Abstract
Extant research gives rise to the notion of business-model-based management that stresses the pivotal role of the business model concept in organizational management. This role entails a shift in research from predominantly examining business model representation to the use of the business model concept in the design of management methods. In designing respective management methods, managers need to not only account for the business model concept, but also consider the characteristics of the emerging business environments in which business models are devised. To this, our study guides the design of business-model-based management methods through exploiting service-dominant logic, a theoretical lens that conceptualizes the emerging business environment. By means of design science research, this study develops four design principles for business-model-based management methods namely, ecosystem-, technology-, mobilization-, and co-creation-oriented management. This study also articulates the principles’ rationale and implications and discusses their contribution in achieving business-model-based management.
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Notes
- 1.
We include relevant studies on S-D logic that are published in world leading marketing journals. Precisely, we include eleven marketing journals that are ranked (world) leading (tagged with *) by at least one of the ratings included in the 57th Harzing Journal Quality List (2016). We search in the Business Source Premier database employing the EBSCOhost search engine since S-D logic’s inaugural year 2004 [2]. The 30 selected papers have the phrases “service-dominant”, “service logic”, or “dominant logic” in title, abstract, or keywords. In addition, we include studies on and/or using S-D logic that are published in the AIS basket-of-eight journals. This adds another 15 papers, most of which are part of the MISQ special issues on “Service Innovation in the Digital Age” [45] and on “Co-creating IT Value” [46].
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This work has been supported by the Swiss National Science Foundation (SNSF).
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Blaschke, M., Haki, M., Riss, U., Aier, S. (2017). Design Principles for Business-Model-based Management Methods—A Service-Dominant Logic Perspective. In: Maedche, A., vom Brocke, J., Hevner, A. (eds) Designing the Digital Transformation. DESRIST 2017. Lecture Notes in Computer Science(), vol 10243. Springer, Cham. https://doi.org/10.1007/978-3-319-59144-5_11
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