setmaker

From set +‎ maker.

setmaker (plural setmakers)

1. A manufacturer of television sets.
   • 1958, Billboard, volume 70, number 40, page 16:

     CHICAGO — In conjunction with the debut of the Admiral dual channel stereophonic theater combination TV-stereo hi fi sets, the local setmaker is offering a starter library of five Mercury Long Plays to the consumer.

   • 1984, Industrial Marketing Digest, volume 9, page 132:

     Last issue IMD described how Mullard “sold” its AX TV tube to retailers in order to put pressure on setmakers to incorporate it in their products: a classic backsell.

• e-markets, meerkats