research-article

Enthusiasts, Pragmatists, and Skeptics: Investigating Users’ Attitudes Towards Emotion- and Personality-Aware Voice Assistants across Cultures

Authors:

Yomna Abdelrahman,

Barbarella Petz,

Heinrich Hussmann,

Andreas ButzAuthors Info & Claims

MuC '22: Proceedings of Mensch und Computer 2022

Pages 308 - 322

https://doi.org/10.1145/3543758.3543776

Published: 15 September 2022 Publication History

Abstract

Voice Assistants (VAs) are becoming a regular part of our daily life. They are embedded in our smartphones or smart home devices. Just as natural language processing has improved the conversation with VAs, ongoing work in speech emotion recognition also suggests that VAs will soon become emotion- and personality-aware. However, the social implications, ethical borders and the users’ general attitude towards such VAs remain underexplored. In this paper, we investigate users’ attitudes towards and preferences for emotionally aware VAs in three different cultures. We conducted an online questionnaire with N = 364 participants in Germany, China, and Egypt to identify differences and similarities in attitudes. Using a cluster analysis, we identified three different basic user types (Enthusiasts, Pragmatists, and Skeptics), which exist in all cultures. We contribute characteristic properties of these user types and highlight how future VAs should support customizable interactions to enhance user experience across cultures.

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Cited By

Seaborn KSawa YWatanabe M(2024)Coimagining the Future of Voice Assistants with Cultural SensitivityHuman Behavior and Emerging Technologies10.1155/2024/32387372024(1-21)Online publication date: 25-Mar-2024
https://doi.org/10.1155/2024/3238737
Seaborn KGessinger IYoshida SCowan BDoyle P(2024)Cross-Cultural Validation of Partner Models for Voice User InterfacesProceedings of the 6th ACM Conference on Conversational User Interfaces10.1145/3640794.3665537(1-10)Online publication date: 8-Jul-2024
https://dl.acm.org/doi/10.1145/3640794.3665537
Septiandri AConstantinides MTahaei MQuercia D(2023)WEIRD FAccTs: How Western, Educated, Industrialized, Rich, and Democratic is FAccT?Proceedings of the 2023 ACM Conference on Fairness, Accountability, and Transparency10.1145/3593013.3593985(160-171)Online publication date: 12-Jun-2023
https://dl.acm.org/doi/10.1145/3593013.3593985
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Index Terms

Enthusiasts, Pragmatists, and Skeptics: Investigating Users’ Attitudes Towards Emotion- and Personality-Aware Voice Assistants across Cultures
1. Human-centered computing
  1. Interaction design
    1. Empirical studies in interaction design

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MuC '22: Proceedings of Mensch und Computer 2022

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Seaborn KSawa YWatanabe M(2024)Coimagining the Future of Voice Assistants with Cultural SensitivityHuman Behavior and Emerging Technologies10.1155/2024/32387372024(1-21)Online publication date: 25-Mar-2024
https://doi.org/10.1155/2024/3238737
Seaborn KGessinger IYoshida SCowan BDoyle P(2024)Cross-Cultural Validation of Partner Models for Voice User InterfacesProceedings of the 6th ACM Conference on Conversational User Interfaces10.1145/3640794.3665537(1-10)Online publication date: 8-Jul-2024
https://dl.acm.org/doi/10.1145/3640794.3665537
Septiandri AConstantinides MTahaei MQuercia D(2023)WEIRD FAccTs: How Western, Educated, Industrialized, Rich, and Democratic is FAccT?Proceedings of the 2023 ACM Conference on Fairness, Accountability, and Transparency10.1145/3593013.3593985(160-171)Online publication date: 12-Jun-2023
https://dl.acm.org/doi/10.1145/3593013.3593985
Rigsbee SBasantis AGubanich MLaPointe C(2023)A Novel Human-Centered Trust Framework: Applications for Assured AI and AutonomyHCI International 2023 Posters10.1007/978-3-031-35989-7_61(479-485)Online publication date: 9-Jul-2023
https://doi.org/10.1007/978-3-031-35989-7_61

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