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Candy Crush Saga
Developer(s)	King
Platform(s)	Facebook (Adobe Flash), iOS, Android
Release	Facebook: April 12, 2012 iPhone/iPad: November 14, 2012 Android: December 14, 2012
Genre(s)	Puzzle

Candy Crush Saga is a match-three puzzle video game released by the developer King on April 12, 2012 for Facebook, and on November 14, 2012 for smartphones. As of March 2013, Candy Crush Saga surpassed FarmVille 2 as the most popular game on Facebook, with 46 million average monthly users.^[1][2] It is a variation on their browser game Candy Crush.^[3] Daily Mail claims that the high profitability of the game has prompted the UK Office of Fair Trading to push for guidelines on games with exploitative game mechanics.^[4] A major expansion to the game was launched in December 2013.

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This game is a variation of match-three games^[5] such as Bejeweled. Each level has a game board filled with differently coloured candies, and might contain obstacles. These different colours include the red jelly bean, the orange lozenge, the yellow lemon drop, the green square, the blue lollipop head, and the purple cluster. The basic move of this game is horizontally or vertically swapping the positions of two adjacent candies, to create sets of three (or more) candies of the same colour.

This game is separated into levels, and each level has its own requirements to complete. There are different types of games that different levels require you to complete, these consist of: target score levels, jelly levels, ingredient drop levels, timed levels, and candy order levels. The levels are divided by different episodes such as, Episode 1: Candy Town, Episode 2: Candy Factory, Episode 3: Lemonade Lake, and much more. The Facebook version of Candy Crush Saga currently has 515 levels and the smartphone versions of Candy Crush Saga currently have 485 levels.

Candy Crush Saga will sometimes require a player to unlock a level before it can be played. A player is required to unlock the next set of levels once they clear level 35. After that, Candy Crush Saga requires the same thing every 15 levels. A new set of levels can be unlocked by asking Facebook friends for help, or by paying money. The smartphone versions of Candy Crush Saga offers a feature where you can unlock a new set of levels by playing a set of three levels, so after you complete three quests you can go on to the next level. This feature is only enabled when the game is not connected to Facebook. You can only complete one quest a day. Once you complete a quest, Candy Crush Saga shows a timer that says you need to wait for 24 hours to play the next quest.

There is also a new campaign called Dreamworld. Tiffi is tired from helping all of the mascots and falls into a deep sleep. An owl, Odus, brings her to Dreamworld. Dreamworld currently has 65 levels.

The player is given a default maximum number of five lives. The player needs at least one life to play a level. If the player fails to complete a level, a life is deducted. Lives will regenerate at a rate of one life every 30 minutes. The player can also restore lives by asking Facebook friends for help, by paying Facebook credits or by paying money.

Special Candies are created when more than three candies of the same colour are matched together. Special Candies have special effects (e.g. clearing an entire row or column of candies) when they are cleared. Examples of Special Candies include Striped Candies, Wrapped Candies and Colour Bombs. A Colour Bomb, which appears to be a brown round candy with coloured pieces around it, forms when a player matches five in a row. A Striped Candy, a candy with a few stripes, horizontally or vertically, forms when a player matches four in a row. A Wrapped Candy, a candy that is wrapped in a package of the same colour, forms when a player makes five candies in a "T", "+" or "L" shape.

If a player tries to swap two adjacent Special Candies, it will generally create a special combination effect. If used effectively, these effects are much more powerful than the individual special candies' effects. For example, if you switch a Colour Bomb + Colour Bomb, it will clear all the candies on the board. If you switch a Striped Candy + Striped Candy, the blast will clear both horizontal and vertical rows, simultaneously. If you switch a Wrapped Candy + Wrapped Candy, it will produce a huge 8x8 explosion two times. If you switch a Colour Bomb + Striped Candy, all the candies of the same colour will turn into a striped candy itself and clear out a row, horizontally or vertically. If you switch a Wrapped Candy + Striped Candy, it will produce a big candy and will absorb everything in a 3x3 square, then it will clear out three rows, horizontally and vertically. If you switch a Colour Bomb + Wrapped Candy, the same colour candies as the wrapped candy will detonate, then when the board cools down, a random colour will be detonated again.

Obstacles or blockers appear in some of the levels. Obstacles have a wide variety of properties, and they are all designed to make it more difficult to complete a level. Examples of obstacles include chocolate that tries to slowly fill the entire game board, candy bombs in which a player has to get the same colour at least three in a row before the move count reaches zero; if it reaches zero, the bomb will explode and the game will end, and tornadoes that randomly destroy spaces on the game board. As you advance throughout the levels, many more difficult obstacles will appear: A chocolate Spawner - sometimes called chocolate fountains - creates chocolates and swallows any candy that is in their vicinity. The spawner creates a chocolate piece per move, unless you are able to break the pieces of chocolate during a switch. Another obstacle or benefit, is the Mystery Candy. These candies are the regular colours except they are elliptical-shaped and have a question mark on them. These candies provide special candies, boosters, or obstacles, when switched. Other common examples of obstacles are marmalade, meringue, chameleon candies, licorice swirls, and much more.

A booster is a single-use item that can be used to help the player complete a level. Boosters are usually bought with money, but can be earned throughout the game. Every level in Candy Crush Saga can be completed without the use of boosters^[6] and with the right Candy Crush strategy but the game difficulty ramp is designed to encourage the purchase of boosters.^[7] Examples of boosters include a Lollipop Hammer that can destroy any game square, and a Free Switch that can swap any two adjacent candies. Boosters are earned through gameplay and then must be purchased. Also, the Jelly Fish, looks like a candy fish which varies in colour, and when used, the Jelly Fish targets three candies at a time, eating it to help you achieve your goal. Another example is the coconut wheel, which, when switched with a candy, continues in that direction clearing all the candies in its path. All the boosters can also be used from the Daily Booster Wheel.

On this site http://candycrushowl.blogspot.com/ you can get information, tips and tricks and one special tool that work on PC and Phones.

In previous versions of Candy Crush Saga, a player could purchase charm items to help them complete a level. Charms were much more expensive than boosters, because charms could be used repeatedly. They can also be used for purchasing more lives within the game.

• Tiffi: Tiffi (short for Toffette) is the main character of the game. She is a blonde girl with pigtails. She is introduced to the first episode: Candy Town. She walks the player through the tutorial & will introduce the Jelly Levels. She travels around the game map, and helps others with their problems. In Sweet Surprise, after level 215, Mr. Toffee & the Easter Bunny will solve "Tiffi's Problem". In Savory Shores, she encounters her underwater twin.
• Mr. Toffee: Mr. Toffee is a tall man with orange hair. He helps the player when they first start playing Candy Crush Saga. He walks the player through the tutorial, introduce the "Target Score Levels" and powerup tip.

Candy Crush Saga had over ten million downloads in December 2012 alone.^[8]

Candy Crush Saga is popular on Facebook having more than 56 million likes on the application page. It is the most popular app on Facebook and the highest-grossing app in the Apple and Google app stores.^{[citation needed]}

The game makes an appearance in Psy's music video "Gentleman".^[9]

Candy Crush Saga has received particular attention in the Hong Kong media, with reports that one in seven Hong Kong citizens plays the game.^[10]

As of July 2013, it has been estimated that Candy Crush Saga has about 6.7 million active users and earns revenue of $633,000 per day in the US section of the iOS App Store alone.^[11] As of October 2013, Candy Crush is the third most popular free app and the highest grossing app in the Google Play store.^{[citation needed]}

As of November 2013 the game has been installed 500 million times across Facebook, iOS and Android.^[12]

In December 2013, King.com began running advertisements for Candy Crush Saga on Japanese television. Partially attributed to these advertisements, in the first week of December 2013, Candy Crush Saga jumped from a position outside the top-100 most-downloaded iPhone games in Japan to the No. 1 position on December 6th, 2013. "On Android, the game jumped from No. 83 on Nov. 30 to the No. 23 on the most-downloaded game on Dec. 4." ^[13]

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