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Reveal-it!: the impact of a social visualization projection on public awareness and discourse

Published: 27 April 2013 Publication History

Abstract

Public displays and projections are becoming increasingly available in various informal urban settings. However, their potential impact on informing and engaging citizens on relevant issues has still been largely unexplored. In this paper, we show that visualizations displayed in public settings are able to increase social awareness and discourse by exposing underlying patterns in data that is submitted by citizens. We thus introduce the design and evaluation of Reveal-it!, a public, interactive projection that facilitates the comparison of the energy consumptions of individuals and communities. Our in-the-wild deployment in three distinct physical locations provided insights into: 1) how people responded to this form of display in different contexts; 2) how it influenced people's perception and discussion of individual and communal data; and 3) the implications for a public visualization as a tool for increasing awareness and discourse. We conclude by discussing emerging participant behaviors, as well as some challenges involved in facilitating a socially motivated crowd-sourced visualization in the public context.

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    cover image ACM Conferences
    CHI '13: Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
    April 2013
    3550 pages
    ISBN:9781450318990
    DOI:10.1145/2470654
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    Published: 27 April 2013

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    Author Tags

    1. awareness
    2. captology
    3. energy consumption
    4. evaluation
    5. in-the-wild study
    6. persuasive computing
    7. public display
    8. reflection
    9. sustainability
    10. urban screen
    11. urban visualization

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    Cited By

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    • (2023)The StoryMapper: Piloting a Traveling Placemaking Interface for Inclusion and EmplacementSocial Inclusion10.17645/si.v11i3.661911:3Online publication date: 26-Jun-2023
    • (2023)Blueprints: Systematizing Behavior Change Designs—The Case of Social Comparison TheoryACM Transactions on Computer-Human Interaction10.1145/361736431:1(1-32)Online publication date: 29-Nov-2023
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