Meta’s Developer Platform continues to invest in privacy and security for people, businesses and developers that use our technologies. Under our Platform Terms, we require developers to promptly delete user data upon the request of a user (see Platform Terms Section 3(d)(i)). When users of an app request that data to be deleted, developers will...

Los reels de Meta ofrecen un enorme potencial a los desarrolladores que quieran integrar contenido de vídeo breve y atractivo en las estrategias de marketing de sus propios anunciantes. Contamos con 3240 millones de usuarios activos por día en las tecnologías de Meta1 y, principalmente, el 50 % del tiempo invertido en Instagram se emplea en Reels2,...

Advantage+ Shopping Campaigns is a powerful Meta API-based solution designed to automate e-commerce advertising using machine learning. This innovative tool optimizes audience, creative, budget, optimization, and destination to deliver high-performing ads, resulting in improved performance and increased efficiency. By leveraging Advantage+ Shopping...

As of today, 100+ unique metrics have been fully deprecated from the Ads Insights API, impacting the API’s unique_actions and cost_per_unique_action_type fields, on October 30, 2024. Below, we will include the details that are relevant to the developer community, including a notification about deprecations that may be relevant to your...

As previously announced, we are making significant changes to the way developers certify their access to Meta’s developer platform. This is now being released to general availability and will be rolled out in phases. Data access renewal is the culmination of developer feedback regarding the compliance experience. Our goal is simple: to provide...

Last year, we announced that Meta joined Google and Microsoft as founding members of the App Defense Alliance. As a community that now includes over 30 industry leaders, we've reached a significant milestone in our mission to elevate the security of app ecosystems through industry-wide adoption of best practices and guidelines. Today, we're...

As part of our continuous focus on improving developers’ experience and understanding of our terms and policies, we are pleased to announce new updates to our Platform Terms and Developer Policies. These changes go into effect on February 3, 2025, and are designed to provide additional clarity about existing requirements and to further help...

Today, we are releasing Graph API v21.0 and Marketing API v21.0. As part of this release, we are highlighting changes below that we believe are relevant to parts of our developer community. These changes include announcements, product updates, and notifications on deprecations on relevant application(s) integrations with our platform.For a complete...

We want to make Threads the place where people, especially creators and businesses, connect with new and existing audiences around their interests and experiences. In June, we launched the Threads API to enable developers to build their own unique integrations, and help creators and brands manage their Threads presence at scale, easily sharing...