research-article

ISO 9241-11 and SUS Measurement for Usability Assessment of Dropshipping Sales Management Application

Authors:

Nik Azlina Nik Ahmad,

Nabilah Safra HasniAuthors Info & Claims

ICSCA '21: Proceedings of the 2021 10th International Conference on Software and Computer Applications

Pages 70 - 74

https://doi.org/10.1145/3457784.3457794

Published: 30 July 2021 Publication History

Abstract

The growth of digital marketing or e-commerce opens up opportunity and increase the possibilities for any individual to start a business. This fits the current trends where online shopping seems to be more comfortable to many people as it cuts the hassle, cost, and time. This study endorsed a mobile dropshipping sales management application and investigates its usability evaluation by assessing task performance and measuring their satisfaction using System Usability Scale (SUS). This study closely worked with actual users for the application assessment using ISO 9241-11 standard. A number of 17 dropshippers involved in the assessment, where the effectiveness (task completion rate), efficiency (time spent), and satisfaction using SUS instrument were performed. In general, the results disclose that the application has agreeably met the users’ satisfaction by passing the acceptable marginal level, but dissatisfied 11.8% of the participants, which in turn indicates that severe improvements are necessary. The approach used in this study indicates further research from multiple perspectives and contexts.

References

[1]

Kumar D & Raheja E. (2012), Business to Business (B2B) And Business to Consumer (B2C) Management, International Journal of Computers & Technology, Vol.3, No. 3, pp. 447-451.

[2]

Changkyu Park (2017). A Partial Backordering Inventory Model with a Drop-Shipping Option Under Purchase Dependence. Asia-Pacific Journal of Operational Research. 1750016, World Scientific Publishing Co. & Operational Research Society of Singapore. Vol. 34, No. 4 (2017).

[3]

Francisco J. Sánchez Vellvé* Sara Lorena Milla Burgos (2018). Dropshipping in e-commerce: The Spanish case. Esic Market Economics and Business Journal Vol. 49, Issue 2, May-August 2018, pp. 285-310.

[4]

Ahmad, N. A. N., and Kasirun, Z.M. (2011), ‘Elicitation strategies for Web application using activity theory. Journal of Advances in Computer Research. Volume 2, Number 3 (5), pp. 1-13 [online]. Available: https://www.sid.ir/en/Journal/ViewPaper.aspx?ID=260575

[5]

Nik Ahmad, N.A and S. A. Syed Zamri (2014). The cross platform application development adapted Spring framework to support front-end tendering services. 2014 International Conference on Computer, Communications, and Control Technology (I4CT), Langkawi, pp. 58-62.

[6]

ISO 9241-11:2018 (en) Ergonomics of human-system interaction — Part 11: Usability: Definitions and concepts.

[7]

Constantinos K. Coursaris, Wietske van Osch (2016). A Cognitive-Affective Model of Perceived User Satisfaction (CAMPUS): The complementary effects and interdependence of usability and aesthetics in IS design. Information and Management. Vol 53, No. 2. Pp. 252-264.

Digital Library

[8]

Sulaiman, S., Mahmood, A., & Khan, M. (2015). Understanding factors influencing user experience of interactive systems: a literature review. Journal of Engineering and Applied Sciences, 10 (23), 18175–18185.

[9]

Aaron Bangor, Philip Kortum, and James Miller (2009). Determining what individual SUS scores mean: adding an adjective rating scale. Journal of Usability Studies. Vol. 4, No. 3 (May 2009), pp. 114–123.

[10]

James R. Lewis (2018): Measuring Perceived Usability: The CSUQ, SUS, and UMUX, International Journal of Human–Computer Interaction.

[11]

James R. Lewis and Jeff Sauro (2018). Item benchmarks for the system usability scale. Journal of Usability Studies. (May 2018a), pp. 158–167.

[12]

James R. Lewis (2018b): The System Usability Scale: Past, Present, and Future, International Journal of Human–Computer Interaction.

[13]

Will T (2020), Measuring and Interpreting System Usability Scale (SUS). UIUX Trends. Available at : https://uiuxtrend.com/measuring-system-usability-scale-sus/. [Accessed on 14 August 2020].

[14]

Benaida, Mohamed & Namoun, Abdallah & Taleb, Ahmad. (2018). Evaluation of the Impact of Usability in Arabic University Websites: Comparison between Saudi Arabia and the UK. International Journal of Advanced Computer Science and Applications. 9. 10.14569/IJACSA.2018.090848.

[15]

Kuhnel, M., Seiler, L., Honal, A., & Ifenthaler, D. (2018). Mobile learning analytics in higher education: usability testing and evaluation of an app prototype. Interactive Technology and Smart Education, 15(4), 332–347.

[16]

Arain, A. A., Hussain, Z., Rizvi, W. H., & Vighio, M. S. (2016). Evaluating Usability of M-Learning Application in the Context of Higher Education Institute. Learning and Collaboration Technologies, 259–268.

Digital Library

[17]

Tipsword, M. L., White, P. S., Spaeth, C. G., Ittenbach, R. F., & Myers, M. F. (2017). Investigation of the Use of a Family Health History Application in Genetic Counseling. Journal of Genetic Counseling, 27(2), 392–405.

[18]

Nik Ahmad, N.A, Syed Dzulkarnain, S.N.S. (2020). Utilization of Gardner's Multiple Intelligence Theory for School Counselling System with Usability Testing. International Journal of Recent Technology and Engineering (IJRTE), Volume-8 Issue-6, pp. 2253 – 2260.

[19]

Pecorelli, N., Fiore, J. F., Kaneva, P., Somasundram, A., Charlebois, P., Liberman, A. S., Feldman, L. S. (2017). An app for patient education and self-audit within an enhanced recovery program for bowel surgery: a pilot study assessing validity and usability. Surgical Endoscopy, 32(5), 2263–2273.

[20]

Chiao, H.-M., Chen, Y.-L., & Huang, W.-H. (2018). Examining the usability of an online virtual tour-guiding platform for cultural tourism education. Journal of Hospitality, Leisure, Sport & Tourism Education, 23, 29–38.

[21]

Groth, A., and Haslwanter, D. (2016). Efficiency, effectiveness, and satisfaction of responsive mobile tourism websites: a mobile usability study. Information Technology and Tourism. Pp. 201-228.

[22]

V. Hovelaque,·L. G. Soler, & S. Hafsa, 2007). Supply chain organization and e-commerce: a model to analyze store-picking, warehouse-picking and drop-shipping. Springer-Verlag, 4OR (2007) 5:143–155

[23]

M. Khouja, & A.C. Stylianou (2009). A (Q, R) inventory model with a drop-shipping option for e-business. Omega, 37, pp. 896-908.

[24]

Yan-Kwang, C., Fei-Rung, C., Wen-Hsiang, L., Yueh-Chuen H. (2018). An integrated model for online product placement and inventory control problem in a drop-shipping optional environment. Computers & Industrial Engineering. CAIE 5053. S0360-8352(18)30027-5.

[25]

Hovealaque, V., Soler, L.G. & Hafsa, S. (2007). Supply Chain Organization and E-Commerce: A Model to Analyze Store-picking, Warehouse-picking and Drop-shipping. 4OR 5, pp. 143-155. https://doi.org/10.1007/s10288-006-0013-5.

Cited By

Machfudiyanto RRachmawati TLaksono NSoltani MPark C(2024)Development of Construction Safety Dashboard Based on Four-Dimensional Building Information Modeling for Fall Prevention: Case Study of Stadium Roof WorksBuildings10.3390/buildings1409288214:9(2882)Online publication date: 12-Sep-2024
https://doi.org/10.3390/buildings14092882
Hrytsenko КViunnik AHrytsenko A(2023)Development of a web-oriented system for the sale of goods using the dropshipping business modelEconomic Analysis10.35774/econa2023.01.073(73-82)Online publication date: 2023
https://doi.org/10.35774/econa2023.01.073
Susanty ARamadhani A(2023)The Usability Evaluation Attributes for Halal Traceability System2023 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM)10.1109/IEEM58616.2023.10406954(0542-0546)Online publication date: 18-Dec-2023
https://doi.org/10.1109/IEEM58616.2023.10406954
Show More Cited By

Recommendations

Dropshipping: Complete Guide to Start Your Six-Figure Dropshipping Business NOW! How to Find Profitable Niches and Make Passive Income with Shopify, Amazon FBA, Ebay, Retail Arbitrage
Validity of three discount methods for measuring perceived usability

Within the domain of subjective usability assessment, several potential discount methods exist. However, there is little or no prior research investigating how these methods compare in their impact on subjective usability ratings. This study compared ...
Dropshipping: Quickstart Guide to Start a Dropshipping Business, Find Profitable Niches and Make Passive Income Dropshipping on Shopify, Amazon FBA, Ebay

Comments

Please enable JavaScript to view thecomments powered by Disqus.

Information & Contributors

Information

Published In

cover image ACM Other conferences

ICSCA '21: Proceedings of the 2021 10th International Conference on Software and Computer Applications

February 2021

325 pages

ISBN:9781450388825

DOI:10.1145/3457784

Copyright © 2021 ACM.

Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

Publisher

Association for Computing Machinery

New York, NY, United States

Publication History

Published: 30 July 2021

Permissions

Request permissions for this article.

Request Permissions

Check for updates

Author Tags

Qualifiers

Research-article
Research
Refereed limited

Conference

ICSCA 2021

ICSCA 2021: 2021 10th International Conference on Software and Computer Applications

February 23 - 26, 2021

Kuala Lumpur, Malaysia

Contributors

Other Metrics

View Article Metrics

Bibliometrics & Citations

Bibliometrics

Article Metrics

8
Total Citations
View Citations
337
Total Downloads

Downloads (Last 12 months)59
Downloads (Last 6 weeks)6

Reflects downloads up to 19 Nov 2024

Other Metrics

View Author Metrics

Citations

Cited By

Machfudiyanto RRachmawati TLaksono NSoltani MPark C(2024)Development of Construction Safety Dashboard Based on Four-Dimensional Building Information Modeling for Fall Prevention: Case Study of Stadium Roof WorksBuildings10.3390/buildings1409288214:9(2882)Online publication date: 12-Sep-2024
https://doi.org/10.3390/buildings14092882
Hrytsenko КViunnik AHrytsenko A(2023)Development of a web-oriented system for the sale of goods using the dropshipping business modelEconomic Analysis10.35774/econa2023.01.073(73-82)Online publication date: 2023
https://doi.org/10.35774/econa2023.01.073
Susanty ARamadhani A(2023)The Usability Evaluation Attributes for Halal Traceability System2023 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM)10.1109/IEEM58616.2023.10406954(0542-0546)Online publication date: 18-Dec-2023
https://doi.org/10.1109/IEEM58616.2023.10406954
Kikuchi KGarcia GManio J(2023)Development of a Web-Based Student Curriculum Guide and Portfolio2023 21st International Conference on ICT and Knowledge Engineering (ICT&KE)10.1109/ICTKE58576.2023.10401500(1-5)Online publication date: 22-Nov-2023
https://doi.org/10.1109/ICTKE58576.2023.10401500
Hanifah AAditya BMulyawan M(2023)Implementation of Double Diamond Design Model for User Interface of Bandung City Dashboard2023 8th International Conference on Information Technology and Digital Applications (ICITDA)10.1109/ICITDA60835.2023.10427040(1-6)Online publication date: 17-Nov-2023
https://doi.org/10.1109/ICITDA60835.2023.10427040
J HSulfikar Sunardi (2023)User Experience Analysis of Social AID Assistance Data Recipient Application using User Experience Analysis Questionnaire (UEQ) and Usability Testing Method2023 International Conference on Information Management and Technology (ICIMTech)10.1109/ICIMTech59029.2023.10277960(597-602)Online publication date: 24-Aug-2023
https://doi.org/10.1109/ICIMTech59029.2023.10277960
Fathiyyah DSulthon Diani MAyuning Saputri ZSunardi (2022)Usability Evaluation on Life Insurance Application Using System Usability Scale and ISO 9241-112022 8th International HCI and UX Conference in Indonesia (CHIuXiD)10.1109/CHIuXiD57244.2022.10009774(94-99)Online publication date: 19-Nov-2022
https://doi.org/10.1109/CHIuXiD57244.2022.10009774
Dutsinma FPal DFunilkul SChan J(2022)A Systematic Review of Voice Assistant Usability: An ISO 9241–11 ApproachSN Computer Science10.1007/s42979-022-01172-33:4Online publication date: 3-May-2022
https://dl.acm.org/doi/10.1007/s42979-022-01172-3
Nik Ahmad NMegat Sazali P(2021)Performing User Acceptance Test with System Usability Scale for Graduation Application2021 International Conference on Software Engineering & Computer Systems and 4th International Conference on Computational Science and Information Management (ICSECS-ICOCSIM)10.1109/ICSECS52883.2021.00023(86-91)Online publication date: Aug-2021
https://doi.org/10.1109/ICSECS52883.2021.00023

View Options

Login options

Check if you have access through your login credentials or your institution to get full access on this article.

Full Access

Get this Publication

View options

PDF

View or Download as a PDF file.

eReader

View online with eReader.

HTML Format

View this article in HTML Format.

Media

Figures

Other

Tables

View Table of Contents