The Changing Face of Web Search

Dr. Prabhakar Raghavan is an invited keynote speaker for PAKDD 2006. Web search has come to dominate our consciousness as a convenience we take for granted, as a medium for connecting advertisers and buyers, and as a fast-growing revenue source for the companies that provide this service. Following a brief overview of the state of the art and how we got there, this talk covers a spectrum of technical challenges arising in web search – ranging from spam detection to auction mechanisms.

Authors and Affiliations

1. Yahoo! Research, 701 First Avenue, Sunnyvale, California, 94089, USA

   Prabhakar Raghavan

Editors and Affiliations

1. Nanyang Technological University, Singapore

   Wee-Keong Ng

2. Institute of Industrial Science, The University of Tokyo, 4-6-1 Komaba, Meguro-ku, 153-8505, Tokyo, Japan

   Masaru Kitsuregawa

3. School of Computer Science and Technology, Heilongjiang University, China

   Jianzhong Li

4. School of Computer Engineering, Nanyang Technological University, 639798, Singapore, Singapore

   Kuiyu Chang

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