Nothing Special   »   [go: up one dir, main page]

Skip to main content

Understanding User Behavior in Social Media Using a Hierarchical Visualization

  • Conference paper
  • First Online:
HCI International 2022 Posters (HCII 2022)

Part of the book series: Communications in Computer and Information Science ((CCIS,volume 1582))

Included in the following conference series:

  • 1572 Accesses

Abstract

People use microblogging platforms like Twitter to involve with other users for a wide range of interests and practices. Twitter profiles run by different types of users such as humans, bots, spammers, businesses and professionals. This research uses a treemap visualization to identify different users profile on Twitter. For this purpose, we exploit users’ profile and tweeting behavior information. We evaluate our approach by visualizing the different Twitter profiles. We focus just on user activity, ignoring the content of messages. We take into consideration both social interactions and tweeting patterns, which allow us to profile users according to their activity patterns using treemaps.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Subscribe and save

Springer+ Basic
$34.99 /Month
  • Get 10 units per month
  • Download Article/Chapter or eBook
  • 1 Unit = 1 Article or 1 Chapter
  • Cancel anytime
Subscribe now

Buy Now

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 89.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 119.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Similar content being viewed by others

References

  1. Fischer, E., Reuber, A.: Social interaction via new social media:(how) can interactions on Twitter affect effectual thinking and behavior? J. Bus. Ventur. 26(1), 1–18 (2011)

    Article  Google Scholar 

  2. Benevenuto, F, Magno, G, Rodrigues, T, Almeida, V.: Detecting spammers on Twitter. In: Collaboration, Electronic Messaging, Anti-abuse and Spam Conference (CEAS), vol. 6 (2010)

    Google Scholar 

  3. Hannon, J, Bennett, M, Smith, B.: Recommending twitter users to follow using content and collaborative filtering approaches. In: Proceedings of the Fourth ACM Conference on Recommender Systems, pp. 199–206. ACM (2010)

    Google Scholar 

  4. Castillo, C, Mendoza, M, Poblete, B.: Information credibility on Twitter. In: Proceedings of the 20th International Conference on World Wide Web, pp. 675–684. ACM (2011)

    Google Scholar 

  5. Paul, S, Hong, L, Chi, E.: Is Twitter a good place for asking questions? A characterization study. In: ICWSM (2011)

    Google Scholar 

  6. Pennacchiotti, M, Popescu, A.: A machine learning approach to Twitter user classification. In: ICWSM (2011)

    Google Scholar 

  7. Millen, D, Patterson, J.: Stimulating social engagement in a community network. In: Proceedings of the ACM Conference on Computer-Supported Cooperative Work, pp. 306–313 (2002)

    Google Scholar 

  8. Naveed, N, Gottron, T, Kunegis, J, Alhadi, A.: Bad news travel fast: a content-based analysis of interestingness on Twitter. In: Proceedings of the ACM WebSci 2011, pp. 1–7 (2011)

    Google Scholar 

  9. Yang, J., Counts, S.: Predicting the speed, scale, and range of information diffusion in Twitter. In: International AAAI Conference on Weblogs and Social Media (2011)

    Google Scholar 

  10. Chu, Z, Gianvecchio, S, Wang, H, Jajodia, S.: Who is tweeting on Twitter: human, bot, or cyborg? In: Proceedings of the 26th Annual Computer Security Applications Conference, pp. 21–30 (2010)

    Google Scholar 

  11. Java, A, Finin, T, Song, X, Tseng, B.: Why we Twitter: understanding microblogging usage and communities. In: Joint 9th WEBKDD and 1st SNA-KDD Workshop (2007)

    Google Scholar 

  12. Pennacchiotti, M, Popescu, A.: A machine learning approach to Twitter user classification. In: Fifth International AAAI Conference on Weblogs and Social Media (2011)

    Google Scholar 

  13. Cha, M, Haddadi, H, Benevenuto, F, Gummadi, K.: Measuring user influence in Twitter: the million follower fallacy. In: Proceedings of the 4th International AAAI Conference on Weblogs and Social Media ICWSM (2010)

    Google Scholar 

  14. Gomez-Rodriguez, M, Leskovec, J, Krause, A.: Inferring networks of diffusion and influence. In: DD, pp. 1019–1028 (2010)

    Google Scholar 

  15. Shneiderman, B.: Tree visualization with treemaps: a 2D space-filling approach. Technical report, HCI Lab University of Maryland, March 1991

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Erick López-Ornelas .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2022 The Author(s), under exclusive license to Springer Nature Switzerland AG

About this paper

Check for updates. Verify currency and authenticity via CrossMark

Cite this paper

López-Ornelas, E., Abascal-Mena, R. (2022). Understanding User Behavior in Social Media Using a Hierarchical Visualization. In: Stephanidis, C., Antona, M., Ntoa, S. (eds) HCI International 2022 Posters. HCII 2022. Communications in Computer and Information Science, vol 1582. Springer, Cham. https://doi.org/10.1007/978-3-031-06391-6_71

Download citation

  • DOI: https://doi.org/10.1007/978-3-031-06391-6_71

  • Published:

  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-031-06390-9

  • Online ISBN: 978-3-031-06391-6

  • eBook Packages: Computer ScienceComputer Science (R0)

Publish with us

Policies and ethics