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"Mobile Apps for Omnichannel Retailing: Revealing the Emerging Showroom ..."
Chris Lazaris et al. (2015)
- Chris Lazaris, Adam P. Vrechopoulos, Georgios I. Doukidis, Aikaterini Fraidaki:
Mobile Apps for Omnichannel Retailing: Revealing the Emerging Showroom Phenomenon. MCIS 2015: 12
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