hinweis: | Erscheint auch als : Druck-Ausgabe: Interpreting and translation for agri-food professionals in the global marketplace. - Berlin : De Gruyter, 2024. - XIII, 271 Seiten |
|---|
| | Erscheint auch als : print |
|---|
| Sach-SW: | LANGUAGE ARTS & DISCIPLINES / Translating & Interpreting |
|---|
| K10plus-PPN: | 187632015X |
|---|
| |
|
|---|
| | |
|---|
| Lokale URL UB: |  Zum Volltext |
|---|
Interpreting and translation for agri-food professionals in the global marketplace / Peñuelas Gil, Isabel [HerausgeberIn]; [2024] (Online-Ressource)