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Impact of Voice Fidelity on Decision Making: A Potential Dark Pattern?

Authors:

Mateusz Dubiel,

Anastasia Sergeeva,

Luis A. LeivaAuthors Info & Claims

IUI '24: Proceedings of the 29th International Conference on Intelligent User Interfaces

Pages 181 - 194

https://doi.org/10.1145/3640543.3645202

Published: 05 April 2024 Publication History

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Abstract

Manipulative design in user interfaces (conceptualized as dark patterns) has emerged as a significant impediment to the ethical design of technology and a threat to user agency and freedom of choice. While previous research focused on exploring these patterns in the context of graphical user interfaces, the impact of speech has largely been overlooked. We conducted a listening test (N = 50) to elicit participants’ preferences regarding different synthetic voices that varied in terms of synthesis method (concatenative vs. neural) and prosodic qualities (speech pace and pitch variance), and then evaluated their impact in an online decision-making study (N = 101). Our results indicate a significant effect of voice qualities on the participant’s choices, independently from the content of the available options. Our results also indicate that the voice’s perceived engagement, ease of understanding, and domain fit directly translate to its impact on participants’ behavior in decision-making tasks.

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Cited By

Dubiel MDesai SZargham NSchmitt A(2024)Voicecraft: Designing Task-specific Voice Assistant PersonasProceedings of the 6th ACM Conference on Conversational User Interfaces10.1145/3640794.3670000(1-3)Online publication date: 8-Jul-2024
https://dl.acm.org/doi/10.1145/3640794.3670000
Desai SDubiel MLeiva L(2024)Examining Humanness as a Metaphor to Design Voice User InterfacesACM Conversational User Interfaces 202410.1145/3640794.3665535(1-15)Online publication date: 8-Jul-2024
https://doi.org/10.1145/3640794.3665535

Index Terms

Impact of Voice Fidelity on Decision Making: A Potential Dark Pattern?
1. Human-centered computing
  1. Human computer interaction (HCI)
    1. Interaction paradigms
      1. Natural language interfaces
    2. Interaction techniques
      1. Auditory feedback
  2. Ubiquitous and mobile computing
    1. Ubiquitous and mobile computing design and evaluation methods

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cover image ACM Conferences

IUI '24: Proceedings of the 29th International Conference on Intelligent User Interfaces

March 2024

955 pages

ISBN:9798400705083

DOI:10.1145/3640543

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives International 4.0 License.

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Published: 05 April 2024

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March 18 - 21, 2024

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Dubiel MDesai SZargham NSchmitt A(2024)Voicecraft: Designing Task-specific Voice Assistant PersonasProceedings of the 6th ACM Conference on Conversational User Interfaces10.1145/3640794.3670000(1-3)Online publication date: 8-Jul-2024
https://dl.acm.org/doi/10.1145/3640794.3670000
Desai SDubiel MLeiva L(2024)Examining Humanness as a Metaphor to Design Voice User InterfacesACM Conversational User Interfaces 202410.1145/3640794.3665535(1-15)Online publication date: 8-Jul-2024
https://doi.org/10.1145/3640794.3665535

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