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Fortunato "Atoy" Gan Co Jr. (born October 15, 1951) is a Filipino former basketball player and coach who played 13 seasons in the Philippine Basketball Association, mostly with Crispa Redmanizers. Nicknamed "The Fortune Cookie" (a pun on his name and ethnicity) during his playing days, he was notable for his trademark turnaround fadeaway jump shot.[1] He is also a former politician and actor.

Atoy Co
Co in 2010
Member of the
Pasig City Council
from the 1st district
In office
June 30, 1998 – June 30, 2007
Personal details
Born (1951-10-15) October 15, 1951 (age 73)
Pasig, Rizal, Philippines
Basketball career
Personal information
Listed height6 ft 2 in (1.88 m)
Listed weight168 lb (76 kg)
Career information
CollegeMapúa
Playing career1975–1988
PositionShooting guard / point guard
Coaching career1989–1991, 2012–present
Career history
As player:
1972–1984Crispa Redmanizers
1985–1986Manila Beer Brewmasters
1987–1988Great Taste/Presto Ice Cream
As coach:
1989–1991Crispa 400
2012–2018Mapúa
Career highlights and awards
As player:

As head coach:

As commissioner:

  • 1st commissioner of the UNTV Cup (2013–present)

Collegiate and amateur career

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Co joined the Mapúa Cardinals in 1970 and played for the Mapúa team for three years. He was named the Most Valuable Player (MVP) during his first two years.[2] He also brought his wares with the old Crispa team in the MICAA.

Professional career

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Co first played in the PBA on April 22, 1975, scoring 34 points and leading Crispa to a 113-102 win over CFC, the team's first victory after starting the season with three straight defeats.

During his PBA stint, he played for the two-time grand slam champion Crispa Redmanizers from 1975 to 1984, with him as one of the team's top scorers. In 1976, he received the All-Filipino Sports Award for Basketball.

Post-PBA career

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Acting career

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Co ventured into television and films after his playing days were over, first as a co-host for the noontime show Student Canteen over at RPN (now RPTV), and started alongside action stars like Phillip Salvador in films such as Delima Gang in 1989. He made a career mostly out of playing supporting roles in films and television series.

Politics and other interests

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Co became a politician when he served as a long-time city councilor of Pasig from 1998 to 2007.[3] In 2010, he ran again as councilor and was successful in his reelection bid.[4]

He also operated a sports bar named Atoy's at Metrowalk, Pasig.[5]

Coaching career

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In 1989, Co became the coach of the Crispa 400 in the PABL, leading the team to two titles in 1990 and 1991.

He served as the head coach of his alma mater, the Mapúa Cardinals, from 2012 to 2018.[6][7]

Sports management career

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In 2013, Co became the first commissioner of the UNTV Cup, which is the first charity basketball league dedicated for public servants in the Philippines, an original concept by "Mr. Public Service" Daniel Razon.[8]

Coaching record

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Collegiate record

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Season Team Elimination round Playoffs
GP W L PCT Finish GP W L PCT Results
2013 MIT 18 2 16 .111 10th Eliminated
2014 MIT 18 4 14 .111 10th Eliminated
2015 MIT 18 12 6 .667 3rd 3 2 1 .667 Semifinals
2016 MIT 18 12 6 .667 3rd 1 0 1 .000 Semifinals
2017 MU 18 3 15 .167 10th Eliminated
2018 MU 18 6 12 .333 7th Eliminated
Totals 108 39 69 .361 4 2 2 .500 0 championships

Filmography

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Year Title Role Note(s) Ref(s).
1988 Bobo Cop
1989 Delima Gang Junior
1991 Uubusin Ko ang Lahi Mo Jun
1992 Boy Recto Damian Mendiola
2004 Pakners Police Officer
2010 My Amnesia Girl Tatay Diego

References

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  1. ^ Velasco, Bill. "Atoy's stories". www.philstar.com. Philippine Star. Retrieved December 29, 2014.
  2. ^ "Atoy Co is Mapúa Cardinals' new head coach". mapua.edu.ph/. Mapua Institute of Technology. Retrieved December 29, 2014.
  3. ^ Gorospe, Marjorie. "Life after PBA for the "Fortune Cookie"". www.inquirer.net. Philippine Daily Inquirer. Archived from the original on January 5, 2015.
  4. ^ Joble, Rey (May 11, 2010). "Guiao, 5 other sports celebs headed for victory in political bids". www.gmanetwork.com. GMA News. Retrieved December 29, 2014.
  5. ^ Henson, Joaquin. "Atoy rebuilds Mapua for future". www.philstar.com. Philippine Star. Retrieved December 29, 2014.
  6. ^ Payo, Jasmine (December 21, 2012). "Cards set to name Atoy Co as mentor". www.inquirer.net. Philippine Daily Inquirer. Retrieved December 29, 2014.
  7. ^ "NCAA: Mapua moving on from head coach Atoy Co". ABS-CBN News. November 9, 2018. Retrieved December 2, 2018.
  8. ^ "UNTV Cup Season 6 kicks off". UNTVweb.com. September 12, 2017. Retrieved December 24, 2018.