Highlighted in this issue nhs-r-community/NHSRtheme#36 by @anyaferguson we can only use the logo in pkgdown if NHS-R Community is listed as a certain role in the description file of packages. either maintainer ("cre"), author ("aut") or funder ("fnd"). Which would be the best option? It is currently only copyright holder ("cph") in some packages.
This is open to discussion and then once agreed will be added into the NHS-R Way book.